UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

SCHEDULE 14A
(Rule 14a-101)
INFORMATION REQUIRED IN PROXY STATEMENT
SCHEDULE 14A INFORMATION

Proxy Statement Pursuant to Section 14(a) of the
Securities Exchange Act of 1934

Filed by the Registrant ý
 
Filed by a Party other than the Registrant o
 
Check the appropriate box:
  
oPreliminary Proxy Statement
o
Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))
ýDefinitive Proxy Statement
oDefinitive Additional Materials
oSoliciting Material Pursuant to Section 240.14a-12Under Rule 14a-12

FirstCash, Inc.
(Name of Registrant as Specified in its Charter)

(Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):
    
ýNo fee required.
oFee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.
    
  (1)Title of each class of securities to which transaction applies:
  (2)Aggregate number of securities to which transaction applies:
  (3)Per unit price or other underlying value of transaction computed pursuant to Exchange Act Rule 0-11 (set forth the amount on which the filing fee is calculated and state how it was determined):
  (4)Proposed maximum aggregate value of transaction:
  (5)Total fee paid:
oFee paid previously with preliminary materials.
oCheck box if any part of the fee is offset as provided by Exchange Act Rule 0-11(a)(2) and identify the filing for which the offsetting fee was paid previously. Identify the previous filing by registration statement number, or the Form or Schedule and the date of its filing.
  (1)Amount Previously Paid:
  (2)Form, Schedule or Registration Statement No.:
  (3)Filing Party:
  (4)Date Filed:



firstcashlogo.jpgfcfslogo.jpg
To the Stockholders of FirstCash, Inc.:

You are cordially invited to attend the Annual Meeting of Stockholders to be held at the Company’s corporate offices located at 1600 West 7th Street, Fort Worth, Texas 76102 at 10:00 a.m. CDT on Thursday, June 4, 2020.

The purpose of the meeting is (i) to elect a class of directors to serve a three-year term beginning in 2020, (ii) to vote on the ratification of the selection of RSM US LLP as the independent registered public accounting firm of the Company for the year ending December 31, 2020, and (iii) to vote on a non-binding resolution to approve the compensation of the Company’s named executive officers.

We are pleased to take advantage of the Securities and Exchange Commission rules that allow the Company to furnish proxy materials to stockholders on the internet. These rules allow us to provide our stockholders with the information they need, while reducing the environmental impact of our Annual Meeting and lowering costs. Unless you previously requested a paper copy of our proxy materials, you will receive a Notice Regarding the Availability of Proxy Materials which tells you how to access the materials on the internet.

Whether or not you plan to attend the Annual Meeting, please vote by internet or telephone at your earliest convenience or complete and return your proxy card if you requested a paper copy of our materials. You may choose to attend the meeting and personally cast your votes even if you fill out and return a proxy card.

We hope that you will be able to join us at the FirstCash Annual Meeting on June 4.
Very truly yours,
signature_rw.gif
Fort Worth, TexasRick L. Wessel
April 24, 2020Vice-Chairman of the Board and Chief Executive Officer




fcfslogo.jpg
FirstCash, Inc.
1600 West 7th Street
Fort Worth, Texas 76102
_______________

NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
To Be Held June 8, 20174, 2020

To Our Stockholders:

We cordially invite you to attend theThe Annual Meeting of Stockholders of FirstCash, Inc. (the “Company”). Our 2017 Annual Meeting will be held at the Company’s corporate offices located at 1600 West 7th Street, Fort Worth, Texas 76102 at 10:00 a.m. CDT on Thursday, June 8, 20174, 2020.*,

The Annual Meeting is called for the following purposes:
 1.To elect Messrs. Daniel E. Berce, Mikel D. Faulkner and Randel G. Owen as directors of the Company;Company for a three-year term beginning in 2020;
   
 2.To ratify the selection of RSM US LLP as the independent registered public accounting firm of the Company for the year ending December 31, 2017;2020;
   
 3.To vote on a non-binding resolution to approve the compensation of the Company’s named executive officers;
   
 4.To vote on a non-binding recommendation regarding the frequency of advisory votes (whether every one, two or three years) on executive compensation; and
5.To transact such other business as may properly come before the meeting.

You should read with care the attached Proxy Statement, which contains detailed information about these proposals. As in previous years, the Company will furnish proxy materials to its stockholders primarily through the Internet. The Company will mail a Notice of Internet Availability of Proxy Materials (“Notice”) to most of its stockholders, which will contain instructions on how to access proxy materials on the Internet and vote. The Notice will also describe how to request a paper copy of proxy materials or electronic delivery of materials via e-mail, free of charge. Stockholders who have previously elected delivery of the Company’s proxy materials electronically will receive an e-mail with instructions on how to access these materials electronically. Stockholders who have previously elected to receive a paper copy of the Company’s proxy materials will receive a full paper set of these materials by mail.

Common stockholders of record at the close of business on April 17, 201713, 2020 will be entitled to notice of and to vote at the meeting.Annual Meeting.

Your voteImportant Notice Regarding the Availability of Proxy Materials for the Stockholders’ Meeting to be held on June 4, 2020:

The Proxy Statement and the 2019 Annual Report to Stockholders are available
at the Company’s website and can be accessed at www.firstcash.com, where a link to the Annual Report on Form 10-K is important, and accordingly, we urge you to complete the on-line voting procedures as described
available on the proxy cardInvestor Relations page of the website (investors.firstcash.com).

PLEASE USE INTERNET OR TELEPHONE VOTING OR COMPLETE AND RETURN A PROXY CARD SO THAT YOUR SHARES WILL BE REPRESENTED AT THE ANNUAL MEETING. IF YOU CHOOSE TO ATTEND THE ANNUAL MEETING, YOU MAY REVOKE YOUR PROXY AND PERSONALLY CAST YOUR VOTES AT THE ANNUAL MEETING.

* As part of the Company’s precautions regarding the coronavirus or you can sign, date and returnCOVID-19, the proxy card inCompany is planning for the enclosed postage-paid envelope. The factpossibility that you have voted on-line or returned your proxy in advance will in no way affect your right to vote in person should you attend the meeting. However, by signing and returning the proxy, you have assured representation of your shares at the Annual Meeting may be held by means of Stockholders.remote communication only (i.e., a virtual meeting). If the Company takes this step, or if the time, date or place of the Annual Meeting will be changing, the Company will announce the decision to do so in advance, and details on how to participate will be available on the Investor Relations page of the Company’s website (investors.firstcash.com).

We hope that you will be able to join us on June 8.
 Very truly yours,By Order of the Board of Directors,
signature.gif
signature_do.gif
Fort Worth, TexasRick L. WesselR. Douglas Orr
April 28, 201724, 2020Vice-Chairman of the Board
Executive Vice President, Chief Financial Officer,
Treasurer and Chief Executive OfficerSecretary



TABLE OF CONTENTS






firstcashlogo.jpg

fcfslogo.jpg
FirstCash, Inc.
1600 West 7th Street
Fort Worth, Texas 76102
_______________

PROXY STATEMENT
for
Annual Meeting of Stockholders
_______________


GENERAL INFORMATION

This Proxy Statement is being furnished to stockholders in connection with the solicitation of proxies by the Board of Directors (“Board of Directors”) of FirstCash, Inc., a Delaware corporation (the(“FirstCash” or the “Company”), for use at the 20172020 Annual Meeting of Stockholders of the Company (the “Annual Meeting”) to be held at the Company’s corporate offices located at 1600 West 7th Street, Fort Worth, Texas 7610276102* at 10:00 a.m. CDT, on Thursday, June 8, 2017,4, 2020, and at any adjournments thereof, for the purpose of considering and voting upon the matters set forth in the accompanying Notice of Annual Meeting of Stockholders.Stockholders (the “Notice”). The Company is mailing a printed copy of this Proxy Statement, a proxy card and the 20162019 Annual Report of the Company to certain of its registered stockholders who have not consented to electronic delivery of their proxy materials on or about April 28, 201724, 2020, and a Notice of Internet Availability to all other stockholders on or about April 28, 2017.24, 2020.

The close of business on April 17, 201713, 2020 has been fixed as the record date for the determination of stockholders entitled to notice of and to vote at the Annual Meeting and any adjournment thereof. As of the record date, there were 48,302,19241,440,498 shares of the Company’s common stock, par value $.01 per share (“Common Stock”), issued and outstanding. The presence, in person or by proxy, of a majority of the outstanding shares of Common Stock on the record date is necessary to constitute a quorum at the Annual Meeting. Abstentions and broker non-votes (described below) will be counted as present for the purposes of determining the presence of a quorum.

If your shares are held in the name of a broker, bank or other nominee, you are considered the “beneficial holder” of the shares held for you in what is known as “street name.” You are not the “record holder” of such shares. If this is the case, this proxy statementProxy Statement has been forwarded to you by your broker, bank or other nominee. As the beneficial holder, you generally have the right to direct your broker, bank or other nominee as to how to vote your shares by providing them with voting instructions.

If you do not provide voting instructions to your broker, bank or other nominee, the voting of your shares by the bank, broker or other nominee is governed by the rules of the New York Stock Exchange (the “NYSE”Nasdaq Global Select Market (“Nasdaq”). These rules allow banks, brokers and other nominees to vote shares in their discretion on “routine” matters for which the “beneficial holder” does not provide voting instructions. On matters considered “non-routine,” banks, brokers and other nominees may not vote shares without your instruction. Shares that banks and brokers are not authorized to vote are referred to as “broker non-votes.”

If you do not instruct your bank, brokerage firm or other nominee in accordance with their directions how to vote your shares prior to the date of the Annual Meeting, your bank, brokerage firm or other nominee cannot vote your shares on the following proposals: “Proposal 1 - Election of Directors,”Directors” and “Proposal 3 - Advisory Vote to Approve the Compensation of the Company’s Named Executive Officers,” or “Proposal 4 - Advisory Vote on Frequency of Advisory Votes on Executive Compensation,” and such shares will be considered “broker non-votes” and will not affect the outcome of these votes. However, your bank or brokerage firm may vote your shares in its discretion on “Proposal 2 - Ratification of Independent Registered Public Accounting Firm.”



* As part of the Company’s precautions regarding the coronavirus or COVID-19, the Company is planning for the possibility that the Annual Meeting may be held by means of remote communication only (i.e., a virtual meeting). If the Company takes this step, or if the time, date or place of the Annual Meeting will be changing, the Company will announce the decision to do so in advance, and details on how to participate will be available on the Investor Relations page of the Company’s website (investors.firstcash.com).

Each share of Common Stock is entitled to one vote on all questions requiring a stockholder vote at the Annual Meeting. The votes required to act on each proposal at the Annual Meeting are summarized below.

Proposal 1 — Election of Directors. A plurality of the votes of the shares of Common Stock present in person or represented by proxy at the Annual Meeting and entitled to vote is required for the approval of the election of directors under Proposal 1 as set forth in the accompanying Notice of Annual Meeting of Stockholders. Stockholders may not cumulate their votes in the election of directors. Abstentions and broker non-votes will have no effect in determining whether the proposal has been approved. The election of directors is also subject to the Company’s Director Election (Majority Voting) Policy, which is described below in the “Corporate Governance and Board Matters” section of this Proxy Statement.

Proposal 2 — Ratification of Independent Registered Public Accounting Firm. The affirmative vote of a majority of the shares of Common Stock present in person or represented by proxy at the Annual Meeting and entitled to vote is required for the ratification of the selection of the Company’s independent public accountants under Proposal 2 as set forth in the accompanying Notice of Annual Meeting of Stockholders. Since this proposal is considered a routine matter, brokers will be permitted to vote instructed shares without instruction as to this proposal, and there will be no broker non-votes with respect to this proposal. Abstentions will have the same effect as votes against Proposal 2.

Proposal 3 — Advisory Vote to Approve the Compensation of the Company’s Named Executive Officers. The non-binding resolution to approve the compensation of the Company’s named executive officers will be approved if a majority of the shares of Common Stock present in person or represented by proxy at the Annual Meeting and entitled to vote is voted in favor of the proposal. Broker non-votes will have no effect in determining whether the proposal has been approved. Abstentions will have the same effect as votes against Proposal 3.

Proposal 4 — Advisory Vote on Frequency of Advisory Votes on Executive Compensation. With respect to Proposal 4, the frequency option (whether every one, two or three years) receiving the most affirmative votes of all the votes cast in person or by proxy at the Annual Meeting will be the one deemed approved by the stockholders. Abstentions and broker non-votes will have no effect in determining whether any frequency option in the proposal has been approved.

Stockholder Proposals. If any stockholder proposal is properly presented at the Annual Meeting, the stockholder proposal will be approved if it receives the affirmative vote of a majority of the shares of Common Stock present in person or represented by proxy and entitled to vote at the Annual Meeting. Broker non-votes will not be counted as having been entitled to vote on such a proposal, and will have no effect on the outcome of the vote on the proposal. Abstentions will have the same effect as votes against any stockholder proposal.

If you are a stockholder of record, you may vote in person at the Annual Meeting or by proxy without attending the Annual Meeting. You may vote by mail by signing, dating and returning your proxy card in the enclosed prepaid envelope. You may also vote over the Internetinternet or by telephone. The proxy card the Company mails you will instruct you on how to vote over the Internetinternet or by telephone. If you hold your shares in an account through a broker, bank or other nominee in “street name,” you should complete, sign and date the voting instruction card that your broker, bank or nominee provides to you or as your broker or nominee otherwise instructs.

Attendance at the Annual Meeting will be limited to stockholders of the Company as of the record date (or their authorized representatives). If you wish to attend the Annual Meeting in person, you will need to present a valid government-issued photo identification, such as a driver’s license or passport. Beneficial stockholders holding their shares through a broker, bank or other nominee in “street name” will need to bring proof of beneficial ownership as of the record date, such as a recent brokerage account statement, the voting instruction card provided by their broker, bank or other nominee or similar evidence of ownership. Stockholders of record will be verified against an official list available at the registration area. The Company reserves the right to deny admission to anyone who cannot show sufficient proof of stock ownership as of the record date.

All shares represented by properly executed proxies, unless such proxies previously have been revoked, will be voted at the Annual Meeting in accordance with the directions on the proxies. If no direction is indicated, the shares will be voted to:in accordance with the recommendation of the Board of Directors as follows: (i) TO ELECT MESSRS. DANIEL E. BERCE, MIKEL D. FAULKNER AND RANDEL G. OWEN AS DIRECTORS; (ii) TO RATIFY THE SELECTION OF RSM US LLP AS THE INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM OF THE COMPANY FOR THE YEAR ENDING DECEMBER 31, 2017;2020; AND (iii) TO APPROVE THE ADVISORY PROPOSAL ON THE COMPENSATION OF THE COMPANY’S NAMED EXECUTIVE OFFICERS; (iv) APPROVE THE ADVISORY PROPOSAL THAT AN ADVISORY VOTE ON EXECUTIVE COMPENSATION OCCUR ANNUALLY; AND (v) TRANSACT SUCH OTHER BUSINESS AS MAY PROPERLY COME BEFORE THE MEETING.OFFICERS. The designated proxies will vote in their discretion on any other matter that may properly come before the Annual Meeting. At this time, the Company is unaware of any matters, other than as set forth above, that may properly come before the Annual Meeting. The enclosed proxy, even though executed and returned, may be revoked at any time prior to the voting of the proxy (a)(i) by the execution and submission of a revised proxy, (b)(ii) by written notice to the Corporate Secretary of the Company or (c)(iii) by voting in person at the Annual Meeting.


COMPANY OVERVIEW AND ANNUAL REPORT

Company Overview

FirstCash is a leading operator of retail-based pawn stores in the United States and Latin America. As of March 31, 2017,2020, the Company had 2,0902,740 retail locations, consisting of 1,1241,052 stores across 26in the U.S. states, 920, 1,608 stores across 32 states in Mexico, 3355 stores in Guatemala, and 13 stores in El Salvador.Salvador and 12 stores in Colombia. The Company has over 16,200approximately 20,000 employees, including approximately 8,000 employees located in the U.S. and 8,20012,000 located in Latin America.

The Company’s primary business is the operation of full-service pawn stores, also known as “pawnshops,” which make small cash advances, known as pawn loans, which are secured by personal property such as consumerjewelry, electronics, jewelry, power tools, household appliances, sporting goods and musical instruments. ThesePawn loans can be quickly and easily accessed by customers who often have limited access to traditional credit products. Pawn stores also retail value-priced consumer products acquired from forfeited pawn stores generate significant retail salescollateral and direct purchases of such merchandise from the merchandise acquired through collateral forfeitures and over-the-counter purchases from customers. In addition, somegeneral public. For the year ended December 31, 2019, 99% of the Company’s revenues were derived from pawn operations. The Company’s long-term business plan is to grow revenues and income by opening new (“de novo”) retail pawn locations, acquiring existing pawn stores offer small unsecured consumer loans or credit services products. The Company’s strategy is to focus on growing its full-service pawn operations in the United Statesstrategic markets and Latin America through new store openings and strategic acquisitions.


On September 1, 2016, the Company completed a stock-for-stock merger of equals (the “Merger”) with Cash America International, Inc. (“Cash America”). In conjunction with the closing of the Merger, the Company changed its name to FirstCash, Inc. and transferred the listing of its common stock from the NASDAQ Global Select Market to the New York Stock Exchange (“NYSE”) under the ticker symbol “FCFS.” The headquarters of the combined company was moved to the former Cash America headquarters in Fort Worth, Texas.

Under the terms of the Merger Agreement, each former share of Cash America common stock issued and outstanding immediately prior to September 1, 2016 was converted to 0.84 shares of the Company’s common stock. As a result, the Company issued approximately 20,181,000 shares of its common stock to former holders of Cash America common stock. Immediately following the Merger, the Company’s stockholders owned approximately 58% of the common stock of the Company, and the former Cash America stockholders owned approximately 42%.

The Merger created the largest combined retail pawn store operator in Latin America and the U.S., with over 2,000 locations across four countries. This was a transformational transaction for the Company that significantly increased the Company’s revenues, earning assetsincreasing revenue and operating profits and saw the Company’s market capitalization increase to over $2 billion. The combined company provides significant scale and a unified platform for leadership in the pawn industry while keeping the strong local presence and established brands from both companies.existing stores.

Annual Report

The Annual Report on Form 10-K, covering the Company’s fiscal year ended December 31, 20162019, including audited financial statements, is enclosed herewith. The Annual Report on Form 10-K does not form any part of the material for solicitation of proxies.

The Company’s primary website can be accessed atis www.firstcash.com, where a link to the Annual Report on Form 10-K is available on the Investor Relations page of the website (ir.firstcash.cominvestors.firstcash.com). The Company will provide, without charge, a printed copy of its Annual Report on Form 10-K upon written request to R. Douglas Orr, Chief Financial Officer,the Corporate Secretary, at 1600 West 7th Street, Fort Worth, Texas 76102. The Company will provide exhibits to its Annual Report on Form 10-K, upon payment of the reasonable expenses incurred by the Company in furnishing such exhibits.

PROPOSAL 1

ELECTION OF DIRECTORS


The Bylaws of the Company provide that the Board of Directors will determine the number of directors but shall consist of at least one director and no more than 15 directors. The stockholders of the Company elect the directors. At each annual meeting of the stockholders of the Company, successors of the class of directors whose term expires at the annual meeting will be elected for a three-year term. Any director elected to fill a vacancy or newly created directorship resulting from an increase in the authorized number of directors shall hold office for a term that shall coincide with the remaining term of that class. In no case will a decrease in the number of directors shorten the term of any incumbent director. Any vacancy on the Board of Directors, however resulting, may be filled by a majority of the directors then in office, even if less than a quorum, or by a sole remaining director.

The stockholders will elect threeBoard of Directors currently consists of six directors forfollowing the coming year for termsretirement of three years.Amb. Jorge Montaño from the Board on June 11, 2019. The Board recognizes that it could benefit from the addition of another well-qualified, independent director, and specifically, a female director. As a result, the Board is in the process of identifying a well-qualified, independent female director to serve on the Board and is committed to appointing a female director to the Board no later than the 2021 Annual Meeting.

Unless otherwise instructed or unless authority to vote is withheld, the enclosed proxy will be voted for the election of the nominees listed herein. Although the Board of Directors does not contemplate that the nomineenominees will be unable to serve, if such a situation arises prior to the Annual Meeting, the person named in the enclosed proxy will vote for the election of such other person as may be nominated by the Board of Directors.


During 2016, theThe Company increased the size of its board from four directors to a total of sevencurrently has six directors, of which fivefour are independent. The current directors are as follows:

NameAgePrincipal OccupationIndependence Status*
Daniel R. Feehan6669Chairman of the Board, FirstCash, Inc.Employee
Rick L. Wessel5861Vice-Chairman of the Board and CEO, FirstCash, Inc.Employee
Daniel E. Berce6366President and CEO, General Motors Financial Company, Inc.Independent Director
Mikel D. Faulkner6770Former Executive Chairman, of the Board, Global Energy DevelopmentNautilus Marine Services PLCLead Independent Director
James H. Graves6871Managing Director and Partner, Erwin, Graves & Associates, LPIndependent Director
Jorge Montaño71
Partner, Guerra Castellanos y Asociados
Independent Director
Randel G. Owen5861President of Ambulatory Services, Envision Healthcare Corporationand CEO, Global Medical ResponseIndependent Director

*The Board of Directors has determined that, with the exception of Mr. Wessel and Mr. Feehan, all of its directors, including all of the members of the Audit, Compensation, and Nominating and Corporate Governance Committees, are “independent” as defined by the NYSE and the Securities and Exchange Commission (“SEC”) and for purposes of Section 162(m) of the Internal Revenue Code of 1986, as amended (the “Code”).
*The Board of Directors has determined that, with the exception of Mr. Wessel and Mr. Feehan, all of its directors, including all of the members of the Audit, Compensation, and Nominating and Corporate Governance Committees, are “independent” as defined by Nasdaq, the Securities and Exchange Commission (“SEC”) and the Company’s Corporate Governance Guidelines.

Biographical information for the directors is as follows:

Daniel R. Feehan has served as a directorchairman of the Board of Directors of FirstCash since the Merger2016 merger of equals (the “Merger”) with Cash America International, Inc. (“Cash America”) and previously served as a Cash America director since 1984. Mr. Feehan was Cash America’s executive chairman since November 1, 2015 until the completion of the Merger with Cash America.Merger. Prior to that, Mr. Feehan served as Cash America’s chief executive officer and president from February 2000 through May 2015 and as Cash America’s chief executive officer from May 2015 through October 2015, when he retired.retired from that position. Mr. Feehan served as Cash America’s president and chief operating officer from January 1990 until February 2000, except that he served as chairman and co-chief executive officer of one of Cash America’s subsidiaries from February 1998 to February 1999 before returning to the position of Cash America’s president and chief operating officer. Mr. Feehan became a Cash America director in 1984 and joined Cash America full-time in 1988, serving as its chief financial officer before becoming president and chief operating officer in 1990. Mr. Feehan currently serves as a directorthe chairman at AZZ Inc., a NYSE listed equipment manufacturing company, and Enova International, Inc., an online lending company that was spun off from Cash America in 2014 and is listed on the NYSE, where he has served since 2000 and 2011, respectively. Mr. Feehan previously served as a director at RadioShack Corporation from 2003 through 2015 and Calloway's Nurseries Inc., a multi-store garden center chain, from 1999 to 2016.

Rick L. Wessel has served as vice-chairman of the Board of Directors of the Company since September 2016, as chief executive officer since November 2006 and has been a director since November 1992. HeMr. Wessel previously served as president from May 1998 to September 2016, chairman of the board from October 2010 to September 2016, vice chairmanvice-chairman of the board from November 2004 to October 2010 and secretary and treasurer of the Company from May 1992 to November 2006 and the Company’s chief financial officer from May 1992 to December 2002. Prior to February 1992, Mr. Wessel was employed by Price Waterhouse LLP for approximately nine years.

Daniel E. Berce has served as a director of FirstCash since the Merger in 2016 and previously served as a Cash America director since 2006. Mr. Berce has been president and chief executive officer of General Motors Financial Company, Inc. (formerly AmeriCredit Corp.) since its acquisition by General Motors Company in October 2010. Mr. Berce served as AmeriCredit Corp.’s chief executive officer from August 2005 to October 2010, president from April 2003 to October 2010 and vice chairmanvice-chairman and chief financial officer from November 1996 until April 2003. He served as a director at AmeriCredit Corp. from November 1990 to October 2010. Mr. Berce currently serves as a director at AZZ Inc., a NYSE listed equipment manufacturing company, and chairman at Arlington Asset Investment Corp., a NYSE listed investment company.

Mikel D. Faulkner was appointed to the Board of Directors in 2009. Since 2002,2009 and has served as the lead independent director since October 2017. From February 2017 to February 2019, Mr. Faulkner has served as executive chairman of the board of directors of Nautilus Marine Services PLC, an investment company focused on the global offshore services industry and quoted on the London Stock Exchange (AIM). From 2002 to February 2017, Mr. Faulkner served as executive chairman of the board of directors of Global Energy Development PLC, aan international oil and gas exploration company, quoted company on the London Stock Exchange (AIM). He has alsoMr. Faulkner served as chief executive officer of HKN, Inc. (OTCQB: HKNI) sincefrom 1982 to 2017, chairman from 1991 to 2003 and president and chief executive officer of HKN, Inc. since 2003.from 2003 to 2017. HKN, Inc., formerly Harken Energy Corporation, iswas an independent energy company.


James H. Graves has served as a director of FirstCash since the Merger in 2016 and previously served as a Cash America director since 1996. Mr. Graves has served as managing director and partner of Erwin, Graves & Associates, LP, a management consulting firm located in Dallas, Texas, since January 2001. Mr. Graves also served as executive vice president of Financial Strategyfinancial strategy for DeviceFidelity, Inc., a financial services technology company, from March 2008 through September 2012. Mr. Graves served as a director, vice chairmanvice-chairman of the board of directors and chief operating officer of Detwiler, Mitchell & Co., a Boston-based securities research firm, from June 2002 until June 2006. Prior to that, Mr. Graves held various positions, including chief operating officer, with J.C. Bradford & Company, a

Nashville-based securities firm. He also worked for Dean Witter Reynolds, Inc. as the head of the energy group and later as head of the industry investment banking groups in New York. Mr. Graves currently serves as a director at Hallmark Financial Services, Inc. where he has served, a publicly traded insurance company, serving since 1995, Atlantic Capital Bancshares, Inc., a publicly traded bank holding company, serving since 2017 and he previously served as a director of Tristate Capital Holdings, Inc., a publicly traded bank holding company, from 2011 through July 2015. Mr. Graves also serves as a director of various privately-held companies, including a private equity fund and a healthcare technology company.

Ambassador Jorge Montaño has served as a director of FirstCash since June of 2016 and previously served as a director of the Company from June 2010 to July 2013. He is a native and resident of Mexico, where he has served in a variety of senior diplomatic positions and business consulting roles. Amb. Montaño currently serves as partner in a Mexico-based public relations and communications firm, Guerra Castellanos y Asociados. During his extensive diplomatic career, he most recently served as the Permanent Representative of Mexico to the United Nations from July 2013 until January 2016. Mr. Montaño was Ambassador to the United States from 1993 to 1995, and had a previous posting as Permanent Representative of Mexico to the United Nations from 1989 to 1992. Between 1982 and 1988, he was Senior Director of Multilateral Affairs in the Ministry of Foreign Affairs.  He previously served as Director General for United Nations Specialized Organizations from 1979, the year in which he joined the Foreign Service, until 1982. From 1996 to 2013, he was President of Asesoria y Analisis, a Mexico-based consulting and lobbying firm. In addition, he has served as a professor of International Organizations at the Instituto Tecnológico Autónoma de México from 1996 to 2013.

Randel G. Owen was appointed to the Board of Directors in 2009. In March 2018, Mr. Owen has servedwas named president and chief executive officer of Global Medical Response. From July 1999 to March 2018, he previously held roles as the president of Ambulatory Services for Envision Healthcare Corporation (NYSE: EVHC) since December 2016, the effective date of the merger of Envision Healthcare Holdings, Inc. and AMSURG Corp. Prior to December 2016, Mr. Owen has served as theambulatory services, chief financial officer and executive vice president of Envision Healthcare Holdings, Inc. since May 2011Corporation (and its predecessor companies including AMR and the chief operating officer since September 2012.EmCare). He served aswas appointed executive vice president and chief financial officer since February 2005of AMR in March 2003. He joined EmCare in July 1999 and served as executive vice president since December 2005and chief financial officer from June 2001 to March 2003. Before joining EmCare, Mr. Owen was vice president of EVHC and held other senior executive andGroup Financial Operations for PhyCor, Inc. from 1995 to 1999. Mr. Owen has more than 30 years of financial positions with its predecessor companies since 2001.experience in the health care industry.

There are no family relationships between any director or executive officers.

Director Terms

The sevensix directors are divided into three classes. At each annual meeting of stockholders, one class is elected to hold office for a term of three years. Directors serve until the earlier of (i) his or hertheir death, resignation, retirement, removal or disqualification, or (ii) until his or hertheir successor is elected and qualified. The directors standing for election at this year’s annual meetingthe Annual Meeting are Messrs. Daniel E. Berce, Mikel D. Faulkner and Randel G. Owen. Messrs. Rick L. Wessel and James H. Graves will next stand for election in 2018 and2021. Mr. Daniel R. Feehan and Amb. Jorge Montaño will next stand for election in 2019.2022.

Required Vote
 
Proxies will be voted for the election of Messrs. Daniel E. Berce, FalknerMikel D. Faulkner and Randel G. Owen as directors of the Company unless otherwise specified in the proxy. A plurality of the votes cast by the holders of shares of Common Stock present in person or represented by proxy at the Annual Meeting will be necessary to elect the nominees as directors. If, for any reason, any nominee is unable or unwilling to serve, the proxies will be voted for a substitute nominee who will be designated by the Board of Directors at the Annual Meeting. Stockholders may abstain from voting by marking the appropriate boxes on the accompanying proxy. Abstentions will be counted separately and used for purposes of calculating whether a quorum is present at the Annual Meeting. The Company has adopted a voting policy for non-contested director elections, which is described below in the “Corporate Governance and Board Matters” section.
 
Recommendation of the Board of Directors
 
Based on the respective nominees’ experience, the Nominating and Corporate Governance Committee of the Board of Directors and the entire Board of Directors unanimously recommends a vote “FOR” the election of Messrs. Daniel E. Berce, Mikel D. Faulkner and Randel G. Owen as directors of the Company.


CORPORATE GOVERNANCE, BOARD MATTERS AND DIRECTOR COMPENSATION


Corporate Governance Enhancements

During 2016, the Company initiated a number of significant enhancements to its corporate governance structure and policies which included the following:

Increased the number of total directors from four to seven
Increased the number of independent directors from three to five
Split the roles of chairman of the board and chief executive officer
Implemented robust stock ownership guidelines for directors
Introduced restricted stock grants as an element of director compensation to better align directors’ interests with stockholders
Engaged a new independent accounting firm for the audit of the Company’s December 31, 2016 financial statements which represented a rotation to a national independent accounting firm that has not previously audited the Company or Cash America
Adopted corporate governance guidelines
Revised and adopted a new Code of Ethics
Revised and adopted new charters for all of the Board Committees
Revised and adopted a new insider trading policy
Engaged an independent compensation consulting firm to reassess and advise the Compensation Committee and Board of Directors on the following matters in light of the Merger:
Peer group composition for purposes of officer and director compensation benchmarking
Review and modification of senior executive compensation plans and contractual severance provisions
Review and modification of director compensation
Made significant modifications to the structure of the Company’s annual performance incentive plan and long term performance incentive plan which:
Increase the weighting on the long-term equity compensation elements
Reduce the amount and percentage of pay from short-term cash incentive awards
Better align the long- and short-term performance goals under these plans
Adopted new employment agreements for our top three senior executives designed to reflect “best practices” in corporate governance and executive compensation. For the Company’s CEO, this included:
The elimination of excise tax gross-ups
A reduction in the maximum payout potential for annual incentive awards
A double trigger for equity vesting in the event of a change in control

These enhancements are more fully described in the applicable sections below.

Board of Directors, Committees and Meetings

As of January 1, 2016, the Board of Directors was composed of Messrs. Rick L. Wessel, Mikel D. Faulkner, Gabriel Guerra Castellanos and Randel G. Owen. At the annual meeting on June 6, 2016, the stockholders elected Amb. Montaño as a new director to fill the seat previously held by Mr. Guerra, who did not stand for re-election. Amb. Montaño previously served on the Board of Directors of the Company from June 2010 to July 2013. Concurrent with the closing of the Merger on September 1, 2016, the size of the Board of Directors was increased from four directors to seven directors and Messrs. Feehan, Berce and Graves, three of the seven former directors of Cash America, were added to the Board of Directors.

The Board of Directors held eightfour meetings during the year ended December 31, 2016. All of the directors each2019. Each director attended, either telephonically or in person, at least 75% of the meetings of the Board of Directors during their respective terms, exceptwith the exception of Amb. Montaño who did not attend one of the meetings held during his term as director during 2016 due to an illness.meetings. Members of the Board of Directors are encouraged to attend the Company’s annual meeting;Annual Meeting; however, attendance is not mandatory. Mr.Messrs. Wessel and Feehan attended last year’s Annual Meeting. In addition, the independent directors of the Company meet separately in executive sessions after regularly scheduled meetings of the Board of Directors and more frequently as deemed appropriate by the independent directors. 


During 2016 through the date of the annual meeting on June 6, 2016, the Audit, Compensation and Nominating and Corporate Governance Committees each consisted of Mr. Faulkner, Mr. Guerra and Mr. Owen. From June 6, 2016 through Septemberperiod from January 1, 2016,2019 to April 22, 2019, the committees each consisted of Mr. Faulkner, Amb. Montaño and Mr. Owen. After the Merger, and as of today, the committees arewere composed as follows:

Independent Director Audit Compensation 
Nominating
and
Corporate
Governance
 Audit Compensation 
Nominating
and
Corporate
Governance
Mikel D. Faulkner (Lead Independent Director)   l Chair
Daniel E. Berce ü ü Chair l
Mikel D. Faulkner ü ü
James H. Graves ü ü  l l 
Jorge Montaño ü l
Randel G. Owen ü ü  l Chair 
  
Meetings Held in 2016 7 4 2
Meetings held January 1, 2019 to April 22, 2019 1 2 None

AllEffective April 23, 2019, in connection with Amb. Montaño’s retirement from the Board of Directors, Messrs. Berce, Faulkner, Graves and Owen were appointed as members of the Audit Committee, Compensation Committee and Nominating and Corporate Governance Committee. The chair of each committee members eachremained the same.

During the period from April 23, 2019 to December 31, 2019, the committees were composed as follows:

Independent Director Audit Compensation 
Nominating
and
Corporate
Governance
Mikel D. Faulkner (Lead Independent Director) l l Chair
Daniel E. Berce Chair l l
James H. Graves l l l
Randel G. Owen l Chair l
       
Meetings held April 23, 2019 to December 31, 2019 3 2 1

Each committee member attended, either telephonically or in person, at least 75% of the meetings of their respective meetings of the committees during their respective terms, except that Amb. Montaño2019, with the exception of Mr. Owen who did not attend one of the Audit Committee meetings held in 2019.

Effective January 1, 2020, Mr. Graves became the chair of the Nominating and Corporate Governance meeting held during the time he was a member due to an illness.Committee.

Mr. Feehan currently serves as non-executive Chairman of the Board of Directors of the Company as provided under the terms of the employment agreement he entered into with Cash America prior to the Merger. For a description of Mr. Feehan’s current employment agreement, see the discussion under “Directors’ Compensation.”

Board Committees

Audit Committee. The Audit Committee is responsible for the oversight of the Company’s accounting and financial reporting processes. This includes the selection and engagement of the Company’s independent registered public accounting firm and review of the scope of the annual audit, audit fees and results of the audit. The Audit Committee reviews and discusses with management and the Board of Directors such matters as accounting policies, internal accounting controls, procedures for preparation of financial statements and other financial disclosures, scope of the audit, the audit plan and the independence of such accountants. In addition, the Audit Committee has oversight over the Company’s internal audit function.and regulatory compliance functions. The Board of Directors has determined that Messrs. Berce, Graves and Owen areall members of the Audit Committee qualify as an audit committee financial expertsexpert as defined by Item 401(h) of Regulation S-K promulgated under the Securities Act of 1933, as amended (“Securities Act”), and the Securities Exchange Act of 1934, as amended (“Exchange Act”), and each member of the Audit Committee is independent under the listing standards of the NYSE.. The Board of Directors has adopted a charter for the Audit Committee which is available to stockholders as described below.

Compensation Committee. The Compensation Committee is responsible for reviewing and approving corporate goals and objectives relevant to the compensation of the Company’s CEO, evaluating the CEO’s performance in light of those goals and objectives, and recommending to the Board of Directors for approval of the CEO’s compensation. The Compensation Committee is also responsible for recommending to the Board of Directors for approval the compensation of all other executive officers of the Company. In addition, the Compensation Committee oversees and approves grants and awards under the Company’s equity-based plans, incentive compensation plans and tax-qualified employee benefit plans, and approves severance and other termination payments to executive officers.

The Board of Directors has adopted a charter for the Compensation Committee which is available to stockholders as described below. Pursuant to its charter, the Compensation Committee may delegate all or a portion of its duties and responsibilities to one or more subcommittees consisting of one or more of its members. For more information regarding the Compensation Committee’s process and procedures for consideration of executive compensation, see “Compensation Discussion and Analysis.”

Nominating and Corporate Governance Committee. The Nominating and Corporate Governance Committee is responsible for making recommendations to the Board of Directors concerning the governance structure and practices of the Company, including the size of the Board of Directors and the size and composition of various committees of the Board of Directors. In addition, the Nominating and Corporate Governance Committee is responsible for identifying individuals believed to be qualified to become directors, and to recommend to the Board of Directors the nominees to stand for election as directors at the Annual Meeting of Stockholders. The Board of Directors has adopted a charter for the Nominating and Corporate Governance Committee, which was revised in April 2020. The charter is available to stockholders as described below.


The Board of Directors has determined that each member of the Audit Committee, the Compensation Committee and the Nominating and Corporate Governance Committee is independent under the listing standards of Nasdaq, the SEC rules and the Company’s Corporate Governance Guidelines. Each of the Company’s committee charters is publicly available and can be accessed on the Investor Relations page of the Company’s website at www.firstcash.cominvestors.firstcash.com. Copies of the Company’s committee charters are also available, free of charge, by submitting a written request to FirstCash, Inc., Investor Relations,the Corporate Secretary, at 1600 West 7th Street, Fort Worth, Texas 76102.

Directors’ Compensation

20162019 Director Compensation

The Board of Directors reviews director compensation on a periodic basis. Such reviews include collecting and analyzing benchmarking information from compensation advisory firms regarding the amount and structure of the Company’s director compensation as compared to its peers. In conjunction with such review in early 2019, the Board of Directors determined the compensation for independent directors for 2019 would be structured as follows:

Annual cash compensation of $100,000, paid in quarterly installments of $25,000
A grant of 1,272 restricted stock units, valued at $110,486 on the date of grant, February 19, 2019, which fully vested on December 31, 2019
Supplemental annual cash payments of $20,000 to the Audit Committee chairman, $15,000 to the Compensation Committee chairman and $10,000 to the Nominating and Corporate Governance Committee chairman. All amounts are paid in quarterly installments.


The Board of Directors believes the mix of cash and equity compensation provides a balance between short-term cash compensation and long-term compensation tied to the Company’s stock price performance and serves to match the interests of the Company’s independent directors with those of stockholders. Based upon benchmark data of the Company’s 2019 Peer Group (as discussed in the “Compensation Discussions and Analysis”), the Board also believes the total director compensation and the mix of compensation is within the competitive range of such compensation for the companies in the 2019 Peer Group.

For the year ended December 31, 2016,2019, the independent directors received compensation for service as a director andas described above. There are no supplemental payments for attending the meetings of the Board of Directors and committee meetings. The legacy First Cash directors were paid in quarterly cash installments of $37,500 for each quarter of service. There were no stock awards or supplemental payments for committee chairs or meeting fees. In addition, the directors were reimbursed for their reasonable expenses incurred for each Board of Directors and committee meetings attended. The Company only compensates independent non-employee directors for their services as directors. The compensation paid to Mr. Wessel is described in the “Compensation Discussion and Analysis” section of this proxy statement.Proxy Statement. The following table presents information regarding the compensation paid to the non-employee members of the Company’s Board of Directors, and to Mr. Feehan, for the year ended December 31, 2016:2019:

Name 
Fees Earned or
Paid in Cash
$
 
Stock Awards
$
 All Other Compensation 
Total
$
 
Fees Earned or
Paid in Cash
$
 
Stock Awards
$
 
All Other Compensation
$
 
Total
$
Daniel E. Berce (1) 13,625
 
 
 13,625
 120,000
 110,486
 
 230,486
Mikel D. Faulkner 150,000
 
 
 150,000
 110,000
 110,486
 
 220,486
Daniel R. Feehan (2)(1) 
 
 125,000
 125,000
 
 
 250,000
 250,000
James H. Graves (1) 13,250
 
 
 13,250
 100,000
 110,486
 
 210,486
Gabriel Guerra Castellanos (3) 75,000
 
 
 75,000
Jorge Montaño (4) 84,500
 
 
 84,500
Jorge Montaño 45,000
 
 
 45,000
Randel G. Owen 150,000
 
 
 150,000
 115,000
 110,486
 
 225,486

(1)
Messrs. Berce and Graves became directors effective September 1, 2016. They were compensated for service for the fourth quarter of 2016 for the merged Company under the compensation formula previously used by Cash America. Effective January 1, 2017, their compensation has been conformed to the new compensation structure for all independent directors as outlined below.

(2)Mr. Feehan who served as the Executive Chairman of the Board of Cash America at the time of the Merger, currently serves as the Chairmanchairman of the Board of Directors of the Company following the Merger.Company. Mr. Feehan also served as a non-executive employee of Cash America pursuant to an Employment Agreement dated April 3, 2015 (the “Feehan Employment Agreement”). In connection with the Merger, the Company assumed the Feehan Employment Agreement, and Mr. Feehan currently servesin 2019 as a non-executive employee of the Company pursuant to an employment agreement dated April 3, 2015, which the terms ofCompany assumed in connection with the Feehan Employment Agreement.Merger. For a description of the Feehan Employment Agreement,Mr. Feehan’s employment agreement, see Cash America’s proxy statement on Schedule 14A filed with the SEC on April 7, 2016. The Feehan Employment AgreementMr. Feehan’s employment agreement is filed as Exhibit 10.1 to Cash America’s Current Report on Form 8-K filed with the SEC on April 6, 2015. The compensation reported represents his salary fromduring the period September 1, 2016 throughyear ended December 31, 2016.2019. In addition, the Company paid for certain standard employee benefit programs for Mr. Feehan, including participation in group health, welfare and retirement benefit plans.

(3)plans, which are generally available to all employees. Mr. Guerra servedFeehan and the Company entered into a new employment agreement dated January 28, 2020, which is filed as Exhibit 10.16 to the Company’s Annual Report on Form 10-K filed with the SEC on February 3, 2020. For a director until the annual meeting on June 6, 2016, when he did not stand for re-election. His compensation represents service for the first and second quartersdescription of 2016.

(4)Amb. Montaño became a director effective June 6, 2016. His compensation represents service for the period from June 6, 2016 to December 31, 2016.Mr. Feehan’s current employment agreement, see “Feehan Employment Agreement” below.

2017 Directors CompensationFeehan Employment Agreement

In conjunction withOn January 28, 2020, the merger,Company’s chairman of the Board of Directors, engagedMr. Feehan, entered into a new employment agreement with the Company (the “Feehan Agreement”). Mr. Feehan’s previous employment agreement with the Company was set to expire in April 2020. The Feehan Agreement became effective as of January 1, 2020 and ends on December 31, 2023. The Company will pay to Mr. Feehan an independent consulting firm, Pay Governance,annual salary of $300,000, paid biweekly, and provides him the right to benchmark the compensationparticipate in all of the independent directors againstCompany’s savings, retirement and welfare benefit plans available to other employees of the Company. Mr. Feehan is not entitled to bonuses, equity grants or other director compensation under this agreement.

The agreement provides that if Mr. Feehan’s employment with the Company is terminated during the term by the Company without “cause” or by the executive for “good reason” (as such terms are defined in the employment agreement), Mr. Feehan would be entitled to a lump sum cash severance payment equal to one times (or two times, if such termination occurs within twelve months following a change in control of directorsthe Company) his salary in effect as of the termination. He would also be entitled to continue to participate in the Company’s 2017 peer group as discussedhealth and welfare benefit plans at active employee rates for a period of eighteen months (the “COBRA subsidy”). Furthermore, if such termination occurs within twelve months following a change in control of the Compensation Discussion and Analysis.” Pay Governance reviewedCompany, the structure of director compensation as it relates to total compensation and the mix or elements of compensation. Based on the input from Pay Governance and review of other benchmarking information, the Board determined that the compensation for independent directors beginning in 2017 would be structured as follows:

Annual cash compensation of $90,000, paid in quarterly installments of $22,500
Annual grants of restricted stock units valued at $90,000 vesting monthly over the annual service period

Supplemental annual cash payments of $20,000Company will pay to the Audit Committee chairman, $15,000executive, in lieu of the COBRA subsidy described above, a lump sum in cash in an amount equal to the Compensation Committee chairmanfull monthly cost of health and $10,000 to the Nominating and Corporate Governance Committee chairman. All amounts are paid in quarterly installments.welfare benefit coverage multiplied by 24.

The BoardFeehan Agreement prohibits Mr. Feehan from competing with the Company during the employment term and for a period of Directors believes the mix24 months following termination of cashemployment. Mr. Feehan would also be prohibited from soliciting Company customers and equity compensation provides a balance between short-term cash compensation and longer term compensation tied to the Company’s stock price performance and serves to better match the interests of the Company’s independent directors with those of stockholders. Based upon benchmark data provided by Pay Governance, the Board also believes the total director compensation and the mix of compensation is within the competitive range of such compensation for the companies in the peer group.recruiting Company employees during this period.


Code of Business Conduct and Ethics

During 2016, the Company revised and adopted a newThe Code of Ethics that applies to all of its directors, officers,Business Conduct and key employees. The Company intends to disclose future amendments to, or waivers from, provisions of its Code of Ethics on its website in accordance with applicable NYSE and the SEC requirements. The Code of Ethics is publicly available and can be accessed on the Company’s website at www.firstcash.comwww.firstcash.com..The Company intends to disclose future amendments to, or waivers from, certain provisions of its Code of Business Conduct and Ethics on its website in accordance with applicable Nasdaq and SEC requirements. Copies of the Company’s Code of Business Conduct and Ethics are also available, free of charge, by submitting a written request to FirstCash, Inc., Investor Relations, 1600 West 7th Street, Fort Worth, Texas 76102.

Stock Ownership Guidelines for Directors

In October 2016,an effort to further align the interests of the directors with the interests of stockholders, the Company adopted a stock ownership guideline for non-employee directors.directors which became effective beginning in 2017. The guidelines call for stock ownership (including the value of non-vested RSU’s) having a value equal to five times each director’s annual cash retainer with a five-year graceaccumulation period to fully comply with the new guideline once a director becomes subject to the guideline. As of April 13, 2020, two of the four independent directors met the new ownership guideline, while the other two continued to have until 2021 to meet the guidelines. Directors who have not met the guideline must retain their vested stock awards until they meet the guideline. While the guidelines do not apply to employee directors, the current stock ownership of the two employee directors would meet the guidelines if calculated at five times their annual salary as an employee of the Company.

Director Election (Majority Voting) Policy

The Company has adopted a Director Election (Majority Voting) Policy. Pursuant to this policy, in an uncontested election of directors (that is, an election where the number of nominees is equal to the number of seats open) any nominee for director who receives a greater number of “WITHHOLD” votes than “FOR” votes for his election must promptly submit an offer of resignation to the Nominating and Corporate Governance Committee following the certification of the stockholder vote for consideration in accordance with the following procedures.

The Nominating and Corporate Governance Committee will consider any tendered resignation and, promptly following the date of the stockholders’ meeting at which the election occurred, will make a recommendation to the Board of Directors concerning the acceptance or rejection of such resignation. In determining its recommendation to the Board of Directors, the Nominating and Corporate Governance Committee will consider all factors deemed relevant by the members of the Nominating and Corporate Governance Committee including, without limitation, the stated reason or reasons why stockholders who cast “withhold” votes for the director did so, the qualifications of the director (including, for example, the impact the director’s resignation would have on the Company’s compliance with the requirements of the SEC and the rules of the NYSE)Nasdaq), and whether the director’s resignation from the Board of Directors would be in the best interests of the Company and its stockholders.

The Nominating and Corporate Governance Committee also will consider a range of possible alternatives concerning the director’s tendered resignation as members of the committee deem appropriate, including, without limitation, acceptance of the resignation, rejection of the resignation, or rejection of the resignation coupled with a commitment to seek to address and cure the underlying reasons reasonably believed by the Nominating and Corporate Governance Committee to have substantially resulted in the “withheld” votes.

The Board of Directors will publicly disclose its decision regarding whether to accept or reject such resignation within 90 days following certification of the stockholder vote and shall disclose the reasons therefore. The Director Election (Majority Voting) Policy is publicly available and can be accessed on the Investor Relations page of the Company’s website at investors.firstcash.com

Director Independence

The Board of Directors has determined that, with the exception of Mr.Messrs. Wessel and Mr. Feehan, all of its directors, including all of the members of the Audit, Compensation, and Nominating and Corporate Governance Committees, are “independent” as defined by the NYSE andNasdaq, the SEC and for purposes of Section 162(m) of the Code.Company’s Corporate Governance Guidelines. No director is deemed independent unless the Board of Directors affirmatively determines the director has no material relationship with the Company. In making its determination, the Board of Directors observes all criteria for independence established by the rules of the SEC and the NYSE.Nasdaq.


Oversight of Risk Management

The Board of Directors is responsible for overseeing and monitoring the material risks facing the Company. In its oversight role, the Board of Directors regularly reviews the Company’s strategic initiatives, which address, among other things, the risks and opportunities facing the Company. The Board of Directors also has overall responsibility for executive officer succession planning and reviews succession plans from time to time. The Board of Directors has delegated certain risk management oversight responsibility to its committees. As part of its responsibilities set forth in its charter, the Audit Committee is responsible for discussing with management the Company’s major financial risk exposures, including financial risks and cybersecurity, and the steps management has taken to monitor and control those exposures, including the Company’s risk assessment and risk management policies.

The Compensation Committee reviews the risks and rewards associated with the Company’s compensation programs. With the assistance of an independent compensation consulting firm, the Compensation Committee designs compensation programs with features that mitigate risk without diminishing the incentive nature of the compensation. While these performance-based compensation and equity programs have been designed and administered in a manner that discourages undue risk-taking by employees, the Compensation Committee believes these programs create appropriate incentives to increase long-term stockholder value. The Compensation Committee has discussed the concept of risk as it relates to the compensation programs and the Compensation Committee does not believe the compensation programs encourage excessive or inappropriate risk taking for the following reasons:

The Company structures its pay to consist of both fixed and variable compensation. The fixed portion of compensation (salary) is designed to provide a steady income independent of the Company’s stock price performance so that executives do not feel pressured to focus exclusively on short-term stock price performance to the long-term detriment of other important business decisions and metrics and are not encouraged to take unnecessary or excessive risks to achieve corporate objectives. The variable portions of compensation (incentive-based cash and equity awards) are designed to reward both short- and long-term corporate performance. For short-term performance, the Company utilizes annual incentive-based cash awards that are based primarily on achieving a combination of earnings metrics and strategic directives, such as store addition targets.directives. The metrics and directives are set annually by the Compensation Committee and approved by the Board of Directors. For long-term performance, the Company grants restricted stock awards with a multi-year vesting period tied to the achievement of long-term earnings, revenue and store growth targets. The Company believes these variable elements of compensation are a sufficient percentage of overall compensation to motivate executives to produce both superior short- and long-term corporate results.
Because earnings targets, such as adjusted EBITDA, adjusted net income and adjusted diluted earnings per share, are significantthe primary performance elements used for determining incentive payments, the Company believes its executives are encouraged to take a balanced approach that focuses on corporate profitability, rather than other measures which may incite management to drive sales or growth targets without regard to cost or profitability.
The Company caps cash payments for the goals under its annual incentive plan and caps the number of restricted stock units granted under its long-term incentive plan, which the Company believes also mitigates excessive risk taking. Even if the Company dramatically exceeds its targets, annual incentive payouts and stock grants are limited by such caps. Conversely, the Company has a floor on earnings and growth targets so that performance below a certain level (as approved by the Compensation Committee) does not result in annual incentive payouts or vesting of stock grants.
The Company’s incentive compensation programs have been structured primarily around the attainment of earnings and growth targets for many years and the Company has seen no evidence that this encourages unnecessary or excessive risk taking.
The Company believes the use of distinct long-term incentive plans, primarily restricted stock unit awards, with performance-based vesting over a number ofthree years, provides a strong incentive for sustained operational and financial performance and aligns the interests of our namedthe Company’s executive officers with those of ourits stockholders.
The Compensation Committee has discretion to adjust payouts under both the annual and long-term performance plans to reflect the core operating performance of the business, but prohibits discretion for payouts above stated maximum awards.

Board Leadership Structure

Effective September 1, 2016 and in connection with the Merger, Mr. Feehan was appointedserves as chairman of the board,Board of Directors, while Mr. Wessel continued to serveserves in the role of CEO and is also the vice-chairman of the board. The Company does not have aBoard of Directors. In addition, Mr. Faulkner serves as the lead independent director.director, serving as a liaison between the independent directors and management, chairing executive sessions of the non-management and independent directors and consulting with the chairman and CEO on board agendas and meeting materials.

The Board of Directors recognizes that the leadership structure and combination or separation of the CEOchairman, lead independent director and chairmanCEO roles is driven by the needs of the Company at any point in time. The Board of Directors does not believe there should be a fixed rule as to whether the offices of chairman and CEO should be vested in the same person or two different people, or whether the chairman should be an employee of the Company or should be elected from among the non-employee directors. The needs of the Company and

the individuals available to fulfill these roles may dictate different outcomes at different times, and the Board of Directors believes that retaining flexibility in these decisions is in the best interest of the Company and its stockholders.


Director Qualifications

At a minimum, candidates for election or appointment to the Board of Directors must have integrity, be committed to act in the best interest of all the Company’s stockholders and be able and willing to devote the required amount of time to the Company’s affairs, including attendance at meetings of the Board of Directors. In recommending candidates, the Nominating and Corporate Governance Committee takes into consideration any criteria approved by the Board and such other factors as it deems appropriate, including, among other things, the candidate’s judgment, skill, diversity, and experience with business and other organizations of comparable size. The Nominating and Corporate Governance Committee endeavors to evaluate, propose and approve candidates, including those recommended by stockholders, with business experience and personal skills in finance, marketing, financial reporting and other areas that may be expected to contribute to an effective Board of Directors. The Nominating and Corporate Governance Committee seeks to assure that the Board of Directors is composed of individuals who have experience relevant to the needs of the Company and who have the highest professional and personal ethics, consistent with the Company’s values and standards. Candidates should be committed to enhancing stockholder value and should have sufficient time to carry out their duties and to provide insight and practical wisdom based on experience. Each director must represent the interests of all stockholders.
In recommending candidates, the Nominating and Corporate Governance Committee takes into consideration any criteria approved by the Board of Directors and such other factors as it deems appropriate, including:
The extent of the director’s/potential director’s educational, business, non-profit or professional acumen and experience;
Whether the director/potential director assists in achieving a mix of board members that represents a diversity of background, perspective and experience, including with respect to age, gender, race, place of residence and specialized experience;
Whether the director/potential director meets the independence requirements established by Nasdaq, the SEC and the Company’s Corporate Governance Guidelines;
Whether the director/potential director has the financial acumen or other professional, educational or business experience relevant to an understanding of the Company’s business;
Whether the director/potential director would be considered a “financial expert” or “financially sophisticated” as defined by Nasdaq or applicable law;
Whether the director/potential director, by virtue of particular technical expertise, experience or specialized skill relevant to the Company’s current or future business, will add specific value as a board member; and
Whether the director/potential director possesses a willingness to challenge and stimulate management and the ability to work as part of a team in an environment of trust.

The Nominating and Corporate Governance Committee does not assign specific weights to particular criteria and no particular criterion is necessarily applicable to all prospective nominees. In addition to the criteria set forth above, the Nominating and Corporate Governance Committee considers how the skills and attributes of each individual candidate or incumbent director work together to create a board that is collegial, engaged and effective in performing its duties.

The Company’s Board of Directors is currently composed of well qualified directors, and each director has the requisite experience, skills and characteristics to serve on the board. Among, or in addition to, the backgrounds and experiences described in “Proposal 1 - Election of Directors” of this Proxy Statement:

Mr. Feehan, the Company’s chairman, brings over 35 years of experience as a director, chief executive officer and chief financial officer with Cash America and a deep understanding of the pawn industry and the legacy Cash America business.
Mr. Wessel, the Company’s vice-chairman and chief executive officer, brings over 25 years of management and executive experience in the pawn industry gained from his roles as chief financial officer, chief executive officer and director of the Company. His deep understanding of the Company’s business and his success in expanding its business has been invaluable to the Board of Directors.
Mr. Berce brings broad senior executive leadership with significant experience in the consumer finance industry, and functional expertise in corporate finance and accounting, together with service on other public company boards of directors, including Cash America.
Mr. Faulkner brings broad senior executive leadership and financial experience, including with domestic and multi-national public and private companies in various industries. Mr. Faulkner’s qualifications include direct executive experience in Latin America, our primary growth market.
Mr. Graves brings significant experience in corporate strategy and finance gained from his experience as the managing partner of a management consulting firm and a financial strategy executive, together with meaningful service on the boards of other public companies, including Cash America.
Mr. Owen brings broad senior executive leadership and financial experience with private and public companies, and functional expertise in corporate finance and accounting.

Although there is no specific policy on considering diversity, the Board of Directors and the Nominating and Corporate Governance Committee take various diversity-related considerations into account in the selection criteria for new directors. The Nominating and Corporate Governance Committee seeks members from diverse professional and personal backgrounds to combine a broad spectrum of experience and expertise with a reputation for integrity. Some additional considerations may include national origin,The Board considers gender, race, functional backgroundnationality, language skills and other personal characteristics in this process and the diversity of perspectives thatextent to which the candidate would bring toprospective nominee helps the Board of Directors.Directors reflect the gender, racial, ethnic and global diversity of the Company’s stockholders, employees and customers. In this regard, the Board and the Nominating and Corporate Governance Committee are committed to including highly qualified women and individuals from minority groups in the pool of new candidates for membership.

Identifying and Evaluating Nominees for Directors

The Nominating and Corporate Governance Committee will utilize a variety of methods for identifying and evaluating nominees for director. Candidates may come to the attention of the Nominating and Corporate Governance Committee through current members of the Board of Directors, professional search firms, stockholders or other persons. These candidates will be evaluated at regular or special meetings of the Nominating and Corporate Governance Committee, and may be considered at any point during the year. The Nominating and Corporate Governance Committee will also consider properly submitted stockholder nominations for candidates for the Board of Directors. The procedures to be followed by stockholders in submitting such nominations are set forth in the “Stockholder Proposals” section. Following verification of the stockholder status of persons proposing candidates, recommendations will be aggregated and considered by the Nominating and Corporate Governance Committee. If any materials are provided by a stockholder in connection with the nomination of a director candidate, such materials will be forwarded to the Nominating and Corporate Governance Committee. The Nominating and Corporate Governance Committee may also review materials provided by professional search firms or other parties in connection with a nominee who is not proposed by a stockholder.

Procedure for StockholderStockholders and Interested Parties Communications with Directors

The Board of Directors has established a procedure for stockholders and other interested parties to send communications to the Board of Directors. Stockholders and other interested parties may communicate with the Board of Directors generally or with a specific director or the independent directors at any time by writing to the Company’s Corporate Secretarycorporate secretary at the Company’s address, 1600 West 7th Street, Fort Worth, Texas 76102. The Corporate Secretarycorporate secretary will review all messages received and will forward any message that reasonably appears to be a communication from a stockholder about a matterthat deals with the functions of stockholder interest that is intended for communication to the Board of Directors.Directors or the standing committees of the Board of Directors, or that otherwise requires the attention of the Board of Directors and the Nominating and Corporate Governance Committee. Communications will be sent as soon as practicable to the director, or group of directors, including the independent directors, to whom they are addressed, or if addressed to the Board of Directors generally, to the chairman of the Nominating and Corporate Governance Committee. Because other appropriate avenues of communication exist for matters that are notunrelated to the duties and responsibilities of stockholder interest,the Board of Directors, such as general business complaints or employee grievances, communications that do not relate toof such matters of stockholder interest will not be forwarded to the Board of Directors. The Corporate Secretarycorporate secretary has the option, but not the obligation, to forward these other communications to appropriate channels within the Company.

Corporate Governance Guidelines

The Company’s Corporate Governance Guidelines, originally adopted in 2016 and most recently revised in April 2020, meet or exceed the listing standards adopted by Nasdaq and are posted on the Investor Relations page of the Company’s website, investors.firstcash.com, and are also available in print upon request to the Company’s corporate secretary.


SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS

Beneficial Ownership of Management and Directors

The following tables set forth, as of April 17, 201713, 2020, the number and percentage of outstanding shares of Common Stock owned by: (a)(i) each of the Company’s directors or director nominees; (b)(ii) the named executive officers as defined in Item 402 of Regulation S-K; and (c)(iii) all directors and executive officers, as a group. 

Beneficial ownership has been determined in accordance with Rule 13d-3 under the Exchange Act. Under this rule, certain shares may be deemed to be beneficially owned by more than one person (if, for example, persons share the power to vote or the power to dispose of the shares). In addition, shares are deemed to be beneficially owned by a person if the person has the right to acquire shares (for example, upon exercise of an option or warrant) within 60 days of the date as of which the information is provided. In computing the percentage ownership of any person, the amount of shares is deemed to include the amount of shares beneficially owned by such person by reason of such acquisition rights. As a result, the percentage of outstanding shares of any person as shown in the following table does not necessarily reflect the person’s actual voting power at any particular date.

To the best of the Company’s knowledge, the persons named in the table have sole voting and investment power with respect to all shares of Common Stock shown as beneficially owned by them. 

Beneficial Owner 
Number of Shares
Common Stock
 Number of Shares Underlying Exercisable Options or RSUs Vesting Within 60 Days Total Number of Shares Beneficially Owned Percent (1) 
Number of Shares
Common Stock
 Number of Shares Underlying Exercisable Options or RSUs Vesting Within 60 Days Total Number of Shares Beneficially Owned 
Percent (1)
Rick L. Wessel 937,200
 
 937,200
 1.94%
R. Douglas Orr 184,500
 
 184,500
 *
Directors:        
Daniel E. Berce 17,072
 560
(3) 
17,632
 *
Mikel D. Faulkner 6,277
 560
(3) 
6,837
 *
Daniel R. Feehan 133,283
(2)
 133,283
 *
 100,816
(2) 

 100,816
 *
James H. Graves 27,292
 
 27,292
 *
 21,272
 560
(3) 
21,832
 *
Raul R. Ramos 13,324
 
 13,324
 *
Daniel E. Berce 12,495
 
 12,495
 *
T. Brent Stuart 7,203
 
 7,203
 *
Sean D. Moore 2,737
 10,000
(3)12,737
 *
Mikel D. Faulkner 
 
 
 
Jorge Montaño 
 
 
 
Randel G. Owen 
 
 
 
 4,577
 560
(3) 
5,137
 *
                
Executive officers:        
Rick L. Wessel (also a Director) 815,800
 
 815,800
 1.97%
T. Brent Stuart 23,692
 
 23,692
 *
R. Douglas Orr 143,301
(4) 

 143,301
 *
Raul R. Ramos 5,838
 20,000
 25,838
 *
Anna M. Alvarado 3,819
 
 3,819
 *
        
Executive officers and directors as a group                
(11 persons, including the nominees for director) 1,318,034
 10,000
 1,328,034
 2.75%
(10 persons, including the nominees for director) 1,142,464
 22,240
 1,164,704
 2.81%

(1)
Based on 48,302,19241,440,498 shares of common stockCommon Stock issued and outstanding as of April 17, 2017.13, 2020.

(2)
Includes 47,56847,567 shares held in an irrevocable trust of which Mr. FeehanFeehan’s wife is the sole trustee.

(3)
Reflects a pro rata portion of unvested restricted stock units that would become vested and convert to shares of Common Stock upon termination of service as a director by reason of retirement.

(4)
Includes 12,500 shares held by a stock option to purchase 10,000 shares atfamily limited partnership. Mr. Orr is a pricegeneral partner of $40.00 per share to expire in December 2020.the partnership that owns the reported securities.

*Ownership percentage is less than 0.5%


Beneficial Owners Who Hold More than 5% of ourthe Company’s Common Stock

The table below shows information for persons known to usby the Company to beneficially own more than 5% of the Company’s Common Stock based on their filings with the SEC through April 17, 2017:

13, 2020:
 Shares Beneficially Owned  Shares Beneficially Owned
Name and Address of Beneficial OwnerName and Address of Beneficial OwnerNumber Percent (1)Name and Address of Beneficial Owner Number 
Percent (1)
BlackRock, Inc.BlackRock, Inc.5,681,198
(2)11.76%BlackRock, Inc. 5,725,323
(2) 
 13.82%
55 East 52nd Street
New York, NY 10055
   
55 East 52nd Street
New York, NY 10055
    
The Vanguard GroupThe Vanguard Group3,953,738
(3)8.19%The Vanguard Group 3,874,821
(3) 
 9.35%
100 Vanguard Boulevard
Malvern, PA 19355
   
100 Vanguard Boulevard
Malvern, PA 19355
    
FMR LLCFMR LLC 3,181,957
(4) 
 7.68%
245 Summer Street
Boston, MA 02210
    

(1)
Based on 48,302,19241,440,498 shares of common stockCommon Stock issued and outstanding as of April 17, 2017.13, 2020.

(2)
This information is based on a Schedule 13G/A filed with the SEC on January 12, 2017. BlackRock, Inc. reports that it has sole voting power over 5,569,209 shares of Common Stock and sole dispositive power over 5,681,198 shares of Common Stock beneficially owned.

(3)This information is based on a Schedule 13G/A filed with the SEC on February 10, 2017.4, 2020. BlackRock, Inc. reports that it has sole voting power over 5,595,693 shares of Common Stock and sole dispositive power over 5,725,323 shares of Common Stock beneficially owned.

(3)
This information is based on a Schedule 13G/A filed with the SEC on February 12, 2020. The Vanguard Group reports that it has sole dispositive power of 3,868,9503,782,606 shares of Common Stock, shared dispositive power over 84,78892,215 shares of Common Stock, sole voting power over 78,98388,546 shares of Common Stock and shared voting power over 8,2789,161 shares of Common Stock beneficially owned.

SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE
(4)
This information is based on a Schedule 13G/A filed with the SEC on February 7, 2020. FMR LLC reports that it has sole voting power over 552,085 shares of Common Stock and sole dispositive power over 3,181,957 shares of Common Stock beneficially owned.

Based solely on the reports furnished pursuant to Section 16a-3(e) of the Exchange Act and representations made to the Company, all reports as required under Section 16(a) of the Exchange Act were filed on a timely basis during the year ending December 31, 2016, except that a Form 3 for each of Mr. Faulkner, Amb. Montaño and Mr. Owen was filed late, in February 2017.

COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION

During 2016,2019, Messrs. Berce, Faulkner, Graves Guerra, Montaño and Owen served as members of the Compensation Committee, were not and have never been employed by the Company, and did not have any interlocking relationship with another entity requiring disclosure pursuant to SEC rules.

CERTAIN RELATIONSHIPS AND RELATED PERSON TRANSACTIONS

For the fiscal year ended December 31, 2016, the Company hadThe Company’s Board of Directors has adopted a policy for the review of transactions in which the Company was a participant, and in which any related party of the Company’s directorsCompany (such as an executive officer, director, nominee for election as a director or executive officers,greater than 5% beneficial owner of Company stock, or their immediate family members,members), had a direct or indirect material interest. Pursuant to the Audit Committee Charter, the Audit Committee reviews proposed related party transactions and makes recommendations to the Board of Directors regarding approval or rejection of related party transactions. The Board of Directors reviews the recommendation of the Audit Committee and then approves all related party transactions prior to the Company entering into the transaction. Any such related party transaction is evaluated to determine whether such transaction is for the benefit of the Company and upon terms no less favorable to the Company than if the related party transaction was with an unrelated party. The Company had no transactions, nor are there any currently proposed transactions, in which the Company was or is to be a participant where any director,related party of the Company (such as an executive officer, director, nominee for election as a director or anygreater than 5% beneficial owner of Company stock, or their immediate family membersmembers) had a material direct or indirect interest reportable under applicable SEC rules or that required approval of the Board of Directors under the Company’s informal related party transaction policy.


AUDIT COMMITTEE REPORT

The Audit Committee operates under a written charter adopted by the Board of Directors. All members of the Audit Committee meet the independence standards and other criteria established by NYSE.Nasdaq.

The Audit Committee assists the Board of Directors in fulfilling its responsibility to oversee management’s implementation of the Company’s financial reporting process. Management is responsible for the audited financial statements of the Company and for maintaining effective internal control over financial reporting. In discharging its oversight role, the Audit Committee reviewed and discussed with management and RSM US LLP (“RSM”), the Company’s independent registered public accounting firm, the audited financial statements of the Company as of and for the year ended December 31, 20162019. The independent registered public accounting firm is responsible for expressing an opinion on the conformity of those financial statements with accounting principles generally accepted in the United States of America. The Audit Committee has also reviewed management’s report on its assessment of the effectiveness of the Company’s internal control over financial reporting as well as the independent auditor’s report on the effectiveness of the Company’s internal control over financial reporting. Management’s Report on Internal Control over Financial Reporting is included in the Company’s Annual Report on Form 10-K for the year ended December 31, 20162019.

The Audit Committee met privately with RSM, US LLP, and discussed issues deemed significant by the auditor, including those required to be discussed under the applicable requirements of the Public Company Accounting Oversight Board.Board and the SEC. In addition, the Audit Committee received from RSM US LLP the written disclosures and the letter required by the applicable requirements of the Public Company Accounting Oversight Board regarding RSM US LLP’sRSM’s communications with the Audit Committee concerning independence, and the Audit Committee has discussed with RSM US LLP its independence from the Company and its management. The Audit Committee also considered whether the provision of non-audit services, if any, by RSM US LLP was compatible with maintaining its independence.

Based upon the foregoing review and discussions, the Audit Committee recommended to the Board of Directors that the audited financial statements and Management’s Report on Internal Control over Financial Reporting referred to above be filed with the Company’s Annual Report on Form 10-K for the year ended December 31, 20162019.

By the Audit Committee:
Daniel E. Berce
Mikel D. Faulkner
James H. Graves
Randel G. Owen
    
The Audit Committee report above does not constitute “soliciting material” and will not be deemed “filed” or incorporated by reference into any of the Company’s filings under the Securities Act or the Exchange Act except to the extent that the Company specifically incorporates it by reference therein.

PROPOSAL 2

RATIFICATION OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

The Audit Committee selected RSM US LLP (“RSM”) as independent accountants to audit the books, records and accounts of the Company for the year ending December 31, 2017.2020. The Board of Directors has endorsed this appointment.

RSM was first engaged in August 2016 as the Company’s principal accountant and has audited the Company’s consolidated financial statements for the year end December 31, 2016 as a result of a competitive proposal process overseen by the Audit Committee involving multiple firms. Prior to August 2016, Hein & Associates LLP (“Hein”) served as the independent accountant to the Company and audited the Company’s consolidated financial statements for the yearfour most recent years ended December 31, 2015 and the eleven years before that. There were no disagreements between the Company and Hein.2019.


Principal Accountant Fees and Services

Aggregate fees for professional services rendered for the Company by RSM and Hein for the years ended December 31, 20162019 and 2015December 31, 2018, respectively, were as follows:

2016 2015
RSM Hein Hein2019 2018
Services Provided:        
Audit$856,849
 $40,100
 $292,192
$781,666
 $765,181
Audit related148,000
 27,015
 

 
Tax
 
 

 
All other
 
 

 
Total$1,004,849
 $67,115
 $292,192
$781,666
 $765,181

The audit fees for the years ended December 31, 20162019 and 20152018 were for the audits of the consolidated financial statements of the Company, internal control auditing and reporting as required by Section 404 of the Sarbanes Oxley Act of 2002, issuance of consents, and review of the Company’s SEC filings. The audit related fees for fiscal 2016 relate primarily to the Merger.

Audit Committee Pre-Approval Policies and Procedures

The 20162019 and 20152018 audit and audit related services provided by RSM and Hein were approved in advance by the Audit Committee.

The Audit Committee implemented pre-approval policies and procedures related to the provision of audit and non-audit services. Under these procedures, the Audit Committee pre-approves both the type of services to be provided by the Company’s independent accountants and the estimated fees related to these services. During the approval process, the Audit Committee considers the impact of the types of services and the related fees on the independence of the auditor. The services and fees must be deemed compatible with the maintenance of the auditor’s independence, including compliance with SEC rules and regulations.

Throughout the year, the Audit Committee reviews any revisions to the estimates of audit and non-audit fees initially approved.

Ratification of the Independent Registered Public Accounting Firm

Stockholder ratification of the selection of RSM as the independent registered public accounting firm is not required by the Company’s bylaws or otherwise. However, the Board of Directors is submitting the selection of RSM to the stockholders for ratification. In the event the stockholders do not ratify the appointment of RSM as the independent registered public accounting firm for the year ending December 31, 20172020, the adverse vote will be considered as a direction to the Audit Committee and the Board of Directors to select other auditors for the following year. However, because of the difficulty in making any substitution of auditors so long after the beginning of the fiscal year, it is contemplated that the appointment for the year ending December 31, 20172020 will be permitted to stand unless the Audit Committee and the Board of Directors finds other good reason for making a change.

Representatives of RSM are expected to be present at the meeting, with the opportunity to make a statement if desired to do so. Such representatives are also expected to be available to respond to appropriate questions.


Required Vote
 
The affirmative vote of the holders of a majority of the outstanding shares of Common Stock present or represented by proxy at the Annual Meeting and entitled to vote is required to ratify the Audit Committee’s selection of RSM.

Recommendation of the Board of Directors
 
The Board of Directors unanimously recommends a vote “FOR” the ratification of the appointment of RSM as the Company’s independent registered public accountants for the fiscal year ending December 31, 20172020. Unless marked to the contrary, proxies received from stockholders will be voted in favor of ratifying the appointment of RSM as the Company’s independent registered public accountants for the fiscal year ending December 31, 20172020.

EQUITY COMPENSATION PLAN INFORMATION

The following table gives information about the Company’s Common Stock that may be issued under stockholder-approved plans as of December 31, 20162019.

     Number of securities     Number of securities
     remaining available for     remaining available for
Number of securities to be   future issuance under equityNumber of securities to be   future issuance under equity
issued upon exercise of Weighted average exercise compensation plansissued upon exercise of Weighted-average exercise compensation plans
outstanding options, price of outstanding (excluding securitiesoutstanding options, price of outstanding (excluding securities
warrants and rights options, warrants and rights reflected in column A)warrants and rights options, warrants and rights reflected in column A)
 (A)  (B)  (C) (A)  (B)  (C)
Plan Category:              
Equity compensation plans approved by security holders 133,000
 $37.34
(1) 3,029,000
(2) 427,000
(1) 
 $38.86
(2) 
 3,500,000
(3) 
              
Equity compensation plans not approved by security holders 
 
 
  
 
 
 
Total 133,000
 $37.34
 3,029,000
  427,000
 $38.86
 3,500,000
 

(1)
Amount reflects the maximum number of shares issuable pursuant to the exercise or conversion of stock options and restricted stock units (assuming the performance goals with respect to performance-based restricted stock units are achieved at maximum levels).

(2)
Includes the weighted averageweighted-average exercise price of outstanding options only as outstanding restricted stock unit awards do not have an exercise price.

(2)
(3)
Includes 977,000Reflects shares available for future issuance pursuant to current and future employees and directors generally, and 2,052,000 shares for future issuance to current and future employees and directors who were not employees of the Company at the date of the Merger,Company’s 2019 Long-Term Incentive Plan, all of which may be issued pursuant to grants of full-value stock awards.

EXECUTIVE OFFICERS

The following table lists the named executive officers of the Company as of the date hereof and the capacities in which they serve.

Name Age Position
Rick L. Wessel 5861 Vice-Chairman of the Board and Chief Executive Officer (“CEO”)
T. Brent Stuart 4750 President and Chief Operating Officer (“COO”)
R. Douglas Orr 5659 Executive Vice President, Chief Financial Officer, Secretary and Treasurer (“CFO”)
Raul R. Ramos 5154 Senior Vice President, Latin American Operations
Sean D. MooreAnna M. Alvarado 4041 Senior Vice President, Store Development and FacilitiesGeneral Counsel

Rick L. Wessel joined the Company in 1992 and has served as CEOchief executive officer since November 2006 and has been a director since November 1992 and the vice-chairman of the Boardboard of Directorsdirectors since September 2016. He previously served as president from May 1998 to September 2016, chairman of the board from October 2010 to September 2016, vice chairmanvice-chairman of the board from November 2004 to October 2010 and secretary and treasurer of the Company from May 1992 to November 2006 and the Company’s CFOchief financial officer from May 1992 to December 2002. Prior to February 1992, Mr. Wessel was employed by Price Waterhouse LLP for approximately nine years.


T. Brent Stuart joined the Company in September 2016 in conjunction with the Merger as the president and chief operating officer. Prior to that, Mr. Stuart served as Cash America’s president and chief executive officer since November 2015, Cash America’s president and chief operating officer from May 2015 through October 2015 and served as Cash America’s executive vice president-chief operating officer from January 2015 through April 2015. Prior to that, Mr. Stuart served as the senior vice president-operations for Cash America’s U.S. retail services storefront lending business from July 2010 to January 2015 and as a regional vice president from November 2008 to July 2010. Prior to joining Cash America, Mr. Stuart held various senior leadership roles in the financial services industry, including the position of vice president with Fremont Investment and Loan from 2006 to 2008, senior vice president with Nationstar Mortgage from 2004 to 2006 and vice president with Novastar Financial, Inc. from 2002 to 2004. He also held various leadership positions with CitiFinancial from 1994 to 2002. Mr. Stuart started his career in financial services with Norwest Finance in May 1992.

R. Douglas Orr joined the Company in July 2002 as the vice president of finance. Since January 2003, Mr. Orr has served as CFO,the chief financial officer, and since January 2005, Mr. Orr has also served as executive vice president. In addition, Mr. Orr has served as secretary and treasurer since November 2006. Prior to joining the Company, Mr. Orr spent 14 years at Ray & Berndtson, a global executive search firm, where he served in senior executive and financial management roles. Prior to his employment at Ray & Berndtson, Mr. Orr worked for four years at Price Waterhouse LLP.

Raul R. Ramos joined the Company in 1992 to be in charge of the jewelry operations center. Mr. Ramos has served in a progression of operational management roles since he joined the Company, including his current position of senior vice president, Latin American operations.operations and his positions as vice president of operations and other management roles prior to his current role. In this current role, which he has held since May 2013, Mr. Ramos directs all store operations in the Company’s Latin America and South Texas markets. Prior to his employment with the Company, he worked in the pawn and retail jewelry industries.

Sean D. MooreAnna M. Alvarado joined the Company in 2003 in the store operations division2011 as an area supervisor. Mr. MooreAssociate General Counsel and was promoted to senior vice president, store developmentGeneral Counsel in January 2015. Ms. Alvarado leads and facilities in May 2013. In this role, Mr. Moore directs all aspects of store developmentthe Company’s legal matters, including government relations in both the U.S. and facilities management including site selection, leasing, construction, maintenance and other store support functions. Prior to his employment withLatin America. Before joining the Company, Mr. Moore servedshe had five years of experience as a trial and litigation attorney with two firms based in Texas. Ms. Alvarado is licensed by the State Bar of Texas and holds a doctors of jurisprudence (JD) and a M.B.A. Before a career in law, she was employed as an officer in the U.S. Marine Corps, where he achieved the rank of Captain and is a veteran of Operation Iraqi Freedom.accountant.

All officers serve at the discretion of the Board of Directors.

The current executive officers of the Company have significant tenure with the Company and pawn or related industries:

   Years of Experience:
Name FirstCash Industry
Rick L. Wessel, CEO  28  28
T. Brent Stuart, COO  11
(1) 
 27
R. Douglas Orr, CFO  17  17
Raul R. Ramos, SVP Latin American Operations  27  32
Anna M. Alvarado, General Counsel  8  8

(1)
Mr. Stuart joined the Company in September 2016 in conjunction with the Merger as the president and chief operating officer. Prior to that, Mr. Stuart had been employed by Cash America since 2008.


EXECUTIVE COMPENSATION

Compensation Discussion and Analysis

Executive Summary

The following discussion provides an overview and analysis of the Company’s compensation program and policies, the material compensation decisions it has made under those programs and policies with respect to its top executive officers in relation to the Company’s performance results and the material factors that it considered in making those decisions. This discussion focuses on the compensation awarded to, earned by, and paid to the following individuals who are referred to as the “named executive officers” throughout this Proxy Statement:

Rick L. Wessel, CEO
T. Brent Stuart, COO
R. Douglas Orr, CFO
Raul R. Ramos, SVP Latin American Operations
Sean D. Moore, SVP Store Development and Facilities

The goal for the FirstCash executive compensation program is to attract, motivate and retain the highest quality executives who will provide leadership for the Company’s growth and success in a dynamic and competitive market. The Company’s overriding compensation philosophy of the Company is to promote a “culture of ownership” among its executives by aligning their interests with those of its stockholders. The specific objectives of the Company’s compensation program’s specific objectivesprograms include:

Linking pay to individual and Company performance with executive compensation, while not encouraging excessive risk-taking;
Balancing short- and long-term Company performance with a weighting towards long-term performance; and
Aligning executives’ interests with those of stockholders through long-term ownership of Company stock.

The long-term strategy and business plans of FirstCash are focused on growing revenues and income by opening new (“de novo”) retail pawn locations, acquiring existing pawn stores in strategic markets and increasing revenue and operating profits in existing stores. The Company believes that successfully executing on these strategies will drive long-term growth in stockholder returns.

The CompanyCompensation Committee and the Board of Directors continually reviewsreview and improvesimprove its pay practices for its executive officers (who are referred to in this Proxy Statement as the “named executive officers,” or “NEOs”) to ensure they reward and drive superior performance and align with stockholders’ interests. Based on a review of feedback obtained from management’s stockholder outreach efforts, as further described in the “Stockholder Outreach” section below, the Compensation Committee made several changes to the Company’s compensation programs and practices in 2016 to better align them with stockholder interests, including:

The adoption of stock ownership guidelines for executive officers and a compensation clawback policy
The elimination of automatic single-trigger acceleration for equity awards in the event of a change in control
Increased transparency in the proxy reporting of performance goals for annual incentive awards
Entered into a new employment agreement with the CEO, which included:
Elimination of excise tax gross-ups
A reduction in the maximum payout potential for annual incentive awards
A double trigger for equity vesting in the event of a change in control
New employment agreements for the COO and CFO included similar best practice provisions as provided in the CEO’s agreement.

All of the above practices are described in greater detail below.

Additionally, with the completion of the Merger in 2016, the Company made several other important and substantive changes in its compensation programs and practices beginning in 2017, including:

Increasing the target percentage of pay from long-term performance-based incentive awards (LTIP) while reducing the target percentage of pay from the annual performance incentive plan awards (APIP) for the CEO, COO and CFO positions (see “At-Risk” Pay Mix charts below)
Modification of the annual performance incentive plan (APIP) for the CEO, COO and CFO as follows:
The target award for the CEO was reduced from 225% to 150% of base salary and the maximum award was reduced from 350% to 300% of base salary
The target awards for the COO and CFO positions were reduced from 165% to 125% of base salary and the maximum awards were reduced from 250% to 200% of base salary
Maintained earning per share and EBITDA as the primary performance measures and added strategic measures for meeting integration milestones and cost synergies related to the Merger
Modification of the long-term incentive plan (LTIP) for the CEO, COO and CFO as follows:
Added a three-year cumulative performance period to replace 2016’s series of one-year performance periods
Eliminated the adjusted EBITDA measure from the LTIP, retaining the measure in the APIP
Added as second discreet performance measure for the LTIP, total store additions, while eliminating it as a measure in the APIP
Provided for a range of outcomes in the 2017 LTIP grants (i.e., a performance range between defined threshold and maximum performance parameters) versus the 2016 grant’s single point outcomes.
Used adjusted net income and total store additions as the performance measures for the 2017 LTIP grant, recognizing that cumulative net income over a three-year period would likely be closely followed by stockholders and have an impact on long-term shareholder returns while growth in store locations would be a key driver of future growth and profitability.

In assessing its performance for internal and external reporting purposes, the Company looks atreviews certain key performance measures which include:include, but are not limited to:

Revenue growth, including constant currency results;Total revenue, segment revenue and revenue from pawn operations;
Net income and adjusted net income;
Diluted earnings per share and adjusted diluted earnings per share from continuing operations and related adjusted measures;share;
Adjusted EBITDA (Adjusted earnings before net interest expense, tax expense, depreciation expense and amortization expense); and adjusted EBITDA margin;
Store count additions from both de-novo store openings and acquisitions; and
Total shareholder return.stockholder returns.

The Company’s long-term strategy and business plans are focused on growing revenues and operating profits by adding retail pawn locations by acquiring existing pawn stores and opening new storesChanges in strategic markets and increasing operating profitsthe Compensation Program for 2019

As a result of the continued efforts to improve its pay practices, the Company made certain changes in its existing stores. During fiscal 2016,compensation programs and practices beginning in 2019. Based on recommendations by Pay Governance and the Company achievedCompensation Committee, the following milestones:changes were approved and implemented for the executive compensation plans in 2019:


In an effort to further align the pay mix with the market, the Committee increased the performance-based restricted stock unit component of pay for the CEO, COO and CFO. Specifically,
In the first quarter, the Company completed the acquisition of the 211 Maxi Prenda storesSalaries in Mexico, Guatemala and El Salvador. This was the Company’s largest ever Latin American acquisition and it expanded Latin American operations outside of Mexico2019 remained unchanged from 2018 salary levels for the first time.
In the third quarter, the Company completed the Merger of equals with Cash America, which was the largest U.S. pawnshop operator with more than 800 stores in 20 U.S. states.CEO, COO and CFO;
WithTarget and maximum payout opportunities under the Merger, the Company expanded its U.S. footprintcash-based short-term incentive plan for 2019 remained unchanged from 14 states to a total of 26 states.2018; and
In conjunctionThe only increase in target compensation was through long-term, performance-based restricted stock awards.
Additional changes in the compensation program for 2019 include:
The short-term incentive plan was modified to give heavier weight to earnings-based performance measures with the Merger, the Company entered intoadjusted EPS and adjusted EBITDA weighted at 40% each for a new five-year, $400 million unsecured revolving bank credit facility.total of 80%, as compared to 70% in 2018;
IncreasedA third performance measure, growth in core pawn revenue, was added to the total store count 94% from 1,075 locations at January 1, 2016 to 2,085 locations at December 31, 2016.long-term performance-based restricted stock awards;
The Company initiated its first dividend in early 2016 and subsequently increased the annualized dividend 52% from $0.50 per year to $0.76 per year beginningstore addition target in the fourth quarter.performance-based restricted stock awards was modified to measure only de novo store openings, rather than total store additions which include acquisitions.


Impact of Performance on Executive Compensation

The Company significantly grew adjusted earnings per share and adjusted EBITDA in 2019, despite the rapid contraction of non-core consumer lending operations, and exceeded its growth targets for key earnings and profitability metrics. In addition, the Company grew net revenues in Latin America, a key driver for long-term growth, at levels significantly above target. The performance-related payouts under the compensation plans for the CEO, COO and CFO directly reflected these performance results and the Company believes the compensation plan payouts in 2019 reflected a proper alignment between pay and performance.

The following chart summarizes the performance measures driving 2019 annual incentive compensation for the NEOs (dollars in thousands, except per share amounts):
Performance Measure 2019 Result 
Increase Over
Prior Year
Adjusted earnings per share $3.89
* 
10%
Adjusted EBITDA $303,782
* 
7%
Latin America operations segment net revenue (constant currency basis) $343,508
* 
19%

*Increased total market capitalizationSee Appendix A for a reconciliation of the Company at December 31, 2016 to approximately $2.3 billion, an increase of 116% compared to the prior year.non-GAAP financial measures.

2019 Operating Results

Revenue and Store Growth:

Almost all of the Company’s revenues are derived directly from it retail pawn stores. The Company believes long term growth in revenues is dependent upon increasing revenues in existing stores and adding new locations.

The following table illustrates both as reported and constant currency totalcharts illustrate pawn revenue, (retailwhich includes pawn fees, retail merchandise sales and pawn loan fees revenue)wholesale scrap jewelry sales, and non-core consumer lending revenue for each of the last three years, ended December 31, 2016 and on a pro forma basis for the year ended December 31, 2016. Constant currency results, which are considered non-GAAP measurementsnumber of financial performance, exclude the effects of foreign currency translation and are calculatedstore locations operated by translating current year results at prior year average exchange rates (see Appendix A for further details). Pro forma results for the year ended December 31, 2016 reflect the results of the Company as ifat the Merger had occurred on January 1, 2016.end of each of these years:

fcfs06082017totalrevenue.jpgfcfs06042020revenue.jpgfcfs06042020storecount.jpg

Revenue growth highlights for the fiscal year ended December 31, 2016:2019:

GAAP totalTotal revenue for fiscal 2016 was $1.1 billion, an increase of 54% (64% on a constant currency basis)2019 increased 5% compared to the prior year.2018.
U.S. segmentRevenue from pawn operations, which includes pawn fees, retail merchandise sales and wholesale scrap jewelry sales, increased 7% in 2019 compared to 2018.
Pawn revenues increased 99% in 2016, reflecting contributions from the Cash America operations in the last four months of the year as a result of the Merger.
Revenues for fiscal 2016 in Latin America increased 13% on21% in 2019 compared to 2018, due primarily to store additions and same-store improvements, while pawn revenue in the mature U.S. market increased less than 1%.
Revenue growth from pawn operations was offset by a dollar-translated basis$36 million, or 64%, decline in non-core consumer loan revenue compared to 2018, as the Company has deemphasized its consumer lending operations in recent years due to regulatory constraints and increased 32% on a constant currency basis.


Store Growth:internet-based competition for such products.

The following tables illustrateCompany added a significant number of additional pawn store count and earning assets (pawn loans and inventories) as of December 31, 2016, 2015 and 2014:

fcfs06082017storecount.jpgfcfs06082017earningassets.jpg

Store and earning asset growth highlights forlocations during the fiscal year ended December 31, 2016:2019:

A total of 1,038279 stores were added in fiscal 2016:2019 which included:
818 U.S. locations, primarily from the Merger with Cash America
220 new and163 acquired pawn stores in Latin America
The year-over-year store count has increased 30%89 de novo pawn stores opened in three countries in Latin America and 94% overall.
27 acquired pawn stores in the U.S.
The year-over-year store count increased 18% in Latin America and 8% overall.
Net store additions have grown at a compound annual growth rate of 32%9% over the past three years, and 25% over the past five years.
Combined pawn and consumer loans grew by 220% compared to the prior year while inventories increased by 254%. Onwhich is a constant currency basis, they increased by 229% and 264%, respectively.

The significant increases noted in the store counts and the earning assets are critical for drivingkey driver of long-term growth of revenues and operating profits. Almost all of the Company’s customers access the Company’s products and services directly from neighborhood-based retail locations. Accordingly, store growth, from both acquisitions and new store openings, is critical for accessing new customers in new and expanding markets. The Company’s primary sources of revenue are from pawn services fees earned on active pawn loans and from retail sales of forfeited collateral or direct purchases of inventory items from customers. The growth in pawn loans and inventories, collectively the “Earning Assets” of the Company, drive the growth of revenues and operating profits.

growth.

Earnings Results:

Earnings growth represents the most important driver of long-term stockholder value. The Company believes long-term earnings growth is dependent upon increasing revenues and improving profitability margins.

The following tablescharts illustrate net income (GAAP and adjusted), diluted earnings per share (GAAP and adjusted), EBITDA, adjusted net income, EBITDA, EBITDA margin and adjusted EBITDA margin for each of the three years ended December 31, 2016.2019. Adjusted net income, adjusted diluted earnings per share, EBITDA, adjusted EBITDA, EBITDA margin and adjusted EBITDA margin are non-GAAP financial measures and are calculated in the detailed reconciliation of non-GAAP financial measures provided in Appendix A.
fcfs06042020netincome.jpgfcfs06042020eps.jpg

fcfs06082017netincome.jpgfcfs06082017ebitda.jpg

fcfs06042020ebitda.jpgfcfs06042020ebitdamargin.jpg
Earnings growth highlights for the fiscal year ended December 31, 2016:2019:

GAAP net income was essentially flat, declining approximately 1%, as earnings growth in Latin America and the U.S. was offset by the significant impact of foreign currency headwinds in 2016 and $35 million in Merger related costs and other adjustments.
Adjusted net income increased 25% based on incremental earnings in both the U.S. and Latin America. Adjusted net income excludes approximately $35 million in Merger related costs and other adjustments.
EBITDA for 2016 totaled $145 million, an increase of 20%, and adjusted EBITDA totaled $180 million, an increase of 36% over adjusted EBITDA for 2015.
GAAP diluted earnings per share declined approximately 20%, while adjustedDiluted earnings per share increased 8%.12% on a GAAP basis and 10% on an adjusted non-GAAP basis compared to the prior year.
Year-over-year comparative earnings per share growth on both a GAAP and adjusted non-GAAP basis were negatively impacted by the expected contraction in non-core consumer lending operations and costs associated with the wind-down of consumer lending operations in Ohio during 2019.
Adjusted net income excludes approximately $0.72GAAP basis and adjusted non-GAAP earnings per share in merger related costswere reduced by approximately $0.25 and other adjustments.$0.19, respectively, compared to the prior year as a result of non-core consumer lending contraction.
Full year GAAP andExcluding the earnings impact from consumer lending contraction, adjusted non-GAAP earnings per share were reduced by approximately $0.28 per share duewould have increased 17% for 2019 compared to the foreign currency fluctuation.2018.
Consolidated net income was a record $165 million in 2019.
Adjusted EBITDA surpassed $300 million for the first time, totaling a record $304 million. Growth in adjusted EBITDA during 2019 was 7% compared to the prior year, despite the significant year-over-year decline in the consolidated pre-tax earnings from the planned consumer lending contraction.
EBITDA margin increased 70 basis points to 16.1% and adjusted EBITDA margin increased 30 basis points to 16.3% compared to the prior year.
GAAP net income has grown at a compound annual growth rate of 40% over the past three years and adjusted net income has grown at a compound annual growth rate of 25% over the same three-year period.
Over the past three years, EBITDA and adjusted EBITDA have grown at a compound annual growth rate of 27% and 19%, respectively.

Total ShareholderOverall, the income growth results reflect the Company’s ongoing strategy of increasing its store count and increasing the revenue and operating profits in its existing stores.


Financial Return Metrics:

The following charts illustrate asset and equity return metrics for each of the three years ended December 31, 2019. Return on tangible assets and return on tangible equity are non-GAAP financial measures and are calculated in the detailed reconciliation of non-GAAP financial measures provided in Appendix A.
fcfs06042020returnassets.jpgfcfs06042020returnequity.jpg
Financial return metric highlights for the year ended December 31, 2019:

Return on assets decreased 40 basis points to 7.0%, while return on tangible assets increased 130 basis points to 15.2% compared to the prior year. The return on assets for 2019 was negatively impacted by the first-time inclusion of the operating lease right of use asset arising from the implementation of the Financial Accounting Standards Board’s new lease accounting standard, which was not included on the balance sheet prior to January 1, 2019.
Return on equity was 12.4% compared to 11.2% in 2018, while return on tangible equity was 53.2% compared to 37.7% in the prior year.


Stockholder Return:

The Company continually tracks its long-term total stockholder returns and compares them against the long-term returns for its peer group and other broad indices of similar sized companies. Total stockholder returns are calculated on a compound annual growth rate basis and include price appreciation value plus dividends paid over the period.

The following chart illustrates total stockholder return for the three and five-year periods ended December 31, 2019 for the Company as compared to the 2019 Peer Group (as defined below), the Russell 2000 index and the S&P MidCap 400 Index.

fcfs06042020shreturn.jpg
Stockholder return highlights include:

The Company’s stockholder return significantly outperformed its 2019 peer group for the three and five-year return periods ended December 31, 2019.
While the Company’s returns exceeded peer group and broad indices, we believe FirstCash’s total shareholder returns for the five, three and one-yearfive-year return periods ended December 31, 2016 were as follows:2019 would have been even greater if not for the contraction of the Company’s non-core consumer lending operations and the negative impact of foreign currency exchange rates.
Five year total shareholder return:    34%Consumer lending operations have been significantly deemphasized by the Company in recent years due to regulatory constraints and increased internet based competition. The contraction of the Company’s non-core consumer lending operations offset a significant portion of the Company’s growth from its pawn operations and has been a substantial headwind negatively impacting the three and five-year stockholder returns. On a pro forma basis including Cash America prior to the Merger, the Company reduced the number of stores offering consumer loans from 531 locations as of December 31, 2015, which produced pro forma revenue of $118 million in 2015, to just 47 locations as of December 31, 2019, which produced revenue of just $20 million in 2019.
ThreeThe Company derives significant revenue, earnings and cash flow from operations in Latin America, where business operations are primarily transacted in Mexican pesos. The average value of the Mexican peso relative to the U.S. dollar decreased by 45% over the five-year period ended December 31, 2019, which significantly reduced U.S. dollar reported earnings over that period and negatively impacted the Company’s five-year stockholder return. Over the three year total shareholder return:     (24)%period ended December 31, 2019, the average value of the Mexican peso relative to the U.S. dollar decreased by 3%.
One year total shareholder return:     26%
The Company believes shareholder returns have been negatively impacted due to the significant decline in the translated value of the currency in Mexico over the measurement periods. The average value of the Mexican peso relative to the U.S. dollar has decreased by 50%, 46% and 18% over the most recent five, three and one-year fiscal annual periods, respectively, which was not controllable by Company management.
Decreases in non-core portions of the business have also had a significant negative impact on earnings as the Company made a strategic decision several years ago to significantly contract its non-core consumer lending business in light of regulatory challenges. Likewise, declines in the price of gold over the past several years have significantly reduced the volume of non-core scrap jewelry purchases from customers.

Impact of Performance on Executive Compensation

Overall, 2016 was a transformational year for the Company as we almost doubled the store footprint with the Merger and several additional acquisitions, expanded our operations to additional Latin American countries, exceeded all of our profitability targets and delivered total shareholder returns of 26%.

As highlighted herein, the Company exceeded its targeted growth in key performance measures related to adjusted earnings per share, adjusted EBITDA and store additions and the performance-related payouts under the compensation plans for the CEO and CFO directly reflected the strong performance results. The Company believes the compensation plan payouts in 2016 reflected a proper alignment between pay and performance. We discuss these outcomes in more detail below.
With the significant growth noted in 2016 including the impact of the Merger, the Company significantly increased its overall revenue base and market capitalization relative to its existing peer group. As a result, the Company engaged an independent compensation consulting firm to assist in developing a new peer group and to set appropriate compensation elements, targets and pay practices for its senior executive compensation plans based on benchmark data from the new peer group. This process is described in more detail below.

Key Features of the Executive Compensation Program

The Compensation Committee is mindful of evolving practices in executive compensation and corporate governance. The table below highlights the Company’s current executive compensation practices—both the practices it believes will drive performance and mitigate risk (left column) and the practices it has not implemented or eliminated because it does not believe they would serve stockholders’ long-term interests (right column).
What The Executive Compensation Plan DoesProgram Does:What The Executive Compensation PlanProgram Does Not Do:
Emphasizes an appropriate mix of cash and equity, annual and long-term compensation and fixed and variable pay. All annual and long-term incentive plans for the top three executives are 100% performance-basedDoes not provide for annual cash incentive compensation payouts based on a single performance metric
Pays senior executives baseexecutives’ salaries commensurate with their backgrounds, years of experience, special skill sets and competitive practiceDoes not provide guaranteed salary increases for the top three senior executives
Provides annual cash incentive awards which are tied directly to Company performance based primarily on earnings metrics and secondarily upon attainment of quantifiable strategic objectivesrevenue-based metricsDoes not contemplate discretionary cash awards to the top three senior executives but does recognize there may be situations when discretion can and should be exercised in the context of unusual and unanticipated circumstances
Provides annual grants of long-term performance basedperformance-based equity awards based on attainment of cumulative long-term profitability and growth targets

Equity awards are forfeited if the executive leaves the Company voluntarily or is terminated for cause before the vesting date, which is generally three years from the date of grant for the senior executives
Does not provide for automatic, time-based vesting of equity awards for the top three senior executives

Does not allow repricing of underwater stock options without stockholder approval

Has not and does not contemplatehistorically used out of cycle incentive awards or equity grants to senior executives
Change in control provisions for the senior executive officers have "double trigger" severance and equity benefits in the event of involuntary termination following a change in control in exchange for a two year non-compete and non-solicitation agreementDoes not provide for “single-trigger” severance upon a change in control or excise tax gross up protection for executives uponin connection with a change in control
Caps the maximum annual incentive award and long-term performance award for each senior executivethe top three executives and provides minimum performance thresholds below which no incentive awards are grantedDoes not provide for automatic minimum payout awards for annual or long-term performance awards,awards; all incentives must be earned by the top three executives based on performance criteria
Senior executives participate in the same 401k401(k) retirement plan as all other domestic employees and we providereceive modest perquisites that havewith a sound business rationaleDoes not provide supplemental retirement plans, non-qualified deferred compensation plans or other excessive executive perquisites
Subjects all incentive-based compensation to a “clawback” policy that allows the Company, in the event of a restatement of its financial results, to recover excess amounts erroneously paid to named executive officersNEOs under certain circumstancesDoes not encourage unnecessary or excessive risk taking as a result of the Company’s compensation policies
Provides that named executive officersNEOs and directors are subject to robust stock ownership guidelinesDoes not allow for hedging of Company stock


Role of the Compensation Committee

The Compensation Committee reviews and administers the compensation program for the Company’s executive officers, including recommending to the Board of Directors for approval of the specific compensation of all of the named executive officers.NEOs. Compensation is typically set at the first Compensation Committee meeting each calendar year after reviewing performance for the past year and prospects for the year ahead. The Compensation Committee regularly meets with the CEO, COO and CFO, both of whomwho provide insight into how individual executives are performing. The Compensation Committee retains broad flexibility in the administration of the Company’s compensation packages.plans.

The Compensation Committee has the authority to engage outside advisors to assist the Compensation Committee in the performance of its duties. In particular, the Compensation Committee has sole authority to retain and terminate any compensation consultant to assist in the evaluation of director, CEO or senior executive compensation, including sole authority to approve such consultant’s reasonable fees and other retention terms, all at the Company’s expense.  

Benchmarking andThe Committee’s Use of an Independent Consultant

The Compensation Committee retained the services of Pay Governance, an independent compensation advisory firm, to advise the Compensation Committee on various aspects of the Company’s compensation program. The Compensation Committee assessed Pay Governance's independence, as required under Nasdaq listing rules. Based on this review, the Compensation Committee does not believe any conflict of interest existed with the work performed by Pay Governance and considers them to be independent.

Pay Governance worked with the Compensation Committee and management to develop the 2019 peer group (“2019 Peer Group”) discussed below and made recommendations on revising the target amounts and maximum payouts under the proposed 2019 annual cash and equity-based incentive plans and also provided recommendations on the performance metrics included in the 2019 incentive plans. Additionally, Pay Governance presented periodic updates on trends and developments across the executive compensation landscape to management and the Compensation Committee.

Peer Group Benchmarking

: The Compensation Committee analyzes the compensation practices of a group of peer companies, consisting of other publicly-traded companies primarily in the pawn, specialty consumer finance industry orand specialty retail industries. All of the retail industry. The peer companies are within a range of market cap and revenue size similar to the Company. In determining compensation for its named executive officers,NEOs, each element of its compensation program is compared against the published compensation data of its peer group.2019 Peer Group and other compensation surveys. The Compensation Committee, while mindful of this peer group and survey data, has not established a specific range of compensation for any element of pay from the peer group, but ratherinstead uses the data as a general guideline for discussion and consideration. The overall goal of this process is to enable the Company to provide total compensation packages that are competitive with prevailing practices in the Company’s industry and within the Company’s peer group.

For 2016,The Compensation Committee engaged Pay Governance to help construct the Compensation Committee reviewed compensation data for2019 Peer Group. The following specific factors, among other things, were considered during the following group of peer companies (“2016 Peer Group”).
The 2016 Peer Group was established in 2015 and was based on revenues and market capsconstruction of the Company before the Merger. With the Merger, the Company more than doubled its annualized pro-forma revenues and increased its December 31, 2016 market cap by 116% as compared to December 31, 2015:2019 Peer Group:

Market capitalization
Revenue
Geographic footprint (specifically with international operations in Latin America)
Customer base (specifically serving value-conscious retail consumers and/or credit-challenged borrowers)
2016 Peer GroupIndustryGeographic Focus
Pawnshop Companies:
Cash America International, Inc.Pawnshop operatorUnited States
EZCORP, Inc.Pawnshop operatorUnited States, Canada, Mexico
Consumer Finance Companies:
Credit Acceptance CorporationSpecialty consumer financeUnited States
Encore Capital Group, Inc.Specialty consumer financeWorldwide (including Latin America)
Green Dot CorporationSpecialty consumer financeUnited States
PRA Group, Inc.Specialty consumer financeUnited States, Canada, Europe
World Acceptance CorporationSpecialty consumer financeUnited States, Mexico
Retail Companies:
Aaron’s, Inc.Specialty retail/rent-to-ownUnited States, Canada
Conn’s, Inc.Specialty retail/consumer financeUnited States
Five Below, Inc.Specialty retailUnited States
Pier 1 Imports, Inc.Specialty retailUnited States, Canada, Mexico, El Salvador
Rent-A-Center, Inc.Specialty retail/rent-to-ownUnited States, Canada, Mexico, Puerto Rico
Regulatory environment (specifically in highly regulated pawn, consumer finance and other financial services industries)

The Compensation Committee believes the lack of a significant number of public pawnshop competitors creates difficulty in constructing a direct peer group, which is also evident in peer groups some outside analysts have used to benchmarkgroup. Accordingly, the Company’s named executive officer compensation. The Compensation Committee recognizes that the premier U.S. proxy advisory organizations, ISS and Glass Lewis, each determine their own peer groups based on their respective methodologies. The Compensation Committee believes the 20162019 Peer

Group is moreconstructed with input from Pay Governance using a broader group of companies which are generally indicative of the underbanked, cash-constrained and value-conscious retail consumer that make up the Company targets compared to the peer groups established by ISS and Glass Lewis for the following reasons:

Eachmajority of the U.S. proxy advisory organizations respective peer groups include companies from very different industries including investment banksCompany’s customer base and various retailers focused on the mainstream and more affluent consumer (as opposed to the underbanked, cash-constrained and value-conscious consumer);
The companies included in the U.S. proxy advisory organizations respective peer groups havewhich are also tended to be smaller, based on market capitalization, than the Company, causing the Company’s executive compensation to look high in comparison to the respective peer group.

In setting the compensation program for 2016, including the development of the 2016 Peer Group, the Compensation Committee did not retain the services of any outside consultants or advisors. Rather, the Compensation Committee relied on previous studies and current market data, which the Compensation Committee determined to be sufficient for the purposes of making comparisons necessary to evaluate the Company’s executives’ compensation for 2016.

Engagement of Independent Advisor

The Merger created the largest combined retail pawn store operator in Latin America and the U.S., with over 2,000 locations across four countries. The combined company provides significant scale and a unified platform for leadership in the pawn industry while keeping the strong local presence and established brands from both companies. The table below illustrates the significance of the Merger and the size of the post-Merger company ($ in thousands):

 December 31, 2016December 31, 2015Increase
Revenues$1,088,000
$705,000
54%
Pro Forma revenues (1)$1,772,000
$705,000
151%
Market capitalization$2,280,000
$1,057,000
116%
Number of employees16,200
8,600
88%

(1)Includes revenues from Cash America for the full twelve month period ended December 31, 2016, giving effect to the Merger as if it had been consummated on January 1, 2016. Pro Forma revenues for the twelve months ended December 31, 2015 include revenues of First Cash only for comparative purposes.

During 2016 and in connectionaligned with the Merger, the Compensation Committee retained the services of Pay Governance, an independent advisor, to advise the Committee on its 2017 peer group (“2017 Peer Group”) and pay targets and structure of new employment contracts for Messrs. Wessel, Stuart and Orr. The Committee assessed Pay Governance's independence, as required under NYSE listing rules. Based on this review, we do not believe any conflict of interest exists with the work performed by Pay Governance and consider them to be independent.

Pay Governance worked with the Compensation Committee and management to develop the 2017 Peer Group discussed below, provided assistance in evaluating various new proposed pay packages for Messrs. Wessel, Stuart and Orr in the context of the Merger and made recommendations on revising the targets and maximums under the proposed 2017 annual cash and equity-based incentive plans and also provided recommendations on the performance metrics included in the 2017 incentive plans. These discussions resulted in annual and long-term incentive plans that were entirely performance-based and covering a variety of revenue, profitability and strategic goals and objectives for 2017.

Pay Governance reviewed the composition of the 2016 Peer Group based on the increasedincreasing size and complexity of the Company as a result oforganization. The Compensation Committee used the Merger. Based on this review, the2019 Peer Group to benchmark executive and director compensation levels and practices.


The Compensation Committee established the following group of peer companies for benchmarking compensation beginning in the fourth quarter of 2016 and all of 2017:

for 2019:

20172019 Peer GroupIndustryGeographic Focus
Pawnshop Companies:  
EZCORP, Inc.Pawnshop operatorUnited States, Latin America, Canada Mexico
   
Consumer Finance and Related Service Companies:  
Credit Acceptance CorporationSpecialty consumer financeUnited States
Encore Capital Group, Inc.Specialty consumer financeservicesWorldwide (including Latin America)
Green Dot CorporationSpecialty consumer financeUnited States
H&R Block, Inc.SpecializedSpecialty consumer servicesUnited States, Canada, Australia
OneMain Holdings, Inc.Specialty consumer financeUnited States
PRA Group, Inc.Specialty consumer financeservicesUnited States, Canada, Europe
Santander Consumer USA Holdings Inc.Specialty consumer financeUnited States
SLM CorporationSpecialty consumer financeUnited States
   
Retail Companies:  
Aaron’s, Inc.Specialty retail/rent-to-ownconsumer financeUnited States, Canada
Big Lots, Inc.Specialty retailUnited States
Cinemark Holdings, Inc.Movies and entertainmentUnited States, Latin America
Conn’s, Inc.Specialty retail/consumer financeUnited States
DSW Inc.Specialty retailUnited States
Five Below, Inc.Specialty retailUnited States
Outerwall Inc.Specialty retailUnited States Canada, Puerto Rico, Ireland, United Kingdom
Rent-A-Center, Inc.Specialty retail/rent-to-own
United States, Canada, Mexico,
Puerto Rico
Sally Beauty Holdings, Inc.Specialty retailNorth America, Latin America, Europe

The Compensation Committee, believeswith the “2017assistance of Pay Governance, reviewed the composition of the 2019 Peer Group” isGroup in the fall of 2018. As a result of the review, Rent-A-Center, Inc. was removed as it was anticipated that it was going to become privately held. In addition, Santander Consumer USA Holdings Inc. and SLM Corporation were removed, while Credit Acceptance Corporation, Green Dot Corporation and Conn’s, Inc. were added in order to more closely alignedalign the Company’s 2019 Peer Group with the size and complexitythat of the post-Merger organization and thus is a better reference group for the Compensation Committee to consider in benchmarking executive compensation. U.S. proxy advisory organizations.

The following table, below, based on data compiled by Pay Governance as of December 31, 2018, shows a comparison of FirstCash’s market cap, revenues, assets and relative percentile rank on market cap and revenues compared to the “2017” and “2016” peer groups, using the pro-forma revenues presented above.2019 Peer Group (dollars in millions):

2016 Peer Group Percentile2017 Peer Group Percentile
Market Cap90th50th
Revenues78th36th
  2019 Peer Group MedianFirstCash FirstCash Percentile of 2019 Peer Group
Market cap $2,468$3,171 
59th
Revenues $1,917$1,781 
49th
Assets $2,557$2,108 
39th

In setting the target pay for the 2019 compensation program, the Compensation Committee referenced a benchmarking analysis prepared by Pay Governance, which indicated the CEO’s target compensation was at the 62ndpercentile of the target pay of the 2019 Peer Group.




Role of the CEO in Executive Compensation Decisions:Decisions

The Company’s CEO works closely with the Compensation Committee, providing his assessment and recommendations on the competitiveness of the programs and the performance of the other executive officers,NEOs and makes recommendations for consideration pertaining to the compensation of the executive officers.NEOs. The Compensation Committee takes these recommendations into consideration and either approves or works with the CEO to develop suitable proposals. The CEO does not, however, participate in provide input for or make recommendationsdiscussions and decisions about his own compensation.

Stockholder Outreach2019 Say on Pay Vote and Shareholder Dialogue

At the Company’s 20162019 Annual Meeting of Stockholders, the stockholders approved the compensation of the named executive officersNEOs with 94%96% of the votes cast in favor of the Company’s compensation programs. In connection with the special proxy in 2016 to approve the Merger, stockholders also approved the payments toThe Company’s senior executives (accelerated restricted stock vesting) as a result ofmeet regularly with significant stockholders, and during 2019 did not receive substantive comments or inquiries regarding concerns around the change in control related to the Merger.compensation programs. Given the strong and improved stockholder support for ourthe Company’s compensation programs relative toevidenced by the prior year,2019 say on pay vote and the significant Merger activities in 2016, including outreach to significantlack of direct comment from stockholders, regarding the Merger, the Company did not engage in a stockholderspecific outreach program specifically relatedwith stockholders regarding changes to its executive compensation.compensation program. Future advisory votes on executive compensation will serve as an additional tool to guide the Board of Directors and the Compensation Committee in evaluating the alignment of the Company’s executive compensation program with the interests of the Company and its stockholders.


In 2015, largely as a result of the 63% vote in favor of the named executive officers compensation programs at the Company’s 2015 Annual Meeting of Stockholders, management reached out to 27 of the Company’s largest stockholders, representing approximately 71% of the outstanding shares and to the major proxy advisory firms to engage, or attempt to engage, in discussions around executive compensation and corporate governance. From these conversations management made the following observations:

Stockholders generally wanted expanded disclosures around the performance targets and measurement metrics associated with the Company’s incentive compensation plans;
Stockholders were strongly opposed to single-trigger equity vesting in the context of a change in control and interested in enhanced clawback and stock ownership policies for executives;
Stockholders felt that it was important to have both long-term and short-term performance incentives; and
Stockholders were generally in agreement the assigned peer groups determined by the proxy advisory firms were not representative of the underbanked, cash-constrained and value-conscious consumer or specialty finance sector.

The Compensation Committee considered the results of the 2015 advisory vote on executive compensation as well as feedback obtained from management’s stockholder outreach, and made the following changes with respect to the Company’s executive compensation programs during 2016:

For equity awards granted in 2016 and going forward, eliminated automatic single-trigger acceleration in connection with a change in control;
Enhanced certain compensation policies and practices, including adoption of a compensation clawback policy and stock ownership guidelines;
Increased transparency in reporting of incentive compensation performance targets and achieved results; and
Expanded the Company’s peer group.

Elements of Compensation

The Company’s principal focus is on total direct compensation, which includes a smaller guaranteed portion that is guaranteed and a larger portion that is at risk. To achieve these objectives, theat-risk portion. The types of compensation paid to the named executive officersNEOs currently consists of base salary, annual performance-based cash incentives for the CEO, COO and CFO, annual cash bonuses to executive officersfor NEOs other than the CEO, COO and CFO, and long-term incentive compensation (primarily in the form of performance-based restricted stock awards)units as well as time-based restricted stock units for NEOs other than the CEO, COO and CFO).

The following table summarizes the key elements of compensation for the CEO, COO and CFO:

Base Salary
Annual Performance
Incentive Plan (“APIP”)
Long-Term
Incentive Plan (“LTIP”)
Form of compensationCashCashEquity — Performance-Based Restricted Stock
TypeFixedPerformance-basedPerformance-based
PurposeFixed payDrive short-term financial performance and growthDrive long-term growth, align management interests with those of stockholders and promote retention
Performance periodOngoing1 year3 years
Performance measuresN/A
• Adjusted earnings per share
• Adjusted EBITDA
• Latin America net revenue
    growth (constant currency)
• Adjusted net income
• Pawn revenue
• New store openings
Payment/grant dateOngoingPaid annually, typically in January, for prior year performanceShares vest after completion of the three-year cumulative performance period
Performance determinationBased in part on individual performance, experience and expertiseFormulaicFormulaic


“At-Risk” Pay Mix

A significant portion of the compensation for our named executive officersthe Company’s NEOs is in the form of at-risk variable compensation. We believeThe Company believes this appropriately aligns the interests of our named executive officersits NEOs with those of ourits stockholders. For the CEO, COO and CFO, the only significant element of fixed compensation is their base salary. All other annual cash awards are awarded under an objective, performance-based incentive plan and all equity awards are variable under an objective, long-term incentive plan.performance-based plans. The Company does not grant time vested awards to these individuals nor does it provide for the other supplemental retirement plans or other non-qualified plans.plans, which are typically not performance-based.

For 2019, the Compensation Committee increased the percentage of the CEO’s target compensation tied to long-term performance incentives, which in turn reduced the percentage of compensation tied to salary and short-term incentives and better aligns CEO and stockholder interests. The mix of compensation elements at target award levels for the CEO used in 2016 and as modified for 2017 are2019 is as follows:


fcfs06042020ceopaymix.jpg
fcfs06082017ceotargetpay2016.jpgfcfs06082017ceotargetpay2017.jpg

Base Salary

The Company offers what it believes to be competitive base salaries to its named executive officers.NEOs. The base salary must be sufficient to attract and retain talented executives and provide a secure base of cash compensation. In addition, base salary levels for the Company’s executive officersNEOs are set at levels the Compensation Committee believes to be, based on its general business experience and review of peer company data, competitive in relation to the salary levels of executive officers in the Company’s peer group, taking into consideration the executive officer’sNEO’s position, tenure, responsibility and need for special expertise. In setting the CEO’s salary in particular, the Compensation Committee believes Mr. Wessel’s long tenure with the Company and the significant complexity of operating over 2,600 pawn locations in five countries warrants a salary above the median for the peer group.

Annual salary increases, typically determined in January of each year, are not assured for the three most senior executives and adjustments to base salariesguaranteed. Salary increases, if any, take into account changes in the cost of living and subjective factors such as the executive’s performance against job expectations, changes in the market, and increased job responsibilities and experience.

For 2016, the CEO’sThe following table details each NEO’s base salary was increased by 3% from $1,021,760 to $1,050,000. For the past five years, the compound annual growth rate in the CEO’s base salary was also 3%. The base salaries of the other named executive officers (other than Mr. Stuart, who joined the Company following the Merger), increased by approximately 3% in 2016 as compared to 2015.amounts for 2019 and 2018:
  Base Salary
NEO 2019 2018 Increase
Rick L. Wessel, CEO $1,175,000
 $1,175,000
 %
T. Brent Stuart, COO 725,000
 725,000
 %
R. Douglas Orr, CFO 675,000
 675,000
 %
Raul R. Ramos, SVP Latin American Operations 441,000
 420,000
 5%
Anna M. Alvarado, General Counsel 525,000
 500,000
 5%

Short-Term Incentive Compensation

The Company’s short-term incentive plans for the named executive officersNEOs are intended to drive annual operating and financial results deemed crucial to the Company’s success.

Annual Performance Incentive Plan - For 2016,2019, the CEO, COO and the CFO were granted opportunities to earn annual incentive compensation through the APIP, which is provided under the terms of the stockholder-approved Executive Performance Incentive Plan (the “Incentive Plan”).APIP. The APIP provides for the payment of annual cash incentive compensation based upon the achievement of performance goals established annually by the Compensation Committee, based on one or more specified objective performance criteria. The APIP provides for the grant of awards that are intended to qualify as performance-based under Code Section 162(m).measures.


To determine amounts earned under the APIP, the Compensation Committee measures the performance of the Company against an annual businessoperating plan prepared by management and reviewed and approved by the Board of Directors at the beginning of the fiscal year. The Company’s level of achievement of the performance goals set forth in the annual businessoperating plan, which is inclusive of estimated stock repurchases, will result in the payment of a cash incentive award equal to a percentage of the base salary of the participating executive officer.NEO. The performance measures and goals are approved by the Compensation Committee and designed to reinforce the Company’s focus on profitability and enhancement of long-term stockholder value. The participants may earn annual cash incentives between 0% and a stated maximum percentage of their respective base salary (which for fiscal 2016 was setremained consistent with prior year at 350%300% for the CEO and 250%200% for the COO and CFO). of their respective salary. The range of percentages for each participating executive officerNEO are based on the scope of the officer’s responsibilities, internal pay equity among participating executive officersNEOs with similar responsibilities and competitive considerations, and are reviewed annually by the Compensation Committee. The Incentive Plan provides

For 2019, the Compensation Committee with discretion, toestablished the extent permitted under Code Section 162(m), to adjust incentive awards to reflectfollowing performance measures and weightings for the impact of certain corporate transaction and other extraordinary or nonrecurring events. The Compensation Committee exercised its discretion to reduce the calculated individual incentive awards in 2014; however, in 2016 and 2015, the Compensation Committee did not exercise its discretion to adjust any individual awards.

The following table sets forth each participant’s threshold and maximum payout opportunities, as a percentage of their base salary, for each of the 2016 APIP performance measures:APIP:

  Diluted Adjusted Earnings Per Share from Continuing Operations Adjusted EBITDA from Continuing Operations Store Additions Total
Participant Threshold Maximum Threshold Maximum Threshold Maximum Threshold Maximum
CEO 6% 125% 6% 125% 3% 100% 3% 350%
CFO 4% 75% 4% 75% 3% 100% 3% 250%
Performance MeasureWeight
Adjusted diluted earnings per share40%
Adjusted EBITDA40%
Growth in Latin America operations segment net revenue (on a constant currency basis)20%

For fiscal 2016, the Compensation Committee established performance goals that include diluted adjusted earnings per share from continuing operations targets, adjusted EBITDA from continuing operations targets and store additions targets as theThe performance measures for the APIP (forremained consistent with the performance measures used in 2018, except that the growth in Latin America operations segment was tied to net revenue alone, rather than the previously used “greater of” measure tied to either revenue or net revenue. In addition, the weighting of the performance measures was modified in 2019 to give heavier weight to earnings measures with adjusted earnings per share and adjusted EBITDA each weighted at 40%, for a reconciliationtotal of these non-GAAP financial measures, see Appendix A). 80%, as compared to 70% in 2018, while Latin America segment operations net revenue growth was weighted at 20% compared to 30% in 2018.

The Compensation Committee believes the nature and mix of these targetsperformance measures provides an appropriate mix of short-term measures that aretargets directed primarily at earnings and performance oriented and a strategic measure around store growth that is intended to drive the future growth of the Company. The(adjusted earnings per share targetand adjusted EBITDA). The adjusted earnings per share performance measure represents the performance metric which we believethe Compensation Committee believes most impacts stockholder returns over a one-year period. The adjusted EBITDA targetperformance measure is also focused on the achievement of earnings metrics,growth, but excludes the impact of share repurchases, financing activities and tax strategies, resulting in more accuratea pure measure of coreoperating profitability. The Committee also believes an appropriate level of store additionsgrowth in Latin America net revenue performance measure is an important short-term strategic target necessary forfocused on growth in what the Company to achievebelieves is its long-termmost significant and key growth objectives because most of the Company’s revenues are derived from its neighborhood-based storefront locations, making sustainable revenue growth dependent upon the Company’s ability to add profitable store locations on a consistent annual basis.

The Compensation Committee established growth targets for adjusted earnings per sharemarket, and adjusted EBITDA for the purpose of the 2016 APIP. In setting the targets, the Committee considered the expected impact of foreign currency translation and strategic initiatives to reduce the percentage of revenue and earnings from non-core consumer lending, also known as payday lending activities.

In 2015, approximately 52% of the Company’s total revenues were from operations in Latin American, primarily in Mexico where the functional currency is the Mexican peso. As a result, changes in the value of the Mexican peso against the U.S. dollar can significantly impact the Company’s U.S. dollar-reported revenues and earnings. The Company does not believe it is appropriate to hedge its foreign currency exposure as it has not and does not plan to repatriate foreign profits back to the U.S. Rather, the Company utilizesfocused much of its foreign earnings and cash flows to fund thestore opening and acquisition of new stores in these foreign markets.
When the APIP performance targets were established at the beginning of 2016, the exchange rate was 18.5 Mexican pesos / U.S. dollar, which was 17% lower than the average exchange rate for 2015. As the Company noted in its January 2016 press release when it announced earnings guidance for 2016, the 2016 “guidance assumes approximately $0.35 to $0.40 of earnings per share drag, net of tax, as compared to the actual average rate of 15.8 in fiscal 2015.” (See Form 8-K dated January 28, 2016).
Additionally, the Company has been strategically divesting and closing consumer lending stores given the significant regulatory burdens that have negatively impacted the payday lending business for the past several years. As outlined in the Company’s January 2016 press release referenced above in the Form 8-K dated January 28, 2016, the 2016 earnings targets also included $0.08 to $0.12 per share of anticipated year-over-year earnings reduction due to continued regulatory and strategic contraction of its consumer lending business.activity.

In setting the performance goals for 2016, the 2019 APIP, the Compensation Committee considered the estimated impacts of currency translation and the expected decline in theearnings from strategic reductions in its non-core consumer lending revenues onactivities, which the 2016 APIP adjustedCompany continues to de-emphasize because of increasing internet-based competition and regulatory constraints. The expected strategic reductions in its consumer lending operations, which were reflected in the Company’s 2019 operating plan, translated into an expected decline of $0.25 to $0.30 in earnings per share.


The Compensation Committee believes that after considering the expected decline in earnings from non-core consumer lending activities, the growth rates for the 2019 performance goals represented a significant degree of rigor. The 2019 APIP performance goals and the resulting growth rates over 2018 actual results, after considering the estimated impacts of the expected decline in earnings from non-core consumer lending activities, are as follows (dollars in thousands except per share and adjusted EBITDA targets as follows:amounts):

  Adjusted Earnings Per Share Adjusted EBITDA
  Threshold Maximum Threshold Maximum
2015 Actual $2.42
 $2.42
 $132,201
 $132,201
         
Stated 2016 APIP performance targets $2.24
 $2.43
 $123,388
 $131,755
Target growth rate 2016 vs 2015 (7)% % (7)%  %
Considered adjustments:        
Estimated currency translation headwind (1) $0.37
 $0.37
 $15,175
 $15,175
Estimated strategic consumer lending contraction (1) $0.10
 $0.10
 4,358
 4,358
Adjusted 2016 APIP performance targets $2.71
 $2.90
 $142,921
 $151,288
Adjusted target growth rate 2016 vs 2015 12 % 20% 8 % 14 %
  
Adjusted Earnings
Per Share (3)
 Adjusted EBITDA 
Growth in Latin America
Operations Segment
Net Revenue
(constant currency)
  
Thresh-
old (4)
 Target 
Maxi-
mum
 
Thresh-
old (4)
 Target 
Maxi-
mum
 
Thresh-
old
(4)
 Target 
Maxi-
mum
2019 APIP performance goals $3.60
 $3.85
 $4.10
 $284,466
 $299,500
 $314,055
 11.5% 14.0% 16.5%
  
  
  
  
  
  
       
Considered adjustments:                        
Estimated non-core consumer lending contraction (1)
  0.28
  0.28
  0.28
  16,030
  16,030
  16,030
      
Adjusted 2019 APIP performance goals $3.88
 $4.13
 $4.38
 $300,496
 $315,530
 $330,085
 
 
 
                         
Growth rate of adjusted 2019 goals over 2018 actual (2)
 10% 17% 24% 6% 11% 16% 11.5% 14.0% 16.5%

(1)
Amount represents the mid-point of the estimated range provided in the Company’s January 2016 press release referenced above in the Form 8-K dated January 28, 2016.31, 2019.

(2)
Actual 2018 adjusted earnings per share, adjusted EBITDA and Latin America segment net revenue were $3.53, $284.2 million and $288.7 million, respectively.

(3)
Includes earnings per share accretion from the original Board-approved budget for 2019 share repurchases of approximately 1.4 million shares.

(4)
No award is earned if actual performance is less than the performance measure threshold amounts.

The Committee believes that after considering the adjustments as detailed herein, the adjusted growth rate targets represented a significant degreeAchievement of rigor.

2019 APIP Performance Goals - The following table sets forth the performance goals for each of the 20162019 APIP performance measures and the actual performance achieved (dollars in thousands except per share amounts):

    Performance Range 
2019
Actual Performance
 
Performance Measure Weight Threshold Target Maximum  
Adjusted diluted earnings per share 40% $3.60
 $3.85
 $4.10
 $3.89
(1) 
Adjusted EBITDA 40% $284,466
 $299,500
 $314,055
 $303,782
 
Growth in Latin America operations segment net revenue (constant currency) 20% 11.5% 14.0% 16.5% 19% 

(1)
The Company repurchased approximately 1.3 million shares in 2019 compared to approximately 1.4 million shares that were included in the 2019 operating plan used to set the adjusted diluted earnings per share performance goals.

The following table sets forth the threshold, target and maximum percentages of each eligible NEO’s salary available to be earned, the related percentage of each participant’s base salary earned:earned based on the actual performance achieved, the target award and the actual award paid (dollars in thousands):

  Performance Goals 2016 Actual 
Percent of Base
Salary Earned
Performance Measure Threshold Maximum Performance CEO CFO
Adjusted diluted earnings per share from continuing operations $2.24
 $2.43
 $2.44
 125% 75%
Adjusted EBITDA from continuing operations ($ thousands) $123,388
 $131,755
 $180,252
 125% 75%
Store additions 191
 230
 1,038
 100% 100%
    
Award Earned Based on Actual Performance
(% of Salary)
 Cash Incentive Award Earned Based on Actual Performance
  Potential Award (% of Salary)  
NEO Threshold Target Maximum  
Rick L. Wessel, CEO 25% 150% 300% 208% $2,443
T. Brent Stuart, COO 25% 125% 200% 154% $1,116
R. Douglas Orr, CFO 25% 125% 200% 154% $1,047

The Compensation Committee believes the above payouts for 2016 accuratelyamounts earned under the 2019 APIP appropriately reflect the strongCompany’s operating results, which met or exceeded allresults.

The two primary performance goals and significant store and asset growth the Company accomplished in 2016. The Compensation Committee noted that the Company did not repurchase shares in 2016 and accordingly themeasures, adjusted earnings per share was not improved as a result of stock repurchases. In addition, the Compensation Committee believes stockholders shared in the growth and strong performance with a 26% total shareholder return in 2016. As a result, the Committee believes the high levels of compensation deliveredadjusted EBITDA, increased by 10% and 7%, respectively, compared to the most senior executives reflects appropriate pay levels given the performance achievements during 2016.

The Compensation Committee believes the historical payout levels under the APIP demonstrate an appropriate level of rigor in setting the annual performance goals. The following table details each participant’s threshold and maximum payout opportunities2018 and the actual percentage of each participant’s base salary earned for the performance measures established by the Compensation Committee over the past five years:

 2016 2015 2014
(1) 2013 2012
 CEOCFO CEOCFO CEOCFO CEOCFO CEOCFO
Threshold3%3% 4%3% 3%3% 25%25% 25%25%
Maximum350%250% 350%250% 350%250% 350%200% 350%200%
Actual350%250% 100%100% 179%142% 50%25% 350%200%


(1)Based on the Company’s overall financial performance in 2014, the Compensation Committee elected to apply a discretionary 20% reduction in the dollar value of the amounts awarded under the APIP in 2014. This adjustment reduced the APIP award from 223% of base salary to 179% for the CEO and from 178% of base salary to 142% for the CFO.

Annual Performance Plan Enhancements for 2017 - In conjunction with the Merger, the Compensation Committee engaged Pay Governance to develop and propose modifications to the annual performance incentive plan (APIP) for the CEO, COO and CFO. Based on the recommendations of Pay Governance and the workCompany achieved 101% of the Committee, the following changes were approvedtarget for the 2017 APIP:
each performance measure. The target award for the CEO was reduced from 225% to 150% of base salary and the maximum award was reduced from 350% to 300% of base salary
The target awards for the COO and CFO positions were reduced from 165% to 125% of base salary and the maximum awards were reduced from 250% to 200% of base salary
Earningincreases in adjusted earnings per share and adjusted EBITDA were designated to remain asdriven by significant growth in the primaryCompany’s pawn operations, partially offset by expected earnings declines from non-core consumer lending operations.
The third performance measures. The Committee added additional strategic objectively measured performance targets related to technology integration milestonesmeasure, net revenue growth in the Latin America operations segment (on a constant currency basis) increased 19%, driven primarily by the addition of 252 stores in Latin America through a combination of de novo store openings and cost synergies related to the Mergeracquisitions and same-store revenue growth.

Cash Bonuses - The Company has rarely paid adoes not pay discretionary bonusbonuses to the senior executivesNEOs participating in the APIP and no discretionary cash bonuses were awarded to the CEO or CFO for 2014, 2015 or 2016. The Compensation Committee does not intend to make discretionary payments to the CEO, COO or CFO in the future.APIP. Annual cash bonuses may beare paid to the other NEOs and certain other executive officers and other officerskey employees to reflect the breadth of their expertise and responsibility, achievement of certain financial or strategic results and to make the cash component of compensation competitive with that of the Company’s peers. While the Company maintains broad discretion to vary overall cash compensation for a given year by varying the amount, if any, of such cash bonuses, these bonuses are typically determined by evaluating financial and strategic targets such as revenues, operating profits and margins and storesstore additions, among other things.criteria, in a manner similar to the NEOs participating in the APIP. These cash bonuses may reflect a material part of the named executive officers’NEOs’ overall compensation, with payments commensurate with the executive’s position, responsibilities and individual and overall Company performance. Annual cash bonuses paid to other named executive officersNEOs are reviewed and approved by the Compensation Committee based on the CEO’s recommendation. Fiscal 2016The 2019 cash bonus awards to named executive officersNEOs consisted of $550,000$750,000 to Mr. Ramos and $425,000$440,000 to Mr. Moore.Ms. Alvarado.

Long-Term Incentive Compensation

The compensation objective of retaining the best people for the job leads the Company to make periodicmakes annual equity awards to its executive officers. These awardsNEOs and certain other employees to provide incentive for the executive officersthem to achieve targeted levels of financial performance and stay with the Company over the long term, andas well as align thetheir interests of the executive officers with those of the Company’s stockholders. These equity awards also provide additional flexibility to the Compensation Committee to reward superior performance by executive officers.NEOs and certain other employees.

Restricted Stock Awards - The Compensation Committee has established a Restricted Stock Incentive Plan (“RSIP”), which is a component ofan LTIP for the Company’s 2011 Long-Term Incentive Plan, for certain named executive officers.CEO, COO and CFO. Performance-based restricted stock awardsunits granted in 2016 under the RSIPLTIP vest over four years,multi-year periods, contingent upon the Company attaining defined measures of earnings growth for future reporting periods.performance goals. The Compensation Committee certifies the attainment of the performance goals annually upon completion of each fiscal year,the respective performance periods, and any earned shares are distributed to participants following the end of the applicablesuch performance period. The grants have specific rules related to the treatment of the awards in the event of termination for cause, voluntary resignation, retirement, involuntary termination and change in control, which are described later under “Summary of Potential Payments Upon Termination or a Change in Control.” The RSIP provides for the grant of awards that are intended to qualify as performance-based under Code Section 162(m).

A total of 40,000 restricted stock awards were granted under the RSIP in fiscal 2016, of which the CEO was granted 30,000 shares and the CFO was granted 10,000 shares. The shares vest in four annual installments based on the attainment of an annual performance target. The defined performance measure for the four year vesting period was adjusted EBITDA from continuing operations. The Compensation Committee believes adjusted EBITDA is a proper metric to use for long-term performance evaluation because the adjusted EBITDA target is focused on the achievement of earnings, but excludes the impact of share repurchases, financing activities and tax strategies, and therefore, represents a more accurate measure of core profitability. The cumulative annual adjusted EBITDA growth targets over the 2015 base period were: 2.5% decline in 2016, 5% growth in 2017, 12.5% growth in 2018 and 20% growth in 2019. The expected decline in 2016 adjusted EBITDA as compared to 2015 was due primarily to the impact of foreign currency translation on reported results in Latin America and the impact of strategic reductions in consumer lending operations. These impacts on the 2016 target growth rate are more fully described above in the discussion of the APIP performance goals. The 2016 RSIP does not provide for partial vesting for any performance attainment below the targeted attainment metric nor does it provide for any additional shares to vest for performance above the target. The growth targets are cumulative in nature meaning that under-performance in a given year does not lower the target amounts for future vesting periods.


The Committee believes the historical payout levels under the RSIP demonstrate an appropriate level of rigor in setting the long-term performance goals. The following table details the number of award shares granted, vested and forfeited for all performance based share awards granted to current participating named executive officers (CEO and CFO) over the past five years. The Merger constituted a change in control for purposes of equity awards held by the CEO and CFO and they vested in certain restricted shares granted prior to 2016 as a result of the change in control. As noted below, the 2016 RSIP grant was the first grant with a double trigger in the event of a change in control, and shares associated with that grant did not vest in connection with the change in control resulting from the Merger:

Grant Year Aggregate Granted to CEO and CFO Measure Vesting Due To Performance Vesting Due To Merger Total Forfeited Remaining Unvested
2016 40,000
 EBITDA 10,000
 
(1)
 30,000
2015 40,000
 EBITDA 
 30,000
 10,000
 
2014 40,000
 EBITDA 
 20,000
 20,000
 
2013 40,000
 EPS 10,000
 10,000
 20,000
 
2012 40,000
 Net Income 20,000
 
 20,000
 
Total 200,000
   40,000
 60,000
 70,000
 30,000
Percent of shares vested and forfeited based on attainment of performance measures 24% 35% 41%  

(1)The 2016 awards were the first awards to include a double-trigger change in control provision and, accordingly, the shares did not vest as a result of the Merger.

The date of grant for all equity awards granted to executives and employees is the date of Compensation Committee approval. The Company does not have a program, plan or practice of timing the grant of equity awards in coordination with the release of material non-public information. The Company believes all such equity grants as described herein align the executives’ interests with those of the Company’s stockholders.


2019 Performance-Based Restricted Stock Award Enhancements for 2017Units Granted Under the LTIP - In conjunction with the Merger, the Compensation Committee engaged Pay Governance to develop and propose modifications to the long-term incentive plan (LPIP) under which the Company makes2019, performance-based grants of restricted stock units were granted under the LTIP to the CEO, COO and CFO. BasedCFO, which vest three years from the date of the grant. The performance period for the 2019 grant is a three-year cumulative period beginning on January 1, 2019 and ending on December 31, 2021. To determine the recommendationsnumber of Pay Governance andrestricted stock awards that vest under the work ofLTIP, the Compensation Committee measures the following changes werethree-year cumulative performance of the Company against three-year cumulative performance goals approved forby the 2017:
Added aCompensation Committee in the first quarter of the year of the initial grant. The Company’s level of achievement of the performance goals set forth in the three-year cumulative performance period to replace 2016 and prior years’ series of stacked one-year performance periods
Eliminated the adjusted EBITDA measure from the LTIP, retaining the measurewill result in the APIPvesting of restricted stock awards between zero and 150% of a stated target number of shares three years after the date of the grant. The performance goals are designed to reinforce the Company’s focus on profitability and enhancement of long-term stockholder value. The range of percentages for each participating executive officer are based on the scope of the officer’s responsibilities, internal pay equity among participating executive officers with similar responsibilities and competitive considerations and are reviewed annually by the Compensation Committee.
Added as second discreet
For 2019, the Compensation Committee established the following performance measures and weightings for the LTIP:

Performance MeasureWeight
Adjusted net income40%
Pawn revenue (on a constant currency basis)40%
New store openings20%

A third performance measure, forgrowth in constant currency pawn revenue (defined as retail merchandise sales, pawn loan fees and wholesale scrap jewelry sales), was added in 2019 and the LTIP,store addition performance measure was modified in 2019 to measure only de novo store openings, rather than total store additions, while eliminating it as a measure in the APIPadditions.
Provided for a range of outcomes in the 2017 LTIP grants (i.e., a performance range between defined threshold and maximum performance parameters) versus the 2016 and prior year grant’s single point outcomes.
UsedThe Compensation Committee believes adjusted net income, pawn revenue and totalnew store additions asopenings are proper metrics to use for long-term performance evaluation. By definition, the performance measures for the 2017 LTIP grant, recognizing that cumulativeadjusted net income overmeasure includes all normal and recurring operating expenses, including financing costs, while excluding any potential benefit from share repurchases. Growth in pawn revenues reflects the Company’s strategy to focus on core pawn operations and incentivizes long-term growth through a three-year period would likely be closely followed by stockholderscombination of improving same-store revenues and have an impact on long-term shareholder returns, whilethe addition of new and acquired locations. The growth in store locations would beis considered a key driver of future long-term revenue and profitability growth as most of the Company’s customers access the Company’s products and profitability.services directly from neighborhood-based retail locations. Accordingly, store growth from new store openings is critical for accessing new customers in new and expanding markets.

The Compensation Committee does not utilize relative performance measures in the LTIP program due to the very limited number of direct peer companies in the pawn industry.

The cumulative three-year performance goals established for adjusted net income and pawn revenue are based on target adjusted net income and pawn revenue for 2019 (consistent with target profitability metrics utilized in the APIP) with increases in 2020 and 2021 based on long-term growth rates established by the Compensation Committee.

The cumulative three-year performance goal established for new store openings is based on the store openings budgeted for 2019 with increases in 2020 and 2021 based on a long-term store growth formula established by the Compensation Committee.

The Compensation Committee established these goals to ensure alignment with the Company’s long-term internal targets for revenue and earnings growth, while also increasedbalancing the risk of over-incentivizing growth.


The following table sets forth each participant’s threshold, target percentageand maximum stock grant opportunities and the respective grant date fair value of pay from long-termthe awards for each of the 2019 LTIP performance measures:

   CEO  COO/CFO
  
Threshold (1)
 Target Maximum 
Threshold (1)
 Target Maximum
Percentage of target award 25% 100% 150% 25% 100% 150%
                   
Considered Award Value (2):
                  
Adjusted net income $330,000
 $1,320,000
 $1,980,000
 $120,000
 $480,000
 $720,000
Pawn revenues (constant currency)  330,000
  1,320,000
  1,980,000
  120,000
  480,000
  720,000
New store openings  165,000
  660,000
  990,000
  60,000
  240,000
  360,000
Total $825,000
 $3,300,000
 $4,950,000
 $300,000
 $1,200,000
 $1,800,000
                   
Award Shares Granted (3):
                  
Adjusted net income  4,199
  16,796
  25,194
  1,527
  6,108
  9,161
Pawn revenues (constant currency)  4,199
  16,796
  25,194
  1,527
  6,108
  9,161
New store openings  2,100
  8,398
  12,597
  763
  3,053
  4,582
Total  10,498
  41,990
  62,985
  3,817
  15,269
  22,904
                   
Grant date fair value of award (4)
 $911,856
 $3,647,252
 $5,470,877
 $331,544
 $1,326,266
 $1,989,441

(1)
No award is earned if actual performance is less than the performance measure threshold amounts.

(2)
The considered award values are amounts determined by the Compensation Committee in setting target compensation for 2019 and are used to determine the award shares granted. These values do not represent the grant date fair value shown in the “Stock Awards” column of the Summary Compensation Table below.

(3)
Award shares granted are determined by dividing the considered award values by the average of the closing price of the Company’s stock over the 45 trading days immediately prior to the grant date, which was $78.59 per share.

(4)
The grant date fair value was determined by multiplying the number of award shares granted by the closing market price of $86.86 per share for the Company’s Common Stock on the date of the grant.

2019 Other Restricted Stock Unit Awards - During 2019, the Company also granted a total of 7,000 shares of time-based restricted stock units to two of the NEOs of the Company (Mr. Ramos and Ms. Alvarado). While the Company maintains broad discretion over time-based grants, these grants are commensurate with the NEO’s position, responsibilities and individual and overall Company performance. These time-based awards vest in five equal annual installments beginning in February 2020 and become fully vested in February 2024.

Historical LTIP Grants and Performance:

2016 LTIP Grants - In 2016, the CEO and CFO were granted awards of performance-based incentive awards (LTIP) while reducingrestricted stock under the LTIP (30,000 shares to the CEO and 10,000 shares to the CFO), which vest in four equal annual installments based on the attainment of an annual performance target percentage of pay fromadjusted EBITDA. The adjusted EBITDA target for each of the annual performance incentive plan awards (APIP)vesting periods was set by the Compensation Committee in early 2016, which was prior to the Merger. Actual 2019 adjusted EBITDA was $304 million compared to the 2019 target of $159 million, and accordingly, 100% of the shares available for vesting in 2019 were earned. The COO did not participate in this grant as it was made prior to when he joined FirstCash. This is the final vesting under this award.

2017 LTIP Grants - In 2017, the CEO, COO and CFO positions.were granted awards of performance-based restricted stock units under the LTIP. The 2017 grant had a three-year cumulative performance period that began on January 1, 2017 and ended on December 31, 2019. The number of shares which will vest on March 30, 2020 is based on the achievement of cumulative three-year performance goals for each performance measure.


The following table sets forth the three-year cumulative performance goals for each of the performance measures of the 2017 grant and the actual three-year cumulative performance achieved (dollars in thousands):

    Cumulative Performance Goals 
Cumulative
Actual Performance (2)
 % of Target Obtained
2017 Grant Performance Measure Weight Threshold 
Target (1)
 Maximum  
Adjusted net income 40% $339,233
 $399,097
 $439,007
 $457,415
 115%
Total store additions 60%  230
  270
  297
  777
 288%

(1)
The target three-year cumulative performance goal for adjusted net income represented a compound annual growth rate of 19% over the actual 2016 adjusted net income of $85 million. The target three-year cumulative performance goal of adding 270 locations represents a compound annual growth rate of 4% in store count compared to December 31, 2016 store count of 2,085.

(2)
The actual three-year cumulative performance for adjusted net income and total store additions represented a 25% and 11% three-year compound annual growth rate, respectively.

The following table sets forth each participant’s threshold, target and maximum stock grant opportunities for the 2017 Grant based on the achievement of the three-year cumulative performance goals and the actual number of shares that will vest on March 30, 2020 based on the actual three-year cumulative performance:

    Shares Awarded Based on Actual Three-Year Cumulative Performance
  Potential Share Award 
NEO Threshold Target Maximum 
Rick L. Wessel, CEO 4,444
 44,444
 66,667
 66,667
T. Brent Stuart, COO 2,000
 20,000
 25,000
 25,000
R. Douglas Orr, CFO 2,000
 20,000
 25,000
 25,000

2018 LTIP Grants - In 2018, the CEO, COO and CFO were granted awards of performance-based restricted stock units under the LTIP. The 2018 Grant has a three-year cumulative performance period that began on January 1, 2018 and ends on December 31, 2020. These grants are more fully described in the table of Outstanding Equity Awards as of December 31, 2019 provided later in this section.

Perquisites and Personal Benefits

Certain named executive officersNEOs received additional remuneration consistent with the Company’s approach to hiring and retaining key personnel. Such perquisites include matching contributions to 401(k) accounts, health insurance, life insurance, disability insurance, automobile allowances, club memberships and certain opportunities to travel using the Company’s aircraft.

The Company does not provide supplemental non-qualified retirement plans to any of its executives. executives and no executive, other than the CEO, received more than $10,000 in perquisites and personal benefits.

The aggregate incremental cost to the Company during fiscal 20162019 of such benefits is reflected in the Summary Compensation Table below.


Anti-Hedging Policy

The Company’s insider trading policy prohibits all of its directors, officers and employees from engaging in “short sales” or “sales against the box” or trading in puts, calls, warrants or other derivative instruments on the Company’s securities. The Board of Directors believes this prohibition further aligns the interests of directors and executives with those of stockholders, facilitates compliance with insider-trading and other applicable laws, and aids in preventing directors and executives from subjecting themselves to an actual or potential conflict of interest with the Company or creating the appearance of such a conflict.


Executive Stock Ownership and Retention Guidelines

The Company’s Board of Directors has adopted stock ownership guidelines pursuant to which all executive officersNEOs are expected to own shares of Company stock, or hold unvested time-based restricted stock awards, equal in valuetotal to a multiple of the executive officer’s baseNEO’s salary, as follows:

ParticipantTarget Multiple
Current Multiple as of
April 17, 2017
Rick L. Wessel, CEO5x Salary42.3x Salary
T. Brent Stuart, COO3x Salary0.5x Salary
R. Douglas Orr, CFO3x Salary13.8x Salary
Raul R. Ramos, SVP Latin American Operations1x Salary1.6x Salary
Sean D. Moore, SVP Store Development and Facilities1x Salary0.4x Salary
Participant Target Multiple 
Current Multiple as of
April 13, 2020
Rick L. Wessel, CEO  5xSalary  49.9xSalary
T. Brent Stuart, COO  3xSalary  2.3xSalary
R. Douglas Orr, CFO  3xSalary  15.3xSalary
Raul R. Ramos, SVP Latin American Operations  1xSalary  2.2xSalary
Anna M. Alvarado, General Counsel  1xSalary  2.1xSalary

Until an executive has satisfied the stock ownership guidelines, he or she isthey are required to retain 75% of the after-tax shares received upon the exercise or vesting of equity incentive awards. Furthermore, any sales of Company stock by an executive will be permitted only to the extent that the executive will continue to meet the guidelines immediately following such sale. NEOs have five years after they first become eligible for the executive stock ownership guidelines to achieve the target multiple. Those NEOs above who have not yet achieved their respective target multiples are still within the five-year period.

Clawback Policy

The Company’s Board of Directors has adopted an executive compensation recovery, or “clawback,” policy that applies to all executive officersNEOs in the event the Company is required to restate its financial statements. The Compensation Committee may seek recovery of any short- or long-term incentive payment or award granted to executive officers during the three years preceding such restatement where (1)(i) the payment or award grant was calculated based on achievement of the misstated financial results; (2)(ii) the Board of Directors determines the executive engaged in intentional misconduct that materially contributed to the need for the restatement; and (3)(iii) a lower payment or award grant would have been made to the executive based upon the restated financial results.

In addition, if the Company is required, as a result of misconduct, to restate its financial results due to its material noncompliance with any financial reporting requirements under the federal securities laws, ourits CEO and CFO may be legally required to reimburse the Company for any bonus or other incentive-based compensation they received pursuant to the provisions of Section 304 of the Sarbanes-Oxley Act of 2002.

Post-Merger CEO Compensation Decisions

In connection with the Merger, which significantly increased the size and scope of FirstCash, the Board of Directors entered into a revised employment agreement with Mr. Wessel. The revised agreement contains provisions that are consistent with market “best practices” including the following notable provisions:

Reduced maximum payout potential for annual incentive awards (compared with his prior employment agreement)
No automatic increases or contractual obligation to maintain long-term incentive levels
Two-year non-competition and non-solicitation covenants
“Double-trigger” equity vesting in the event of a change in control
No excise tax gross-up


Additionally, for fiscal year 2017, the Compensation Committee approved the following changes to the CEO’s compensation structure at a total compensation level that is aligned with the median of the 2017 Peer Group:

Adopted a new annual incentive plan measured against a combination of adjusted EPS, adjusted EBITDA and strategic objectives related to the Merger integration. The CEO will have a target opportunity of 150% of base salary and a maximum opportunity of 300% of base salary (2x target). This new maximum opportunity is a reduction from 2016’s 225% of base salary target opportunity and 350% of base salary maximum opportunity.
Made performance-based restricted stock awards with 3-year cumulative store growth and adjusted net income goals. 100% of the CEO’s 2017 long-term incentive grant consisted of this performance-based equity award.

Tax and Accounting Considerations

The Company considers accounting and tax implications when designing its executive compensation and incentive programs. For example, the Compensation Committee has carefully considered the implications of Section 162(m) of the Internal Revenue Code generally disallows a tax deduction to public corporations for compensation greater than $1 million paid for any year to the chief executive officer or chief financial officer (at any time during the year), and believesthe three other most highly compensated executive officers (as of the end of any year). Prior to the enactment of the Tax Cuts and Jobs Act (“Tax Act”) in December 2017, certain types of performance-based compensation were excluded from the $1 million deduction limit if specific requirements were met. Under the Tax Act, this special exclusion for performance-based compensation was eliminated with respect to taxable years beginning after December 31, 2017 with certain limited grandfathered exceptions. As a result of the enactment of the Tax Act, compensation to certain NEOs in excess of $1 million will generally not be tax deductibility of compensation is an important consideration. Accordingly,deductible beginning with the year ending December 31, 2018.

The Compensation Committee, where possible and considered appropriate, strives to preserve corporate tax deductions, including the deductibility of compensation to named executive officers.NEOs, although tax deductibility is not the primary factor used by the Compensation Committee in setting compensation and will become less of a factor used by the Compensation Committee considering the changes made to Section 162(m) of the Code as provided in the Tax Act. The Compensation Committee also reserves flexibility however, where it is deemed necessary and in the best interests of the Company and its stockholders to continue to attract and retain the best possible executive talent, to approve compensation arrangements that are not necessarily fully tax deductible to the Company. While the Compensation Committee expects it will provide for compensation that will not be deductible under Section 162(m) of the Code, it will continue to structure the executive compensation program so that a significant portion of total executive compensation is linked to the performance of the Company.


Compensation Committee Report

The Compensation Committee of the Company has reviewed and discussed the “Compensation Discussion and Analysis” set forth above with management and, based on such review and discussions, the Compensation Committee recommended to the Board of Directors that the “Compensation Discussion and Analysis” be included in this Proxy Statement and incorporated by reference into the Company’s Annual Report on Form 10-K.

Members of the Compensation Committee:

Randel G. Owen
Daniel E. Berce
Mikel D. Faulkner
James H. Graves

The Compensation Committee report above does not constitute “soliciting material” and will not be deemed “filed” or incorporated by reference into any of the Company’s filings under the Securities Act or the Exchange Act, except to the extent that the Company specifically incorporates it by reference herein.


Summary Compensation Table

The following table below summarizes the total compensation paid or earned by the 20162019 named executive officersNEOs for the fiscal years ended December 31, 20162019, 20152018 and 2014.2017:

       Non-           Non-    
       Equity           Equity    
       Incentive           Incentive    
       Plan All Other         Plan All Other  
Name and     Stock Compen- Compen-       Stock Compen- Compen-  
Principal Salary Bonus Awards sation sation Total Salary Bonus Awards sation sation Total
Position Year $ $ $ (1) $ (2) (3) $ Year $ $ 
$ (1)
 
$ (2)
 
(3) 
 $
Rick L. Wessel, 2016 1,050,000
 
 1,378,000
 3,675,000
 103,210
 6,206,210
 2019 1,175,000
 
 3,647,252
 2,443,256
 164,213
 7,429,721
Vice-Chairman, Chief 2015 1,021,760
 
 1,404,300
 1,021,760
 79,594
 3,527,414
 2018 1,175,000
 
 2,926,000
 3,525,000
 178,440
 7,804,440
Executive Officer 2014 992,000
 
 1,497,000
 1,771,917
 99,035
 4,359,952
 2017 1,075,000
 
 2,144,423
 2,825,945
 126,631
 6,171,999
                        
T. Brent Stuart, 2016 183,000
 
 
 
 12,182
 195,182
 2019 725,000
 
 1,326,266
 1,116,271
 
 3,167,537
President, Chief Operating           

 2018 725,000
 
 1,024,100
 1,450,000
 
 3,199,100
Officer (4)           

 2017 700,000
 
 965,000
 1,270,075
 
 2,935,075
                        
R. Douglas Orr, 2016 500,000
 
 459,000
 1,250,000
 
 2,209,000
 2019 675,000
 
 1,326,266
 1,047,386
 
 3,048,652
EVP, Chief Financial 2015 487,190
 
 468,100
 487,190
 
 1,442,480
 2018 675,000
 
 1,024,100
 1,350,000
 
 3,049,100
Officer, Secretary, Treasurer 2014 473,000
 
 499,000
 671,986
 
 1,643,986
 2017 650,000
 
 965,000
 1,179,356
 
 2,794,356
                        
Raul R. Ramos, 2016 355,000
 550,000
 
 
 
 905,000
 2019 441,000
 750,000
 260,580
 
 
 1,451,580
SVP Latin American 2015 345,000
 425,000
 
 
 
 770,000
 2018 420,000
 800,000
 73,150
 
 
 1,293,150
Operations 2014 335,000
 400,000
 
 
 
 735,000
 2017 400,000
 625,000
 44,250
 
 
 1,069,250
                        
Sean D. Moore, 2016 330,000
 425,000
 
 
 
 755,000
SVP Store Development 2015 320,000
 400,000
 
 
 
 720,000
and Facilities 2014 310,000
 375,000
 
 
 
 685,000
Anna M. Alvarado 2019 525,000
 440,000
 347,440
 
 
 1,312,440
General Counsel 2018 500,000
 400,000
 219,450
 
 
 1,119,450
 2017 450,000
 350,000
 88,500
 
 
 888,500


(1)
Amounts represent the aggregate grant date fair value determined in accordance with FASB ASC Topic 718 of restricted stock unit awards granted under the terms of the Company’s RSIP,LTIP, which are described in the “Long-Term Incentive Compensation” section of the “Compensation Discussion and Analysis” above. GrantFor performance-based awards issued to the CEO, COO and CFO, the grant date fair values werevalue was determined by multiplying the number of shares granted times the averagethat would be issued based upon achievement of the high and lowtarget award by the closing market price of the Company’s Common Stock on the date of the grant. Assuming the performance measures for the 2019 performance grants would be achieved at maximum levels, the grant date fair value of the awards for 2019 would be $5,470,877 for the CEO and $1,989,441 for the COO and CFO.

(2)
Amounts represent cash incentive awards earned under the terms of the Company’s APIP. The APIP provides for the payment of annual cash incentive compensation based upon the achievement of performance goals established annually by the Compensation Committee based on one or more specified performance criteria, as more fully described in the “Compensation Discussion and Analysis” above.

(3)
The Company provides the named executive officersNEOs with certain group life, health, medical, and other noncash benefits generally available to all salaried employees that are not included in this column pursuant to SEC rules. As permitted by SEC rules, no amounts are shown in this table for perquisites and personal benefits for any individual named executive officersNEOs for whom such amounts do not exceed $10,000 in the aggregate.

Mr. Wessel’s all other compensation for 20162019 includes matching contributions under the First Cash 401(k) Profit Sharing Plan of $6,360,$7,000, an automobile allowance of $4,085,$8,752, reimbursement for dues at a country club in the amount of $19,810, Company-paid life insurance premiums in the amount of $34,$21,520, Company-paid health insurance premiums in the amount of $5,379,$7,808, allowance for tax preparation fees of $3,000 and personal use of the corporate aircraft of $63,702 and Company-paid long-term disability insurance premiums in the amount of $840.$116,133. The incremental cost of the personal use of the corporate aircraft was determined on a per flight and/or hours used basis based on variable costs associated with personal flight activity. The variable costs used in the calculation included fuel, crew compensation and travel, certain maintenance and repair expenses, related unoccupied positioning, or “deadhead,” flights, landing/parking and supplies.

Mr. Stuart’s all other compensation from September 1, 2016 through December 31, 2016 includes Company-paid life insurance premiums in the amount of $137, Company-paid long-term disability insurance premiums in the amount of $23, Company-paid medical expense reimbursement plan premiums in the amount of $5,324, Company-paid pharmacy plan premiums in the amount of $6,144 and Company-paid short-term and long-term disability insurance premiums in the amount of $554.     

(4)Mr. Stuart joined the Company in September 2016 in conjunction with the Merger as the president and chief operating officer. Prior to that, Mr. Stuart served as Cash America’s president and chief executive officer. While employed with Cash America during the period from January 1 through August 31, 2016, Mr. Stuart earned a salary of $367,000, a performance-based short-term incentive award of $1,100,000 under the terms of Cash America’s short-term incentive plan (based on the achievement of certain financial objectives of Cash America through the date of the Merger) and primarily performance-based restricted stock awards granted under the terms of Cash America’s long-term incentive plan with an aggregate grant date fair value, determined in accordance with FASB ASC Topic 718, of $826,246 (based on the targeted attainment metrics of the performance-based awards). For a description of Cash America’s short- and long-term incentive plans, see Cash America’s proxy statement on Schedule 14A filed with the SEC on April 7, 2016.

Grants of Plan-Based Awards for Fiscal Year 20162019

The following table provides information regarding individual grants of plan-based awards to the named executive officersNEOs during 2016.2019. Except as set forth below, there were no other grants of equity or non-equity awards to named executive officersNEOs during 2016.2019.
 
Name 
Grant
Date
 
Estimated Future Payouts Under Non-
Equity Incentive Plan Awards (1)
 
Estimated Future Payouts
Under Equity Incentive Plan
Awards (2)
 
All Other
Stock
Awards:
Number of
Shares of
Stock or
Units
(#)
 
All Other
Option
Awards:
Number of
Securities
Underlying
Options
(#)
 
Exercise
or Base
Price of
Option
Awards
($/Sh)
 
Grant Date
Fair Value
of Stock
and Option
Awards
$
 
Grant
Date
 
Estimated Future Payouts Under Non-
Equity Incentive Plan Awards (1)
 
Estimated Future Payouts
Under Equity Incentive Plan
Awards (2)
 
All Other
Stock
Awards:
Number of
Shares of
Stock or
Units (4)
(#)
 
All Other
Option
Awards:
Number of
Securities
Underlying
Options
(#)
 
Exercise
or Base
Price of
Option
Awards
($/Sh)
 
Grant Date
Fair Value
of Stock
and Option
Awards (5)
$
 
Thres-
hold
($)
 
Target
($)
 
Maximum
($)
 
Thres-
hold
(#)
 
Target
(#)
 
Maximum
(#)
   
Thresh-
old (3)
($)
 
Target
($)
 
Maximum
($)
 
Thresh-
old (3)
(#)
 
Target
(#)
 
Maximum
(#)
 
Wessel  26,250 2,362,500 3,675,000
         59,000
 1,763,000
 3,525,000
       
 Mar. 11, 2016    30,000 30,000 30,000    1,377,900 Feb. 19, 2019    2,100
 41,990
 62,985
    3,647,252
                   
Stuart            36,000
 906,000
 1,450,000
       
    Feb. 19, 2019    763
 15,269
 22,904
    1,326,266
                
Orr  12,500 825,000 1,250,000
         34,000
 844,000
 1,350,000
       
 Mar. 11, 2016    10,000 10,000 10,000    459,300 Feb. 19, 2019    763
 15,269
 22,904
    1,326,266
                   
Ramos            Feb. 19, 2019       3,000
   260,580
                   
Moore           
Alvarado Feb. 19, 2019       4,000
   347,440

(1)
Amounts represent threshold, target and maximum potential payouts under the terms of the APIP, which is described in the “Short-Term Incentive Compensation” section of the “Compensation Discussion and Analysis” above. The actual payouts awarded under the terms of APIP were $3,675,000$2,443,256, $1,116,271 and $1,250,000$1,047,386 to Messrs. Wessel, Stuart and Orr, respectively, and such amounts are reflected in the “Summary Compensation Table” above.

(2)
Amounts represent the number of shares granted and which may be earned under the RSIP,LTIP, which is described in the “Long-Term Incentive Compensation” section of the “Compensation Discussion and Analysis” above. 25%The awards for Messrs. Wessel, Stuart and Orr vest three years from the date of thesethe grant and have a three-year cumulative performance period beginning on January 1, 2019 and ending on December 31, 2021 and therefore, none of the awards mayhave vested.

(3)
No award is earned if actual performance is less than this threshold amount.


(4)
The awards for Mr. Ramos and Ms. Alvarado vest in five equal annual installments beginning in February 2020 and become fully vested in February 2024.

(5)
Amount represents the grant date fair value based on the Company’s achievement of performance criteria in each of fiscal 2016, 2017, 2018target share award and 2019. Basedthe closing price on the Company’s performance in 2016, the awards eligible for vesting in 2016 were earned.date of grant.


Outstanding Equity Awards at 2016 Fiscal Year-Endas of December 31, 2019

The following table provides information on the holdings of stock options and stock awards by the named executive officersNEOs as of December 31, 20162019. Each outstanding option and stock award is shown separately for each named executive officer.NEO.

 Option Awards Stock Awards Option Awards Stock Awards
Name 
Number of
Securities
Underlying
Unexercised
Options (#)
Exercisable
 
Number of
Securities
Underlying
Unexercised
Options (#)
Unexercisable
 
Equity
Incentive
Plan
Awards:
Number of
Securities
Underlying
Unexercised
Unearned
Options
(#)
 
Option
Exercise
Price
($)
 
Option
Expiration
Date
 
Number of
Shares or
Units of
Stock That
Have Not
Vested
(#)
 
Market
Value of
Shares or
Units of
Stock That
Have Not
Vested
($) (4)
 
Equity
Incentive
Plan
Awards:
Number of
Unearned
Shares,
Units or
Other Rights
That Have
Not Vested
(#)
 
Equity
Incentive
Plan
Awards:
Market or
Payout
Value of
Unearned
Shares,
Units or
Other Rights
That Have
Not Vested
($) (4)
 
Number of
Securities
Underlying
Unexercised
Options (#)
Exercisable
 
Number of
Securities
Underlying
Unexercised
Options (#)
Unexercisable
 
Equity
Incentive
Plan
Awards:
Number of
Securities
Underlying
Unexercised
Unearned
Options
(#)
 
Option
Exercise
Price
($)
 
Option
Expiration
Date
 
Number of
Shares or
Units of
Stock That
Have Not
Vested
(#)
 
Market
Value of
Shares or
Units of
Stock That
Have Not
Vested (8)
($)
 
Equity
Incentive
Plan
Awards:
Number of
Unearned
Shares,
Units or
Other Rights
That Have
Not Vested
(#)
 
Equity
Incentive
Plan
Awards:
Market or
Payout
Value of
Unearned
Shares,
Units or
Other Rights
That Have
Not Vested (8)
($)
Wessel 
 
 
 
 
 
 
 22,500
(3)1,057,500
 
 
 
 
 
 
 
 66,667
(2) 
5,375,360
               60,000
(3) 
4,837,800
               10,498
(4) 
846,454
                  
Stuart 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 25,000
(2) 
2,015,750
               21,000
(3) 
1,693,230
               3,817
(4) 
307,765
                  
Orr 
 
 
 
 
 
 
 7,500
(3)352,500
 
 
 
 
 
 
 
 25,000
(2) 
2,015,750
               21,000
(3) 
1,693,230
               3,817
(4) 
307,765
                  
Ramos 
 40,000
(1)  38.00
 11/2021
 
 
 
 
 20,000
(1) 
20,000
(1) 
  38.00
 11/2021
 600
(5) 
48,378
 
 
Moore 10,000
 40,000
(2)
 40.00
 12/2021
 
 
 
 
 
 
   
 
 800
(6) 
64,504
 
 
           3,000
(7) 
241,890
    
                  
Alvarado 
 
 
 
 
 1,200
(5) 
96,756
 
 
 
 
 
 
 
 2,400
(6) 
193,512
 
 
           4,000
(7) 
322,520
    

(1)
Option award granted in 2011. Vesting is time-based with 10,000 shares vesting on July 1, 2018, 2019, 2020 and 2021, respectively.

(2)
Option award
The 2017 restricted stock awards granted in 2011. Vesting is time-based with 10,000 sharesunder the LTIP to current NEOs are eligible for performance-based vesting on July 1, 2017, 2018,March 30, 2020 upon the achievement of performance measures based on a three-year cumulative performance period that ended on December 31, 2019. The performance measures are defined as adjusted net income growth and total store additions over the three-year cumulative period. The actual performance over the three-year cumulative performance period ended December 31, 2019 resulted in the maximum grant earned, or 66,667 shares for the CEO and 2020, respectively.25,000 shares for the COO and CFO each, which will vest on March 30, 2020. See Historical LTIP Grants and Performancesection above for further information.

(3)
The 20162018 restricted stock awards granted under the RSIPLTIP to current named executive officers consisted of 30,000 shares to the CEO and 10,000 shares to the CFO; 25% of the awards wereNEOs are eligible for performance-based vesting basedon January 31, 2021 upon the achievement of performance measures in 2016, 2017, 2018 and 2019.based on a three-year cumulative performance period ending on December 31, 2020. The performance measure ismeasures are defined as the percentage of adjusted EBITDA from continuing operationsnet income growth and total store additions over the comparative basethree-year cumulative period. Based on the Company’s cumulative achievement of the performance measures to date (the two-year period ended December 31, 2019), which is above the target but below the maximum, the awards are reflected at maximum payout amounts in accordance with SEC guidance.

(4)
The 2019 restricted stock awards granted under the LTIP to current NEOs are eligible for performance-based vesting on February 19, 2022 upon the achievement of performance measures based on a three-year cumulative performance period ending December 31, 2021. The performance measures are defined as adjusted net income growth, pawn revenue growth and new store openings over the three-year cumulative period. Based on the Company’s achievement of the performance measures to date (the year ended December 31, 2019), which is below the threshold, the awards are reflected at threshold payout amounts in accordance with SEC guidance. If the performance measures for the 2019 restricted stock awards resulted in a maximum grant upon completion of the vesting period, the CEO would earn 62,985 shares and the COO and CFO would each earn 22,904 shares.

(5)
Restricted stock awards granted in 2017. Vesting is time-based with 20% scheduled to vest on February 8, 2018, 2019, 2020, 2021 and 2022.

(6)
Restricted stock awards granted in 2018. Vesting is time-based with 20% scheduled to vest on January 30, 2019, 2020, 2021, 2022 and 2023.

(7)
Restricted stock awards granted in 2019. Vesting is time-based with 20% scheduled to vest on February 19, 2020, 2021, 2022, 2023 and 2024.

(8)
The market value of the unvested share awards is based on the closing price of the Company’s Common Stock as of December 31, 2016,2019, which was $47.00.$80.63.

Option Exercises and Stock Vested In Fiscal 2016in 2019

The following table provides information for the named executive officersNEOs regarding (1)(i) the aggregate stock options exercised during 20162019, including the number of shares acquired on exercise and the value realized, and (2)(ii) the aggregate number of shares acquired upon the vesting of restricted stock awards and the value realized, each before the payment of any applicable withholding tax and broker commissions:

 Option Awards Stock Awards Option Awards Stock Awards
Name 
Number of
Shares Acquired
on Exercise
 
Value Realized
on Exercise
$
 
Number of
Shares Acquired
on Vesting (1)
 
Value Realized
on Vesting
$ (2)
 
Number of
Shares Acquired
on Exercise
 
Value Realized
on Exercise
$
 
Number of
Shares Acquired
on Vesting
 
Value Realized
on Vesting
$ (4)
Wessel 
 
 52,500
 2,617,000
 
 
 7,500
(1) 
604,725
        
Stuart 
 
 
 
 
 
 
 
        
Orr 
 
 17,500
 872,000
 
 
 2,500
(1) 
201,575
        
Ramos 
 
 600
 24,000
 
 
 200
(2) 
16,450
Moore 
 
 600
 24,000
 
 
 200
(3) 
16,486
        
Alvarado 
 
 400
(2) 
32,900
 
 
 600
(3) 
49,458

(1)
IncludesIn 2016, the CEO was granted 30,000 shares and the CFO was granted 10,000 shares under the LTIP, which vested as a resultvest in four annual installments of 7,500 shares for the CEO and 2,500 shares for the CFO based on the attainment of an annual performance target of adjusted EBITDA. The adjusted EBITDA target for each of the changeannual vesting periods was set by the Compensation Committee in control associated withearly 2016, which was prior to the Merger which includedMerger. Actual 2019 adjusted EBITDA was $304 million compared to the following amounts: Mr. Wessel - 45,000 shares, Mr. Orr - 15,000 shares, Mr. Ramos - 300 shares2019 target of $159 million and, Mr. Moore - 300 shares. For Mr. Wessel and Mr. Orr, restricted stock awards granted in 2016 did not vest in conjunction with the Merger as these awards included a double-trigger provision in the event of a change in control. In addition, Mr. Wessel acquired 7,500 shares from the 2016 performance-based restricted stock grant related to attainmentaccordingly, 100% of the adjusted EBITDAshares available for vesting in 2019 were awarded.

performance goal for 2016, while Mr. Orr acquired 2,500 shares under that same plan and vesting criteria. Messrs. Ramos and Moore each acquired 300 time-vested shares in 2016.

(2)
In 2017, the Company granted 1,000 and 2,000 shares of time-based restricted stock units to Mr. Ramos and Ms. Alvarado, respectively. These time-based awards vest ratably over time beginning in February 2018 and become fully vested in February 2022.

(3)
In 2018, the Company granted 1,000 and 3,000 shares of time-based restricted stock units to Mr. Ramos and Ms. Alvarado, respectively. These time-based awards vest ratably over time beginning in January 2019 and become fully vested in January 2023.

(4)
Value realized represents the value as calculated based on the price of the Company’s common stockCommon Stock on the vesting date.


Pension Benefits

The Company does not have a defined benefit pension plan for its employees. Except for a now-terminated supplemental executive retirement plan assumed from Cash America in which Mr. Stuart was participant, theThe only retirement plan available to the named executive officers wasNEOs is the Company’s qualified 401(k) savings plan, which is available to generally all full-time U.S.-based employees.

Nonqualified Defined Contribution and Other Nonqualified Deferred Compensation Plans

Except for a nonqualified savings plan assumed from Cash America which was terminated in 2017 for which Mr. Stuart participated in, theThe Company does not have nonqualified defined contribution or other nonqualified deferred compensation plans for its employees or directors.

Employment Agreements and Change in Control Provisions

The Company and the Compensation Committee believe employment agreements are necessary in order to attract and retain key senior executives and, accordingly, the Company has entered into employment agreements with thecertain current named executive officers.NEOs. The Compensation Committee believes the employment agreements (and the change in control provisions included therein) entered into were merited in light of all relevant circumstances, including each individual’s past employment experience, desired terms and conditions of employment and the strategic importance of their respective positions, including stability and retention. The Compensation Committee reviews the agreements at the time they are entered into in order to determine current market terms for the particular executive and agreement. The Compensation Committee engaged Pay Governance in 2016 as part of this review and benchmarking process as it related to service terms under new employment agreements for Messrs. Wessel, Stuart and Orr.

The Compensation Committee believes the change in control provisions are necessary in order to retain and maintain stability among the executive group and the terms of the change in control provisions are reasonable based on its review of the change in control provisions for similarly situated peer group companies. The change in control provisions in the employment agreements for the named executive officerscertain NEOs provide for severance benefits only in the event of an involuntary termination of employment by the Company without “cause” or by the executive for “good reason,” as such terms are defined in the employment agreements.

The overall goal of the Compensation Committee is to ensure compensation policies are established consistent with the Company’s strategic business objectives and provide incentives for the attainment of those objectives. This is affected in the context of a compensation program that includes base pay, annual and long-term incentive compensation and stock ownership.

The Company did not enter into any new or amended employment agreements in 2019.

Summary of Existing Employment Agreements

OnCEO, COO & CFO Agreements:

In August 26, 2016, the Company entered into new employment agreements with Messrs. Wessel, Stuart and Orr, the Company’s CEO, COO and CFO, respectively, which were approved by the Compensation Committee on August 25, 2016. The existing employment contracts for Mr. Ramos and Mr. Moore were not amended in 2016.

In addition, on August 26, 2016, the Company entered into an employment agreement with Mr. Stuart, who served as the president and chief executive officer of Cash America. As previously disclosed above, the Company and Cash America entered into the Merger. The employment agreement with Mr. Stuart, provided that Mr. Stuart will serve as president and chief operating officer of the Company effective as of the closing of the Merger.

The employment agreements with Messrs. Wessel and Orr became effective upon signing, and the employment agreement with Mr. Stuart became effective as of the closing of the Merger.respectively. The terms of thethese employment agreements run through December 31, 2021. The Compensation Committee believes the longer term of these contracts are appropriate given the transformational impact of the Merger and the desire by the stockholders for continuity in the senior management team over the next several years. Additionally, the maximum severance payouts under these contracts are capped at one year’s salary and average bonusannual incentive for termination without cause or for good reason or two years of salary and average bonusannual incentive for such termination following a change in control.

The employment agreements provideprovided for annual base salaries, to be effective as of January 1, 2017, in the following amounts: $1,075,000 for Mr. Wessel, $700,000 for Mr. Stuart and $650,000 for Mr. Orr, in each case subject to annual review and increases in the discretion of the Compensation Committee. The executives will also beare eligible to earn an annual incentive based on the satisfaction of performance criteria established by the Compensation Committee for each fiscal year during the term of the agreement, with a target incentive

opportunity equal to not less than a specified percentage of the executive’s then current base salary (150% in the case of Mr. Wessel; 100% in the case of Messrs. Stuart and Orr). In addition, the executives will beare eligible for grants of stock-based awards under the Company’s long-term equity compensation plan and will be eligible to participate in any of the Company’s incentive, savings, retirement and welfare benefit plans available to other senior officers of the Company.

The employment agreements provide that if an executive’s employment with the Company is terminated during the term by the Company without “cause” or by the executive for “good reason” (as such terms are defined in the employment agreements), the executive would be entitled to a lump sum cash severance payment equal to one times (or two times, if such termination occurs within twelve months following a change in control of the Company) the sum of (i) the executive’s base salary in effect as of the termination, and (ii) the average of the annual cash incentives earned by the executive for each of the three fiscal years immediately preceding the year in which the termination occurs. The executive would also be entitled to continue to participate in the Company’s health and welfare benefit plans at active employee rates for a period of eighteen months (the “COBRA subsidy”). In addition, if such termination occurs within twelve months following a

change in control of the Company, the executive would be entitled to a pro rata annual cash incentive for the year in which the termination occurs and accelerated vesting and full payout under all outstanding time-vesting and performance-based equity incentive awards (based on an assumed achievement of all relevant performance goals at “target” level, or based on a higher actual or deemed level of achievement of performance goals, in the sole discretion of the Compensation Committee). Furthermore, if such termination occurs within twelve months following a change in control of the Company, the Company will pay to the executive, in lieu of the COBRA subsidy described above, a lump sum in cash in an amount equal to the full monthly cost of the executive’s health and welfare benefit coverage multiplied by 24.

The employment agreements prohibit the executives from competing with the Company during the employment term and for a period of 24 months following termination of employment. The executives would also be prohibited from soliciting Company customers and recruiting Company employees during this period.

Other NEO Agreements:

In November 2011,July 2018, the Company entered into new employment agreements with Mr. Ramos entered into anand Ms. Alvarado, the Company’s Senior Vice President, Latin America Operations and General Counsel, respectively. The terms of these employment agreement with the Company effectiveagreements run through December 31, 2021. In April 2013,The employment agreements provided for annual salaries, to be effective as of January 1, 2019, in the agreement was amendedfollowing amounts: $420,000 for Mr. Ramos and $500,000 for Ms. Alvarado, in each case subject to extend the term through December 31, 2022. The agreement, as last amended in 2013, provides for: (i) a base salary of $325,000 for calendar year 2013, with annual review and increases in base salarythe discretion of $10,000 through 2022; (ii) a targetthe Compensation Committee. The executives are eligible to earn an annual cash bonus based on the breadth of $375,000their expertise and responsibility and the achievement of certain financial or strategic results as determined by the Compensation Committee for calendareach year 2013,during the term of the agreement, with annual increasesa target cash bonus opportunity equal to not less than a specified percentage of the executive’s then current salary (50% in the target amountcase of $25,000 through 2022; and (iii) certain fringe benefits.both Mr. Ramos has agreed notand Ms. Alvarado). In addition, the executives are eligible for grants of stock-based awards under the Company’s long-term equity compensation plan and will be eligible to competeparticipate in any of the Company’s incentive, savings, retirement and welfare benefit plans available to other senior officers of the Company.

The employment agreements provide that if an executive’s employment with the Company is terminated during the term by the Company without “cause” or by the executive for “good reason” (as such terms are defined in the employment agreements), the executive would be entitled to a lump sum cash severance payment equal to 0.75 times (or 1.5 times, if such termination occurs within twelve months following a change in control of the Company) the sum of (i) the executive’s salary in effect as of the termination, and (ii) the average of the annual cash incentives earned by the executive for each of the three years immediately preceding the year in which the termination occurs. The executive would also be entitled to continue to participate in the Company’s health and welfare benefit plans at active employee rates for a period of three years following his termination and not to solicit employees of the Company and not to solicit customers of the Company for a period of three years following his termination. In the event of termination of Mr. Ramos’ employment by the Company without cause, or due to his death or disability, Mr. Ramos (or his estate, in the event of his death) is entitled to severance payments equal to the sum of his then current annual base salary for twelve months and his then current target bonus (prorated based on the date of termination)(the “COBRA subsidy”). In addition, in the event ofif such termination of Mr. Ramos’ employment by the Company without causeoccurs within twelve months following a change in control of the Company, the executive would be entitled to a pro rata annual cash incentive for the year in which the termination occurs and accelerated vesting and full payout under all outstanding time-vesting and performance-based equity incentive awards (based on an assumed achievement of all relevant performance goals at “target” level, or based on a higher actual or deemed level of achievement of performance goals, in the eventsole discretion of a voluntarythe Compensation Committee). Furthermore, if such termination of employment by Mr. Ramosoccurs within one year oftwelve months following a change in control of the Company, the agreement provides for severance paymentsCompany will pay to Mr. Ramosthe executive, in lieu of the COBRA subsidy described above, a lump sum in cash in an amount equal to 100%the full monthly cost of his then current annual base salary for 24 months.the executive’s health and welfare benefit coverage multiplied by 18.

In June 2011, Mr. Moore entered into anThe employment agreementagreements prohibit the executives from competing with the Company effective through December 31, 2020. In April 2013,during the agreement was amended to extend theemployment term through December 31, 2022. The agreement, as last amended in 2013, provides for: (i) a base salary of $300,000 for calendar year 2013, with annual increases in base salary of $10,000 through 2022; (ii) a target annual cash bonus of $350,000 for calendar year 2013, with annual increases in the target amount of $25,000 through 2022; and (iii) certain fringe benefits. Mr. Moore has agreed not to compete with the Company for a period of five years24 months following his termination and not to solicit employees of the Company and not to solicit customers of the Company for a period of five years following his termination. In the event of termination of Mr. Moore’s employment by theemployment. The executives would also be prohibited from soliciting Company without cause, or due to his death or disability, Mr. Moore (or his estate, in the event of his death) is entitled to severance payments equal to the sum of his then current annual base salary for twelve monthscustomers and his then current target bonus (prorated based on the date of termination). In addition, in the event of termination of Mr. Moore’s employment by therecruiting Company without cause following a change in control of the Company, or in the event of a voluntary termination of employment by Mr. Moore within one year of a change in control of the Company, the agreement provides for severance payments to Mr. Moore equal to 100% of his then current annual base salary for 24 months.employees during this period.

Summary of Potential Payments Upon Termination or a Change in Control

The employment agreements provide for certain severance payments and other benefits in the event of the executive’s termination of employment or a change in control of the Company. The grants have specific rules related to the treatment of the awards in the event of termination for cause, voluntary resignation, retirement, involuntary termination and change in control. The following table summarizes the value of the severance payments and other benefits that each of the named executive officersNEOs would receive if employment was terminated on December 31, 20162019 under the circumstances shown. The amounts shown in the table do not include accrued but unpaid salary, earned annual bonusincentives for 2016,2019, or payments and benefits to the extent they are provided on a non-discriminatory basis to salaried employees generally upon termination of employment, such as distributions of plan balances under the Company’s 401(k) plan, and death or disability benefits under ourthe Company’s generally available welfare programs.

Name 
Termination for Cause or Resignation without Good Reason
$
 
Termination without Cause or Resignation for Good Reason
$
 
Retirement
$
 
Death
$
 
Long-Term Disability
$
 
Termination without Cause or Resignation for Good Reason in Connection with a Change in Control
$
 
Termination for Cause or Resignation without Good Reason
$
 
Termination without Cause or Resignation for Good Reason
$
 
Retirement
$
 
Death
$
 
Long-Term Disability
$
 
Termination without Cause or Resignation for Good Reason in Connection with a Change in Control
$
Wessel                        
Cash Severance 
 2,141,732
 
 
 
 $4,283,465
Benefits Continuation 
 10,567
 
 
 
 
Cash severance 
 4,516,982
 
 
 
 $9,033,963
Benefits continuation 
 22,463
 
 
 
 
Lump sum payment for health benefits 
 
 
 
 
 14,090
 
 
 
 
 
 29,951
Value of unvested equity awards 
 
 
 
 
 1,057,500
 
 
 
 
 
 10,194,373
Total 
 2,152,299
 
 
 
 5,355,055
 
 4,539,445
 
 
 
 19,258,287
                        
Stuart                        
Cash Severance 
 1,271,667
 
 
 
 2,543,334
Benefits Continuation 
 9,196
 
 
 
 
Cash severance 
 2,085,038
 
 
 
 4,170,075
Benefits continuation 
 27,052
 
 
 
 
Lump sum payment for health benefits 
 
 
 
 
 12,262
 
 
 
 
 
 36,070
Value of unvested equity awards 
 
 
 
 
 
 
 
 
 
 
 3,972,559
Total 
 1,280,863
 
 
 
 2,555,596
 
 2,112,090
 
 
 
 8,178,704
                        
Orr                        
Cash Severance 
 924,265
 
 
 
 1,848,531
Benefits Continuation 
 10,567
 
 
 
 
Cash severance 
 1,934,785
 
 
 
 3,869,571
Benefits continuation 
 19,692
 
 
 
 
Lump sum payment for health benefits 
 
 
 
 
 14,090
 
 
 
 
 
 26,256
Value of unvested equity awards 
 
 
 
 
 352,500
 
 
 
 
 
 3,972,559
Total 
 934,832
 
 
 
 2,215,121
 
 1,954,477
 
 
 
 7,868,386
                        
Ramos                        
Cash Severance 
 730,000
 
 $730,000 $730,000 710,000
Benefits Continuation 
 
 
 
 
 
Cash severance 
 824,500
 
 
 
 1,649,000
Benefits continuation 
 20,453
 
 
 
 
Lump sum payment for health benefits��
 
 
 
 
 
 
 
 
 
 
 30,679
Value of unvested equity awards 
 
 
 
 
 360,000
 
 
 
 
 
 1,046,112
Total 
 730,000
 
 730,000
 730,000
 1,070,000
 
 844,953
 
 
 
 2,725,791
                        
Moore            
Cash Severance 
 755,000
 
 755,000
 755,000
 660,000
Benefits Continuation 
 
 
 
 
 
Alvarado            
Cash severance 
 643,750
 
 
 
 1,287,500
Benefits continuation 
 20,535
 
 
 
 
Lump sum payment for health benefits 
 
 
 
 
 
 
 
 
 
 
 30,803
Value of unvested equity awards 
 
 
 
 
 350,000
 
 
 
 
 
 612,788
Total 
 755,000
 
 755,000
 755,000
 1,010,000
 
 664,285
 
 
 
 1,931,091



CEO Pay Ratio

The Company seeks to establish fair and competitive employee compensation programs in each local market within its international operations in order to effectively attract, retain and motivate its talented workforce.

For 2019, the ratio of the CEO’s total compensation to the Company’s median employee’s total compensation was 600 to 1. To calculate this ratio, the Company identified its median employee as of December 31, 2017 based on employees’ gross earnings, which generally included salary and wages (regular, hourly and overtime), commissions and bonuses, and applied an average exchange rate as of December 31, 2017 to convert all Latin American compensation into U.S. dollars. Compensation was annualized for full-time and part-time employees who worked less than a full year, but compensation for part-time employees was not converted into a full-time equivalent. The Company used the same median employee in 2019 as in 2018 and 2017, based on its determination that there were no material changes to its employee population or compensation arrangements reasonably likely to result in a significant impact to the pay ratio. The median employee identified was a full-time store employee located in Latin America, where employee wages are significantly lower than in the U.S., and the employee’s total compensation for 2019 was determined in accordance with Item 402(c)(2)(x) of Regulation S-K to be $12,391, as compared to total compensation of $7,429,721 for the Company’s CEO.

The Company’s estimated pay ratio is influenced by a number of factors, including the geographic distribution of its employees, the mix of hourly vs. salaried employees included in its employee population, and compensation trends within its specific industry. As a result of these and other variables, the Company does not believe comparisons to the pay ratios of other companies are likely to be meaningful.

PROPOSAL 3

ADVISORY VOTE TO APPROVE THE COMPENSATION OF THE COMPANY’S NAMED EXECUTIVE OFFICERS

Under Section 14A of the Exchange Act, the Company’s stockholders are entitled to vote to approve, on an advisory basis, the compensation of the named executive officers,NEOs, as disclosed in this proxy statementProxy Statement in accordance with SEC rules.rules (commonly known as a “say-on-pay” proposal).

The Board of Directors has determined to hold an advisory vote on the compensation of named executive officers each year. At the 20162019 Annual Meeting, the Company held its non-binding stockholder advisory vote on executive compensation and approximately 94%96% of the shares present and entitled to vote were cast to support the compensation of the Company’s named executive officers.NEOs.

The Board is seeking the advisory vote of stockholders on the compensation of the named executive officersNEOs as disclosed in this proxy statement.Proxy Statement. This proposal, commonly known as a “say-on-pay”say-on-pay proposal gives the Company’s stockholders the opportunity to express their views on the Company’s named executive officers’NEOs’ compensation. This vote is not intended to address any specific item of compensation, but rather the overall compensation of the named executive officers.NEOs.

As discussed in “Compensation Discussion and Analysis,” the Company has designed its executive compensation program to attract and retain the highest quality executive officers, directly link pay to performance, and build value for stockholders. The program provides total compensation opportunities at levels that are competitive in the industry, tiestie a significant portion of each executive’s compensation to his or her individual performance and contribution to achieving business objectives, and closely alignsalign the interests of the executives with the interests of the Company’s stockholders. Accordingly, the Board of Directors invites you to review carefully the Compensation Discussion and Analysis and the tabular and other disclosures on compensation under executive compensation, and cast a vote to approve the compensation of the Company’s named executive officersNEOs through the following resolution:

“RESOLVED, that the Company’s stockholders approve, on an advisory basis, the compensation of the named executive officers,NEOs, as disclosed in the Company’s proxy statementProxy Statement for the 20172020 Annual Meeting pursuant to the compensation disclosure rules of the SEC, including the Compensation Discussion and Analysis, the 20162019 Summary Compensation Table and the other related tables and disclosure.”

The say-on-pay vote is advisory, and therefore not binding on the Company, the Compensation Committee or the Board of Directors. The Board of Directors and Compensation Committee value the opinions of the Company’s stockholders and to the extent there is any significant vote against the named executive officerNEO compensation as disclosed in this proxy statement,Proxy Statement, the Compensation Committee or the Board of Directors will consider the Company’s stockholders’ concerns and will evaluate whether any actions are necessary to address those concerns.

Required Vote
 
Approval of this resolution requires the affirmative vote of a majority of the shares of Common Stock present or represented by proxy at the Annual Meeting and entitled to vote.
 

Recommendation of the Board of Directors
 
The Board of Directors unanimously recommends a vote “FOR” the resolution approving the overall compensation of the named executive officersNEOs for the 2016 fiscal year.2019.


PROPOSAL 4

ADVISORY VOTE ON FREQUENCY OF ADVISORY VOTES ON EXECUTIVE COMPENSATION

The Dodd Frank Wall Street Reform and Consumer Protection Act of 2010 enables our stockholders to indicate how frequently the Company should seek an advisory say-on-pay vote on the compensation of its named executive officers, such as Proposal 4 of this proxy statement. By voting on this Proposal 4, stockholders may indicate whether they would prefer an advisory say-on-pay vote on named executive officer compensation once every one, two, or three years, or they may abstain from voting.

After careful consideration, the Board of Directors has determined that an advisory vote on executive compensation that occurs every year is the most appropriate policy for the Company at this time, and therefore our Board of Directors recommends that you vote for an annual advisory vote on executive compensation. This advisory vote on the frequency of future advisory votes on executive compensation is non-binding on the Board of Directors.

Please mark on the Proxy Card your preference as to the frequency of holding stockholder advisory votes on executive compensation, as either every year, every two years, or every three years, or you may abstain from voting. 

Effect of Frequency Vote

The option of one year, two years or three years that receives the highest number of votes cast by stockholders will be the frequency for the advisory vote on executive compensation that has been selected by stockholders. The Board of Directors will take the results of the vote into account when deciding when to call for the next advisory vote on executive compensation. However, because this vote is advisory and not binding on the Board of Directors in any way, the Board of Directors may decide that it is in the best interest of the stockholders and the Company to hold an advisory vote on executive compensation more or less frequently than the option approved by our stockholders. A scheduling vote similar to this Proposal 4 will occur at least once every six years.

THE BOARD OF DIRECTORS HAS RECOMMENDED THE FREQUENCY OF EXECUTIVE COMPENSATION VOTES BE EVERY YEAR. THE FREQUENCY OPTION (WHETHER EVERY ONE, TWO OR THREE YEARS) RECEIVING THE HIGHEST NUMBER OF VOTES CAST BY STOCKHOLDERS WILL BE THE FREQUENCY FOR THE ADVISORY VOTE ON EXECUTIVE COMPENSATION SELECTED BY STOCKHOLDERS.

The Board of Directors recommends a vote for “1 YEAR” on this proposal.

OTHER MATTERS

Management is not aware of any other matters to be presented for action at the Annual Meeting. However, if any other matter is properly presented, it is the intention of the persons named in the enclosed form of proxy to vote in accordance with their best judgment on such matter. Neither Delaware law nor the Company’s certificate of incorporation or bylaws provides stockholders with dissenters’ rights in connection with any of the proposals to be voted on at the Annual Meeting. 

COST OF SOLICITATION

The Company will bear the costs of the solicitation of proxies from its stockholders. In addition to the use of mail, directors, officers and regular employees of the Company may solicit proxies in person or by telephone or other means of communication. The directors, officers and employees of the Company will not be compensated additionally for the solicitation but may be reimbursed for out-of-pocket expenses in connection with the solicitation. Arrangements are also being made with brokerage houses and any other custodians, nominees and fiduciaries of the forwarding of solicitation material to the beneficial owners of the Company’s Common Stock, and the Company will reimburse the brokers, custodians, nominees and fiduciaries for their reasonable out-of-pocket expenses.


HOUSEHOLDING OF PROXY MATERIALS

The Company has adopted a practice approved by the SEC called “householding.” Under this practice, stockholders who have the same address and last name will receive only one copy of the Company’s proxy materials, unless one or more of these stockholders notifies the Company that he or she wishes to receive individual copies. Stockholders who participate in householding will continue to receive separate proxy cards. You may revoke your consent to householding at any time by contacting your broker or bank, if you hold your shares in a “street name,” or by writing to Broadridge Financial Solutions, Inc., Householding Department, 51 Mercedes Way, Edgewood, New York 11717 or calling (866) 540-7095 if you are a stockholder of record. If you share an address with another stockholder and received only one set of proxy materials and would like to request a separate paper copy of these materials, please direct your written request to R. Douglas Orr, Chief Financial Officer,the Corporate Secretary, at 1600 West 7th Street, Fort Worth, Texas 76102, and the Company will promptly deliver a separate copy.


STOCKHOLDER PROPOSALS

The Company has not received any stockholder proposals for this Annual Meeting. Proposals by stockholders intended to be presented at next year’s Annual Meeting of Stockholders and to be considered must be received by the Company for inclusion in the Company’s proxy statementProxy Statement and form of proxy relating to that meeting no later than December 29, 201725, 2020 and the proposal must otherwise comply with Rule 14a-8 promulgated by the SEC pursuant to the Exchange Act. Separate and apart from the requirements of Rule 14a-8 relating to inclusion of a stockholders’ proposal in the Company’s proxy statement,Proxy Statement, the Company’s bylaws require advance notice for a stockholder to bring nominations of directors or any other action before any annual meeting of stockholders. Specifically, Section 3.5 of the Company’s bylaws requires notice of nominations of directors or any other action to be received by the Company not less than sixty (60)ninety (90) days (January 24, 2021) nor more than ninety (90)one hundred twenty (120) days (December 25, 2020) prior to the anniversary date of such annual meeting;the filing of this year’s proxy statement with the SEC; provided, however, that in the event less than 75 days’ notice ofthat the date of the annual meeting is givenadvanced by more than thirty (30) days or madedelayed (other than as a result of adjournment) by more than sixty (60) days from the anniversary of the previous year’s annual meeting, a notice of nominations of directors or any other action to stockholders, noticebe received by the stockholder to be timelyCompany must be so received notno later than the close of business on the 15thlater of the ninetieth (90th) day prior to such annual meeting or the tenth (10th) day following the dateday on which such noticepublic announcement of the date of the annualsuch meeting was mailed.is first made. Further, the notice must contain the information set forth in Section 3.5 of the Company’s bylaws.
 By Order of the Board of Directors,

signature_do.gif
/s/ R. Douglas Orr
Fort Worth, TexasR. Douglas Orr
April 28, 201724, 2020
Executive Vice President, Chief Financial Officer,
Treasurer and Secretary and Treasurer


VOTE BY INTERNET - www.proxyvote.com
Use the Internet to transmit your voting instructions and for electronic delivery of information up until 11:59 P.M. Eastern Time the day before the cut-off date or meeting date. Have your proxy card in hand when you access the web site and follow the instructions to obtain your records and to create an electronic voting instruction form.

ELECTRONIC DELIVERY OF FUTURE PROXY MATERIALS
If you would like to reduce the costs incurred by FirstCash, Inc. in mailing proxy materials, you can consent to receiving all future proxy statements, proxy cards and annual reports electronically via e-mail or the Internet. To sign up for electronic delivery, please follow the instructions above to vote using the Internet and, when prompted, indicate that you agree to receive or access stockholder communications electronically in future years.

VOTE BY PHONE - 1-800-690-6903
Use any touch-tone telephone to transmit your voting instructions up until 11:59 P.M. Eastern Time the day before the cut-off date or meeting date. Have your proxy card in hand when you call and then follow the instructions.

VOTE BY MAIL
Mark, sign and date your proxy card and return it in the postage-paid envelope we have provided or return it to Vote Processing, c/o Broadridge, 51 Mercedes Way, Edgewood, NY 11717.

As part of the Company’s precautions regarding the coronavirus or COVID-19, the Company is planning for the possibility that the Annual Meeting may be held by means of remote communication only (i.e., a virtual meeting). If the Company takes this step, or if the time, date or place of the Annual Meeting will be changing, the Company will announce the decision to do so in advance, and details on how to participate will be available on the Investor Relations page of the Company’s website (investors.firstcash.com).

REVOCABLE PROXY
FIRSTCASH, INC.
ANNUAL MEETING OF STOCKHOLDERS
June 8, 20174, 2020

THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS OF FIRSTCASH, INC. THE SHARES REPRESENTED BY THIS PROXY WILL BE VOTED IN ACCORDANCE WITH THE CHOICES SPECIFIED BELOW. IF NO SUCH DIRECTIONS ARE MADE, THIS PROXY WILL BE VOTED IN ACCORDANCE WITH THE BOARD OF DIRECTORS’ RECOMMENDATIONS BELOW. IN THEIR DISCRETION, MESSRS. WESSEL AND ORR ARE AUTHORIZED TO VOTE UPON SUCH OTHER BUSINESS AS MAY PROPERLY COME BEFORE THE MEETING OR ANY ADJOURNMENTS THEREOF.

The undersigned hereby appoints Rick L. Wessel and R. Douglas Orr the true and lawful attorneys, agents and proxies of the undersigned with full power of substitution for and in the name of the undersigned, to vote all the shares of Common Stock of FirstCash, Inc. which the undersigned may be entitled to vote at the Annual Meeting of Stockholders of FirstCash, Inc. to be held at 1600 West 7th Street, Fort Worth, Texas 76102 on Thursday, June 8, 20174, 2020 at 10:00 a.m., and any and all adjournments thereof, with all of the powers which the undersigned would possess if personally present, for the following purposes. This proxy will be voted for the choice specified; however you need not mark any boxes if you wish to vote in accordance with the Board of Directors’ recommendations.


Table of Contents

     
For
All
Withhold
All
For All
Except
 To withhold authority to vote for any individual nominee(s), mark “For All Except” and write the number(s) of the nominee(s) on the line below.  
The Board of Directors recommends you vote FOR each of the nominees listed below:   
           
1.Election of Directors[ ][ ][ ]    
 Nominees:         
              
01Mr. Daniel E. Berce 02Mr. Mikel D. Faulkner03Mr. Randel G. Owen   
              
The Board of Directors recommends you vote FOR proposals 2 and 3ForAgainstAbstain
2.Ratification of the selection of RSM US LLP as the independent registered public accounting firm of the Company for the year ending December 31, 2017.[ ][ ][ ]
              
3.Approve, by non-binding vote, the compensation of named executive officers as described in the proxy statement.[ ][ ][ ]
              
The Board of Directors recommends you vote 1 YEAR on the following proposal: 1 year2 years3 yearsAbstain
4.To recommend, by non-binding vote, the frequency of executive compensation [ ][ ][ ][ ]
 votes to be every one, two or three years.     
              
NOTE: Such other business as may properly come before the meeting or any adjournment thereof.
    
      
(Date)  (Signature) (Signature if jointly held)
              
    Please sign exactly as your name(s) appear(s) hereon. When signing as attorney, executor, administrator, or other fiduciary, please give full title as such. Joint owners should each sign personally. All holders must sign. If a corporation or partnership, please sign in full corporate or partnership name, by authorized officer.
The Board of Directors recommends you vote FOR
 the following proposals:
1.Election of Directors
Nominees:ForAgainstAbstain
1a.Mr. Daniel E. Berceooo
1b.Mr. Mikel D. Faulknerooo
1c.Mr. Randel G. Owenooo
2.Ratification of the selection of RSM US LLP as the independent registered public accounting firm of the Company for the year ending December 31, 2020.ooo
3.Approve, by non-binding vote, the compensation of named executive officers as described in the proxy statement.ooo
NOTE: Such other business as may properly come before the meeting or any adjournment thereof.
Please sign exactly as your name(s) appear(s) hereon. When signing as attorney, executor, administrator, or other fiduciary, please give full title as such. Joint owners should each sign personally. All holders must sign. If a corporation or partnership, please sign in full corporate or partnership name, by authorized officer.
Signature [PLEASE SIGN WITHIN BOX]DateSignature (Joint Owners)Date


Table of Contents

APPENDIX A

Non-GAAP Financial Information

The Company uses certain financial calculations such as adjusted net income, adjusted net incomediluted earnings per share, EBITDA, adjusted EBITDA, EBITDA margin, adjusted EBITDA margin, return on tangible assets, return on tangible equity and constant currency results (as defined or explained below) as factors in the measurement and evaluation of the Company’s operating performance and period-over-period growth. The Company derives these financial calculations on the basis of methodologies other than GAAP, primarily by excluding from a comparable GAAP measure certain items that the Company does not consider to be representative of its actual operating performance. These financial calculations are “non-GAAP financial measures” as defined inunder the SEC rules. The Company uses these non-GAAP financial measures in operating its business including compensation, because management believes they are less susceptible to variances in actual operating performance that can result from the excluded items, other infrequent charges and currency fluctuations. The Company presents these financial measures to investors because management believes they are useful to investors in evaluating the primary factors that drive the Company’s core operating performance and because management believes they provide greater transparency into the Company’s results of operations. However, items that are excluded and other adjustments and assumptions that are made in calculating adjusted net income, adjusted net income per share, adjusted EBITDA and constant currency resultsthese non-GAAP financial measures are significant components in understanding and assessing the Company’s financial performance. These non-GAAP financial measures should be evaluated in conjunction with, and are not a substitute for, the Company’s GAAP financial measures. Further, because these non-GAAP financial measures are not determined in accordance with GAAP and are thus susceptible to varying calculations, adjusted net income, adjusted net income per share, adjusted EBITDA and constant currency resultsthe non-GAAP financial measures, as presented, may not be comparable to other similarly titled measures of other companies.

The Company expects to incur additional expenses overWhile acquisitions are an important part of the next two years in connection with its Merger and integration with Cash America. TheCompany’s overall strategy, the Company has adjusted the applicable non-GAAP financial measurescalculations to exclude merger and other acquisition expenses to allow more accurate comparisons of the financial results to prior periods and because the Company does not consider these items because it generally would not incur such costsmerger and other acquisition expenses as partto be related to the organic operations of the acquired businesses or its continuing operations. The Merger relatedoperations and such expenses are predominantlygenerally not relevant to assessing or estimating the long-term performance of the acquired businesses. The Company believes that providing adjusted non-GAAP measures, which exclude these and other items, allows management and investors to consider the ongoing operations of the business both with, and without, such expenses. Merger and other acquisition expenses include incremental costs directly associated with the Mergermerger and integration of Cash America,acquisition activities, including professional fees, legal expenses, severance, retention and retention payments, accelerated vesting of certain equity compensation awards,other employee-related costs, contract breakage costs and costs related to the consolidation of technology systems and corporate facilities.facilities, among others.

The Company has certain leases in Mexico which are denominated in U.S. dollars. The lease liability of these U.S. dollar denominated leases, which is considered a monetary liability, is remeasured into Mexican pesos using current period exchange rates which results in the recognition of foreign currency exchange gains or losses. The Company has adjusted the applicable financial measures to exclude these remeasurement gains or losses because they are non-cash, non-operating items that could create volatility in the Company’s consolidated results of operations due to the magnitude of the end of period lease liability being remeasured and to improve comparability of current periods presented with prior periods due to the adoption of new accounting guidance on January 1, 2019.


Adjusted Net Income, and Adjusted Net IncomeDiluted Earnings Per Share, Return on Tangible Assets and Return on Tangible Equity

Management believes the presentation of adjusted net income, and adjusted net incomediluted earnings per share, (“Adjusted Income Measures”)return on tangible assets and return on tangible equity provides investors with greater transparency and provides a more complete understanding of the Company’s financial performance and prospects for the future.future by excluding items that management believes are non-operating in nature and not representative of the Company’s core operating performance of its continuing operations. In addition, management believes the adjustments shown below are useful to investors in order to allow them to compare the Company’s financial results for the current periods presented with the prior periods presented.

The following table provides a reconciliation between the net income and diluted earnings per share calculated in accordance with GAAP to the Adjusted Income Measures,adjusted net income and adjusted diluted earnings per share, which are shown net of tax (unaudited, in thousands, except per share data)amounts):
 Year Ended December 31,
 2019 2018 2017
 In Thousands Per Share In Thousands Per Share In Thousands Per Share
Net income and diluted earnings per share, as reported$164,618
 $3.81
 $153,206
 $3.41
 $143,892
 $3.00
Adjustments, net of tax:           
Merger and other acquisition expenses1,276
 0.03
 5,412
 0.12
 5,710
 0.12
Non-cash foreign currency gain related to lease liability(653) (0.01) 
 
 
 
Ohio consumer lending wind-down costs and asset impairments2,659
 0.06
 1,166
 0.03
 
 
Net tax benefit from Tax Act
 
 (1,494) (0.03) (27,269) (0.57)
Loss on extinguishment of debt
 
 
 
 8,892
 0.19
Adjusted net income and diluted earnings per share$167,900
 $3.89
 $158,290
 $3.53
 $131,225
 $2.74


The following table provides a calculation of return on tangible assets and return on tangible equity (unaudited, dollars in thousands):

 Year Ended December 31,
 2016 2015 2014
 
In Thousands
 Per Share 
In Thousands
 Per Share 
In Thousands
 Per Share
Net income, as reported$60,127
 $1.72
 $60,710
 $2.14
 $85,166
 $2.93
Adjustments, net of tax:           
Merger related expenses           
Transaction14,399
 0.41
 
 
 
 
Severance and retention9,594
 0.27
 
 
 
 
Other1,726
 0.05
 
 
 
 
Total Merger related expenses25,719
 0.73
 
 
 
 
Other acquisition expenses304
 0.01
 1,989
 0.07
 679
 0.02
Restructuring expenses related to U.S. consumer loan operations
 
 5,784
 0.21
 
 
Foreign tax benefit
 
 
 
 (5,841) (0.20)
Net gain on sale of common stock of Enova(818) (0.02) 
 
 
 
Adjusted net income$85,332
 $2.44
 $68,483
 $2.42
 $80,004
 $2.75
 December 31,
 2019 2018 2017
Return on tangible assets calculation:        
Average total assets$2,342,095
 $2,060,115
 $2,097,517
Adjustments:        
Average goodwill (935,210)  (871,294)  (834,171)
Average intangible assets, net (87,099)  (90,517)  (98,908)
Average operating lease right of use asset (236,907)  
  
Average tangible assets$1,082,879
 $1,098,304
 $1,164,438
Net income$164,618
 $153,206
 $143,892
Return on tangible assets15% 14% 12%
         
Return on tangible equity calculation:        
Average stockholders’ equity$1,331,935
 $1,367,899
 $1,474,333
Adjustments:        
Average goodwill (935,210)  (871,294)  (834,171)
Average intangible assets, net (87,099)  (90,517)  (98,908)
Average tangible equity$309,626
 $406,088
 $541,254
Net income$164,618
 $153,206
 $143,892
Return on tangible equity53% 38% 27%

Adjusted
Earnings Before Interest, Taxes, Depreciation and Amortization (EBITDA), Adjusted EBITDA, EBITDA Margin and Adjusted EBITDA Margin

The Company defines adjusted EBITDA as net income before income taxes, depreciation and amortization, interest expense and interest income and adjusted EBITDA as EBITDA adjusted for certain items as listed below that management considers to be non-operating in nature and not representative of its actual operating performance. The Company believes EBITDA and adjusted EBITDA isare commonly used by investors to assess a company’s financial performance. However,performance, and adjusted EBITDA has limitationsis used in the calculation of the Net Debt Ratio as an analytical tool and should not be considereddefined in isolation or as a substitute for net income or other statement of income data prepared in accordance with GAAP.the Company’s senior unsecured notes covenants. The following table provides a reconciliation of net income to EBITDA and adjusted EBITDA (unaudited, dollars in thousands):

Year Ended December 31,Year Ended December 31,
2016 2015 20142019 2018 2017
Net income$60,127
 $60,710
 $85,166
$164,618
 $153,206
 $143,892
Income taxes33,320
 26,971
 31,542
 59,993
 52,103
 28,420
Depreciation and amortization (1)
31,865
 17,446
 17,476
 41,904
 42,961
 55,233
Interest expense20,320
 16,887
 13,527
 34,035
 29,173
 24,035
Interest income(751) (1,566) (682) (1,055)  (2,444)  (1,597)
EBITDA144,881
 120,448
 147,029
 299,495
 274,999
 249,983
Adjustments:           
Merger related expenses36,220
 
 
Other acquisition expenses450
 2,875
 998
Restructuring expenses related to U.S. consumer loan operations
 8,878
 
Net gain on sale of common stock of Enova International, Inc.(1,299) 
 
Merger and other acquisition expenses 1,766
 7,643
 9,062
Non-cash foreign currency gain related to lease liability (933) 
 
Ohio consumer lending wind-down costs and asset impairments 3,454
 1,514
 
Loss on extinguishment of debt 
 
 14,114
Adjusted EBITDA$180,252
 $132,201
 $148,027
$303,782
 $284,156
 $273,159
      
EBITDA margin calculation:      
EBITDA$299,495
 $274,999
 $249,983
Total revenue$1,864,439
 $1,780,858
 $1,779,822
EBITDA margin16.1% 15.4% 14.0%
      
Adjusted EBITDA margin calculation:      
Adjusted EBITDA$303,782
 $284,156
 $273,179
Total revenue$1,864,439
 $1,780,858
 $1,779,822
Adjusted EBITDA margin16.3% 16.0% 15.3%

(1)





For fiscal 2015, excludes $493 of depreciation and amortization, which is included in the restructuring expenses related to U.S. consumer loan operations.

Constant Currency Results

The Company’s reporting currency is the U.S. dollar. However, certain performance metrics discussed in this reportProxy Statement are presented on a “constant currency” basis, which is considered a non-GAAP measurement of financial performance.measure. The Company’s management uses constant currency results to evaluate operating results of business operations in Latin America, which are primarily transacted in local currencies.

The Company believes that constant currency results providesprovide investors with valuable supplemental information regarding the underlying performance of its business operations in Latin America, consistent with how the Company’s management evaluates such performance and operating results. Constant currency results reported herein are calculated by translating certain balance sheet and income statement items denominated in local currencies using the exchange rate from the prior-year comparable period, as opposed to the current comparable period, in order to exclude the effects of foreign currency rate fluctuations for purposes of evaluating period-over-period comparisons. Business operations in Mexico, Guatemala and GuatemalaColombia are transacted in Mexican pesos, and Guatemalan quetzales and Colombian pesos, respectively. The Company also has operations in El Salvador where the reporting and functional currency is the U.S. dollar.


The following tables providetable provides exchange rates for the Mexican peso, and Guatemalan quetzal and Colombian peso for the current and prior yearprior-year periods:

  2016 2015 2014
Mexican peso / U.S. dollar exchange rate: Rate 
% Change
Over Prior
Year Period
 Rate 
% Change
Over Prior
Year Period
 Rate
Quarter Ended March 31:          
End-of-period 17.4 (14)% 15.2 (16)% 13.1
Three months ended 18.0 (21)% 14.9 (13)% 13.2
Quarter Ended June 30:          
End-of-period 18.5 (19)% 15.6 (20)% 13.0
Three months ended 18.1 (18)% 15.3 (18)% 13.0
Quarter Ended September 30:          
End-of-period 19.5 (15)% 17.0 (26)% 13.5
Three months ended 18.7 (14)% 16.4 (25)% 13.1
Quarter Ended December 31:          
End-of-period 20.7 (20)% 17.2 (17)% 14.7
Three months ended 19.8 (19)% 16.7 (21)% 13.8
Fiscal Year:          
End-of-period 20.7 (20)% 17.2 (17)% 14.7
Twelve months ended 18.7 (18)% 15.8 (19)% 13.3
  2019 2018 2017
  Rate 
% Change
Over Prior-
Year Period
Favorable /
(Unfavorable)
 Rate 
% Change
Over Prior-
Year Period
Favorable /
(Unfavorable)
 Rate
Mexican peso / U.S. dollar exchange rate:              
End-of-period 18.8  5 %  19.7   %  19.7
Twelve months ended 19.3  (1)%  19.2  (2)%  18.9
               
Guatemalan quetzal / U.S. dollar exchange rate:              
End-of-period 7.7   %  7.7  (5)%  7.3
Twelve months ended 7.7  (3)%  7.5  (1)%  7.4
               
Colombian peso / U.S. dollar exchange rate:              
End-of-period 3,277  (1)%  3,250  (9)%  2,984
Twelve months ended 3,280  (11)%  2,956   %  2,951



The following table presents segment revenues of the Latin America operations segment for the year ended December 31, 2019 as compared to the year ended December 31, 2018 on both a GAAP and non-GAAP constant currency basis (unaudited, dollars in thousands):

  2016 2015 2014
Guatemalan quetzal / U.S. dollar exchange rate: Rate 
% Change
Over Prior
Year Period
 Rate 
% Change
Over Prior
Year Period
 Rate
Quarter Ended March 31:          
End-of-period 7.7 (1)% 7.6 1% 7.7
Three months ended 7.7 (1)% 7.6 3% 7.8
Quarter Ended June 30:          
End-of-period 7.6  % 7.6 3% 7.8
Three months ended 7.7  % 7.7 1% 7.8
Quarter Ended September 30:          
End-of-period 7.5 3 % 7.7 % 7.7
Three months ended 7.6 1 % 7.7 1% 7.8
Quarter Ended December 31:          
End-of-period 7.5 1 % 7.6 % 7.6
Three months ended 7.5 1 % 7.6 % 7.6
Fiscal Year:          
End-of-period 7.5 1 % 7.6 % 7.6
Twelve months ended 7.6 1 % 7.7 % 7.7
          Constant Currency Basis
        Year Ended  
        December 31, Increase /
  Year Ended December 31, Increase / 2019 (Decrease)
  2019 2018 (Decrease) (Non-GAAP) (Non-GAAP)
Latin America Operations Segment              
Revenue:              
Retail merchandise sales $453,434
 $382,020
  19 %  $454,431
  19 % 
Pawn loan fees 185,429
 151,740
  22 %  185,826
  22 % 
Wholesale scrap jewelry sales 32,063
 22,103
  45 %  32,063
  45 % 
Consumer loan fees (1)
 
 860
  (100)%  
  (100)% 
Total revenue 670,926
 556,723
  21 %  672,320
  21 % 
               
Cost of revenue:              
Cost of retail merchandise sold 297,950
 246,150
  21 %  298,621
  21 % 
Cost of wholesale scrap jewelry sold 30,131
 21,656
  39 %  30,191
  39 % 
Consumer loan loss provision (1)
 
 238
  (100)%  
  (100)% 
Total cost of revenue 328,081
 268,044
  22 %  328,812
  23 % 
               
Net revenue 342,845
 288,679
  19 %  343,508
  19 % 

(1)
The Company discontinued offering an unsecured consumer loan product in Latin America, effective June 30, 2018.






A-3A-6